• Own and scale lead generation across diversified channels, ensuring no dependency on a single source • Lead outbound lead generation efforts across email, LinkedIn, and other relevant platforms • Drive LinkedIn-led growth initiatives, including profile positioning, direct outreach strategies, and campaign execution • Design, build, and optimize sales workflows covering lead qualification, follow-ups, and handoff to sales • Write, test, and refine outbound copy, LinkedIn messaging, and short-form content used in growth and sales campaigns • Partner closely with sales to understand objections, refine ICPs, and improve close rates through better messaging • Continuously experiment with new channels, audiences, offers, and messaging to improve lead quality and conversion rates • Track, analyze, and report key metrics including reply rates, conversion rates, pipeline contribution, and revenue impact • Provide strategic input on growth experiments and mentor junior team members when needed

• Make outbound calls to targeted companies in the compressed air and ambient air sectors. • Ask structured discovery questions. • Document all call results, notes, and lead data accurately in CRM or call tracking tools. • Identify and qualify leads that meet criteria for follow-up by the sales team. • Provide weekly summaries of trends, pricing insights, competitor names, and common market feedback. • Maintain professionalism, consistency, and a customer-friendly tone in all interactions.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description Join our Mid-Market and SMB sales team as a dynamic Lead Generation Specialist. Reporting to the Sales Development Leader, you'll collaborate with Marketing and Business Development to generate and qualify sales pipeline. If you're passionate about winning and have proven success in an SDR to AE partnership role, experience in a SaaS-based sales or Incentive Program, we want to hear from you! - Conduct outbound prospecting via phone, email, and social media to introduce Blackhawk Network's offerings - Collaborate with Business Development Managers to set up introductory calls and seamlessly hand off leads - Support marketing campaigns with timely follow-ups and execute outbound communication cadences - Articulate business benefits, respond to objections, and identify sales opportunities - Work closely with sales stakeholders to strategize on prospect accounts, prioritization, and lead hand-off - Utilize CRM and SalesLoft for accurate activity recording and lead acceptance management - Expertly use sales technology to personalize communications and maximize outreach success - Share best practices, meet and exceed KPIs Qualifications - 2+ years of SDR to AE handoff sales experience, preferably in software or technology - Experience in Payments, Incentives, Loyalty, or Financial Technology is a plus - Proficiency in Salesforce, Microsoft Dynamics 365, SalesLoft, Zoominfo, LinkedIn Sales Navigator, Gong - Excellent communication skills for effective liaison with senior stakeholders - Results-driven, tenacious, and a strong team player - College degree preferred - Up to 25% annual travel - Demonstrated curiosity and adaptability in emerging technologies - Successfully implemented and utilized AI tools to enhance work and improve processes Benefits - Pay is based on several factors including but not limited to education, work experience, certifications, etc. - 401k with employer match - Medical, dental, and vision insurance - 12 paid holidays in the year 2026 - Sick pay accrual according to state law - Parental leave - Life insurance - Disability insurance - Accident and illness insurance - Health and dependent care flexible spending accounts - Wellness benefits

• Generate Leads • Pre-qualify leads • Setup appointments for the sales team to close