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Remotebase

Hiring and Matching Top 1% Global Developer Talent

Senior Lead Generation Specialist – Growth Team

Lead GenerationLead GenerationPart TimeRemoteSeniorTeam 51-200Since 2020H1B No SponsorCompany SiteLinkedIn

Location

Pakistan

Posted

131 days ago

Salary

0

Seniority

Senior

Bachelor Degree5 yrs expEnglishApollo

Job Description

Senior Lead Generation Specialist – Growth Team

Remotebase

• Own and scale lead generation across diversified channels, ensuring no dependency on a single source • Lead outbound lead generation efforts across email, LinkedIn, and other relevant platforms • Drive LinkedIn-led growth initiatives, including profile positioning, direct outreach strategies, and campaign execution • Design, build, and optimize sales workflows covering lead qualification, follow-ups, and handoff to sales • Write, test, and refine outbound copy, LinkedIn messaging, and short-form content used in growth and sales campaigns • Partner closely with sales to understand objections, refine ICPs, and improve close rates through better messaging • Continuously experiment with new channels, audiences, offers, and messaging to improve lead quality and conversion rates • Track, analyze, and report key metrics including reply rates, conversion rates, pipeline contribution, and revenue impact • Provide strategic input on growth experiments and mentor junior team members when needed

Job Requirements

  • 5+ years of hands-on experience in lead generation, growth, outbound, or demand generation roles
  • Proven experience generating leads for B2B tech or services companies selling to startups and mid-sized businesses
  • Strong understanding of multi-channel lead generation strategies and outbound systems
  • Deep, hands-on experience with LinkedIn marketing and outbound sales workflows
  • Clear understanding of the full funnel—from first touch to deal close—and how to optimize each stage
  • Strong content writing skills, particularly for outbound emails, LinkedIn messaging, and sales collateral
  • Experience with lead generation and CRM tools such as Apollo, HubSpot, Clay, LinkedIn Sales Navigator, HeyReach, SmartLead, or similar
  • Highly data-driven, with the ability to optimize strategy and execution based on performance metrics. Comfortable operating independently and making decisions in a fast-moving environment.
  • Nice to Have
  • Experience generating leads for engineering, AI, or technical services companies
  • Experience working closely with sales teams on deal conversion and pipeline optimization
  • Familiarity with automation tools such as n8n or similar workflow automation platforms.
  • Experience advising or mentoring junior growth or SDR team members

Benefits

  • In addition to a market competitive compensation, we have a reward philosophy that expand beyond this.
  • Fully remote with an option to work from the office.
  • Opportunity to work with a truly global team
  • Flexible timings. You decide your work schedule

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