• Own the full development and execution of integrated B2B demand generation campaigns across multiple channels, focusing on MQL and pipeline creation. • Manage the content funnel for the B2B market, including writing and editing impactful blog posts and creating high-value collateral like case studies and whitepapers to support the sales cycle. • Plan, execute, and measure the success of both online (webinars, virtual summits) and offline (conferences, hosted events) events to generate high-quality leads and increase brand presence. • Design and implement targeted ABM strategies in collaboration with the Enterprise Sales team to penetrate key accounts and accelerate deal cycles. • Maintain and grow the B2B LinkedIn social media presence, developing engaging content that drives follower growth and lead capture. • Continuously monitor, analyze, and report on the performance of all marketing initiatives, focusing on key metrics like conversion rates, CPL (Cost Per Lead), and pipeline contribution. • Own and manage the B2B marketing budget, allocating resources effectively to maximize ROI across all programs. • Maintain close collaboration with the Sales team (SDRs and AEs) to ensure lead quality, smooth handoffs, and consistent messaging.

• Assist with the coordination of Marketing branded materials onto the Passport application • Assist with the maintenance of Brandporium for physical Marketing material assets • Act as Brand liaison for updating Marketing materials and collateral • Create and/or update marketing calendars, timelines, schedules, pitch decks and marketing plans as requested • Assist with report compilation/requests for ongoing Marketing activation programs • Assist with execution support including meeting scheduling, distribution lists, and project management tasks • Assist with training materials for activation program(s) roll-out • Assist with submitting all invoices • Assist with the Sales and Marketing incentive program fulfillment including maintenance, fulfillment and taxation requirements • Assist with the management of the Marketing Programs, OTI and Sales Vacation program email inquiry mailboxes

• Develop and execute local marketing programs that ladder up to overarching brand campaigns and strategic initiatives • Provide market intelligence to influence strategies that build brand sentiment, drive sales, and increase Customer Lifetime Value. • Track competitor activities and synthesize learnings into monthly reports. • Collaborate with GO marketing team to develop strategies & messages that resonate with local Athletes. • Drive traffic & revenue by cultivating strong relationships in the community through negotiating sponsorships. • Promote assets (such as GameChanger, Sideline Swap, In-Store Services) to sponsorship partners. • Manage tiered giving program within territory. • Deliver level of excellence and professionalism on all relationships, events, and programs.

• US travel required >50% of the time. (This will continue to decrease as the team grows.) • Collaborate closely with sales management, product marketing, field sales, and developer advocacy to design and execute integrated field events that support both immediate and long-term business objectives for ClickHouse. • Translate demand generation strategies into impactful events and experiences by working with cross-functional teams, including engineering, product, and sales leaders, to develop content and promotional strategies that drive high attendance and engagement. • Work with external partners and third-party organizations to co-host events, webinars, and joint marketing initiatives, helping to expand ClickHouse's reach and strengthen its market presence. • Manage the entire event lifecycle, including contracts, planning, logistics, and on-the-ground execution for a variety of events such as trade shows, conferences, hosted events, and webinars. • Develop and implement comprehensive event campaigns, covering audience segmentation, promotional tactics, and follow-up strategies to ensure consistent lead generation and audience engagement. • Track and analyze the performance of field marketing campaigns and events, using data insights to refine strategies and deliver measurable results. • Maintain a detailed event calendar and actively identify new event opportunities that align with ClickHouse’s marketing goals and priorities. • Coordinate all event logistics, ensuring the smooth delivery of materials, booth properties, graphics, promotional items, and equipment throughout transportation and setup. • Provide internal teams with clear guidance on event responsibilities and task assignments, ensuring alignment with company goals and effective collaboration across departments.