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Advanced Managed Detection and Response to Secure the Distributed Enterprise.
Senior Customer Marketing Manager
Location
United States
Posted
116 days ago
Salary
$140K - $178K / year
Seniority
Lead
Job Description
Senior Customer Marketing Manager
Deepwatch
Role Description Deepwatch is seeking a Senior Customer Marketing Manager responsible for defining, executing, analyzing, and managing the post-sale customer journey with a focus on driving customer engagement, increasing customer value realization, reducing customer churn, and improving advocacy. The Senior Customer Marketing Manager reports to VP, Marketing and acts as a partner to Deepwatch sales and operations teams to drive customer evangelism and will work closely with product marketing and customer success to create a great ongoing customer experience. This person will support customer marketing campaigns and develop a community of Deepwatch advocates. In this role, you’ll get to: - Map and manage the customer journey, aligning measurable marketing efforts to drive adoption and value realization. - Maintain and grow the Deepwatch Guardian Advocacy Program (our customer reference program). - Build specific programs and initiatives to drive customer engagement across Gartner Peer Reviews, G2.com, Trust Radius, etc. - Support customer onboarding and develop a new customer toolkit for easy transition. - Support customer communications across Deepwatch including weekly threat intelligence reports, new content outreach, etc. - Manage and write customer case studies, secure customer references, quotes, and customer testimonials (video or written). - Drive content and planning for customer advisory board meetings and other customer events together with Corporate Marketing, Product Marketing/Management. - Assist in managing/owning corporate and customer events including industry trade shows, CABs, SKO, and channel partner events. - Secure content for and write monthly customer newsletters. - Serve as a role model of Deepwatch’s Core Values and coach and encourage others to model these values. - Embody the Deepwatch Leadership Attributes of ownership, delivering results, hiring & developing the best talent in the industry, having backbone and ability to disagree and then commit, and earning trust. Qualifications - Have a Bachelor's degree in a relevant field such as Marketing. - Possess 5-7+ years of experience in customer marketing or product marketing of enterprise software or technology offerings; cybersecurity experience is preferred. - Have proven experience with technical products and developing customer messaging to create compelling stories. - Have demonstrable content creation skills. - Have very strong written and presentation communication skills. - Demonstrate a proven track record of working independently with the ability to both lead and participate in projects. - Possess experience and/or knowledge of EDR, XDR, VM, MDR/MSSP and/or SIEM technologies. - Possess experience and/or knowledge of Deepwatch alliance partners’ technologies (Splunk, Cybereason, Crowdstrike, Tenable, PAN, etc.). Requirements - The anticipated salary range for this role is $140,000 - $178,000 + stock options + benefits. Actual compensation may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level. - This position will have access to customer data and as such is subject to International Traffic in Arms Regulations (ITAR). Upon application, candidates will be asked to confirm that they are a U.S. Person as defined by the following: - A citizen of the U.S.; - A lawful permanent resident of the United States; - A person admitted to the United States as a refugee; or - A person that has been granted asylum by the United States government. Benefits - Medical, dental, vision, and disability insurance. - Flexible Time Off (FTO), 12 company holidays, sick leave, and 8-Weeks Paid Parental Leave. - Unique professional development benefits with Annual “development dollars” to support our people growth and development. - Wellness contests and monthly educational programs. - 401(K) retirement program.
Job Requirements
- Have a Bachelor's degree in a relevant field such as Marketing.
- Possess 5-7+ years of experience in customer marketing or product marketing of enterprise software or technology offerings; cybersecurity experience is preferred.
- Have proven experience with technical products and developing customer messaging to create compelling stories.
- Have demonstrable content creation skills.
- Have very strong written and presentation communication skills.
- Demonstrate a proven track record of working independently with the ability to both lead and participate in projects.
- Possess experience and/or knowledge of EDR, XDR, VM, MDR/MSSP and/or SIEM technologies.
- Possess experience and/or knowledge of Deepwatch alliance partners’ technologies (Splunk, Cybereason, Crowdstrike, Tenable, PAN, etc.).
- The anticipated salary range for this role is $140,000 - $178,000 + stock options + benefits. Actual compensation may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level.
- This position will have access to customer data and as such is subject to International Traffic in Arms Regulations (ITAR). Upon application, candidates will be asked to confirm that they are a U.S. Person as defined by the following:
- A citizen of the U.S.;
- A lawful permanent resident of the United States;
- A person admitted to the United States as a refugee; or
- A person that has been granted asylum by the United States government.
Benefits
- Medical, dental, vision, and disability insurance.
- Flexible Time Off (FTO), 12 company holidays, sick leave, and 8-Weeks Paid Parental Leave.
- Unique professional development benefits with Annual “development dollars” to support our people growth and development.
- Wellness contests and monthly educational programs.
- 401(K) retirement program.
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Screen reader users may encounter difficulty with this site. For assistance with applying, please contact hr-accessibleapplication@osu.edu. If you have questions while submitting an application, please review these frequently asked questions. Current Employees and Students: If you are currently employed or enrolled as a student at The Ohio State University, please log in to Workday to use the internal application process. Welcome to The Ohio State University's career site. We invite you to apply to positions of interest. In order to ensure your application is complete, you must complete the following: - Ensure you have all necessary documents available when starting the application process. You can review the additional job description section on postings for documents that may be required. You will be presented with the opportunity to attach up to five (5) documents in the Application Documents section. 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