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SentiLink logo
SentiLink

SentiLink Stops Identity Fraud

Product Go-to-Market Lead

Product MarketingProduct MarketingFull TimeRemoteSeniorTeam 51-200Since 2017H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

94 days ago

Salary

$160K - $210K / year

Seniority

Senior

Bachelor Degree4 yrs expEnglishSQL

Job Description

Product Go-to-Market Lead

SentiLink

• Own GTM strategy and execution for SentiLink’s core synthetic and identity products, with accountability for ARR growth and adoption • Lead cross-functional efforts across Product, Sales, Marketing, and Partner Success to successfully launch and scale products • Drive product launches, model rollouts, and cross-sell initiatives into existing partners • Build and scale foundational GTM systems, including training programs, pricing/packaging guidelines, and sales enablement • Develop clear, compelling positioning and messaging that differentiates SentiLink in the market • Use data and partner insights to continuously refine GTM strategy and inform product direction to help establish SentiLink as the market leader in identity verification • Perform market research, competitive and opportunity analysis • Create and evolve the differentiated messaging for SentiLink’s products and brand • Develop high-impact messaging, positioning, and enablement materials to support Sales and Partner Success • Create repeatable processes for launching, selling, and supporting products

Job Requirements

  • 4+ years of product marketing or go-to-market experience at a successful enterprise (B2B) SaaS company
  • Experience owning or significantly contributing to product launches, GTM strategy, or revenue growth initiatives
  • Excellent written and verbal communication skills with an ability to deliver complex information in a clear and concise manner
  • Strong operator mindset with a willingness to execute and build from scratch
  • Comfort working in ambiguous, fast-moving environments
  • Strong project management skills with proven ability to both develop a GTM plan and then manage the necessary stakeholders to ensure outstanding execution
  • Analytical and metric-driven mindset
  • A bias to action and a desire to get your hands dirty - a lot of this role will involve personally producing collateral and content
  • A plus: experience in identity verification or fraud prevention solutions; security solutions; or the consumer financial services industry
  • A plus: some ability to analyze data (SQL, Excel, and/or basic scripting)
  • Candidates must be legally authorized to work in the United States and must live in the United States

Benefits

  • Employer paid group health insurance for you and your dependents
  • 401(k) plan with employer match (or equivalent for non US-based roles)
  • Flexible paid time off
  • Regular company-wide in-person events
  • Home office stipend, and more!

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