Deepwatch

• Demonstrate impactful people leadership to oversee and resolve critical customer escalations and maximize client value. • Cultivate a performance-driven, customer-obsessed team culture centered around innovation, ownership, and continuous improvement. • Attract, mentor, and inspire a high-performing technical team providing regular career development planning sessions and serving as a role model of Deepwatch’s Core Values. • Create and scale a comprehensive customer lifecycle program elevating engagement points throughout the customer journey to enhance retention, satisfaction, and growth. • Develop and deploy innovative strategies and playbooks to eliminate bottlenecks, boost team efficiency, and optimize the Customer Success tech stack. • Drive long-range planning, including team resourcing, organizational structure, and customer coverage modeling. • Demonstrate customer ROI through strategic forums including EBRS, QBRS, SKO and Annual Planning. • Manage and align expectations with customer leadership to ensure clear communication and accountability. • Represent the Deepwatch brand and company to customers, prospects, and strategic partners. • Maintain high standards of data integrity across all reporting, ensuring accuracy and leveraging key performance metrics to inform strategic business decisions. • Forecast renewals and expansions; monitor health scoring, renewal pipelines, and conversion signals. • Provide guidance on technical requirements and solution forecasting to inform budgeting and resource allocation. • Drive portfolio growth through proactive revenue strategies, including the identification and execution of upsell and cross-sell motions; you will empower the team to map Deepwatch solutions to evolving client security maturity. • Drive synergy across Product, Sales, Security Operations, Marketing and other key business units to resolve complex issues, ensure a cohesive customer experience and provide efficient hand-offs. • Inspire a voice of the customer approach throughout the organization and serve as a liaison between departments, representing the best interests of customers. • Maximize portfolio value by driving the adoption and enablement of Deepwatch capabilities.

• Shape and execute a long-term channel and alliance strategy with partners to significantly expand customer engagements, drive market differentiation, and enhance business alignment for scalable growth. • Cultivate, deepen, and leverage executive relationships with strategic alliance partners to elevate Deepwatch’s market position and mindshare as a trusted go-to MSS partner, influencing decision-making at the highest levels. • Lead cross-functional initiatives and foster collaboration across sales, marketing, technical, and product teams, ensuring effective go-to-market (GTM) alignment to maximize joint customer and revenue opportunities. • Engage deeply with emerging trends, technology shifts, and partner ecosystem changes to anticipate market dynamics, ensuring that Deepwatch’s partnerships remain aligned with both company goals and the evolving needs of the cybersecurity landscape. • Own and optimize the performance of joint business plans with channel and alliance partners, translating high-level strategy into actionable steps and measurable outcomes that support annual objectives and ongoing engagement. • Drive consistent and predictable revenue bookings and new customer engagements through joint business planning and effective GTM teaming. • Represent Deepwatch in executive briefings, C-level presentations, industry events, and security conferences as a thought leader and technical expert, showcasing the value of Deepwatch’s solutions within the broader cybersecurity ecosystem. • Provide comprehensive reporting on partner performance, market insights, and competitive positioning proactively recommending adjustments to strategies and tactics as market conditions or business objectives shift. • Act as a strategic advisor to Deepwatch’s executive leadership, offering input into the company’s overall strategy, product roadmap, and market positioning to align with alliance capabilities and market demand. • Lead, mentor, and develop sales professionals, fostering a culture of accountability, continuous improvement, and career growth.

• Drive improved business alignment and scale strategic technology partnerships with effective GTM teaming to source or influence new customer engagements • Understand the alliance partner technology, organization, business objectives, go-to-market strategy, channels, and use this insight to build and execute a partnership strategy focused on more customer engagements and sales • Understand who the key decision makers and influencers are at the strategic partner, find areas for highest impact to new business for both parties, and drive execution with the partner across functions - sales, marketing, technical, and product teams • Influence key senior, mid-level and line-level relationships and gain mindshare and preference for Deepwatch as a trusted, ‘go-to’ partner • Work effectively with Deepwatch sales teams across regions • Work closely with marketing to design and implement promotions, campaigns and awareness • Execute against the business plan and make quick adjustments both tactically and strategically • Provide input into overall company strategy and product roadmap

• Take a leading role to develop, manage, and execute channel programs with a focus on partner recruitment, onboarding, enablement, engagement and ongoing measurement • Create and drive overall channel strategy and prioritization plan for coverage area • Drive consistent and predictable channel revenue bookings through joint business planning and ongoing partner engagement • Execute against business plans and make quick adjustments both tactically and strategically to serve both Deepwatch and our partner ecosystem • Formulate, implement and review nurturing and growth programs • Exceed quarterly results for sales bookings • Develop and present regular metrics reporting by partner • Serve as a role model of Deepwatch’s Core Values, and coaches and encourages others to model these values • Embody the Deepwatch Leadership Attributes of ownership, delivering results, hiring & developing the best talent in the industry, having backbone and ability to disagree and then commit, and earning trust

Come join Deepwatch’s team of world-class cybersecurity professionals and the brightest minds in the industry. If you're ready to challenge yourself with work that matters, then this is the place for you. We're redefining cybersecurity as one of the fastest growing companies in the U.S. – and we have a blast doing it! Who We Are Deepwatch is the leader in managed security services, protecting organizations from ever-increasing cyber threats 24/7/365. Powered by Deepwatch’s cloud-based security operations platform, Deepwatch provides the industry’s fastest, most comprehensive detection and automated response to cyber threats together with tailored guidance from dedicated experts to mitigate risk and measurably improve security posture. Hundreds of organizations, from Fortune 100 to mid-sized enterprises, trust Deepwatch to protect their business. Our core values drive everything we do at Deepwatch, including our approach to tackling tough cyber challenges. We seek out tenacious individuals who are passionate about solving complex problems and protecting our customers. At Deepwatch, every decision, process, and hire is made with a focus on improving our cybersecurity solutions and delivering an exceptional experience for our customers. By embracing our values, we create a culture of excellence that is dedicated to empowering our team members to explore their potential, expand their skill sets, and achieve their career aspirations, which is supported by our unique annual professional development benefit. Deepwatch recognition includes: - 2025, 2024, 2023, 2022 and 2021 Great Place to Work® Certified - 2024 Military Times Best for Vets Employers - 2024 US Department of Labor Hire Vets Gold Award - 2024 Forbes' America's Best Startup Employers - 2024 Cyber Defense Magazine, Global Infosec Awards - 2023 and 2022 Fortress Cybersecurity Award - 2023 $180M Series C investment from Springcoast Capital Partners, Splunk Ventures, and Vista Credit Partners of Vista Equity Partners - 2022 Cybersecurity Excellence Award for MDR Channel Director Remote Reports to CRO Deepwatch is seeking a high-energy, experienced Channel Director to develop and lead an aggressive strategy to expand and improve our channel partner program, and drive success in the form of new revenue growth with our channel partner ecosystem. The best candidate will have demonstrated experience and success developing and executing GTM channel strategies and plans, recruiting, on-boarding, and enabling partners.The Channel Director will work closely with Deepwatch leadership across the organization and will play a strategic role in alignment to key revenue objectives. The ideal candidate will thrive in a fast-paced, entrepreneurial startup environment. You will be passionate about selling and helping advance innovative solutions and technologies to CEOs, CISOs, CIOs, CTOs and other security team members. In this role, you’ll get to: - Take a leading role to develop, manage, and execute channel programs with a focus on partner recruitment, onboarding, enablement, engagement and ongoing measurement - Create and drive overall channel strategy and prioritization plan for coverage area - Drive consistent and predictable channel revenue bookings through joint business planning and ongoing partner engagement - Execute against business plans and make quick adjustments both tactically and strategically to serve both Deepwatch and our partner ecosystem - Formulate, implement and review nurturing and growth programs - Exceed quarterly results for sales bookings - Develop and present regular metrics reporting by partner - Serve as a role model of Deepwatch’s Core Values, and coaches and encourages others to model these values - Embody the Deepwatch Leadership Attributes of ownership, delivering results, hiring & developing the best talent in the industry, having backbone and ability to disagree and then commit, and earning trust To be successful in this role, you’ll need to: - Leverage a consultative relationship approach to evangelize Deepwatch value at all levels within the partner organization and increase/maintain mindshare ongoing - Leverage exceptional communications skills to lead business and technical presentations, demonstrations and conversations with C-level audiences across major accounts and partners - Research and position Deepwatch’s MDR solutions versus competitors - Provide input into overall company strategy and product roadmap - Work closely with Marketing teams to design and implement promotions, campaigns and awareness - Demonstrate a proven track record identifying, building and managing reseller partnerships that have delivered strong revenue growth - Are highly motivated and adept exceeding sales bookings targets versus plan and changing behavior as required - Are proactive, analytical, and results oriented - Have the ability to work independently, establish priorities and demonstrate good judgment - proactively seeks feedback and input - Are willing and able to travel extensively Statutory Pay Disclosure The anticipated base salary range for this role is $175,00 - $210,000. OTE of 290k-350k (consisting of base/commission (60/40) split) + stock options + benefits. Actual compensation may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level. ITAR Compliance This position will have access to customer data and as such is subject to International Traffic in Arms Regulations (ITAR). Upon application, candidates will be asked to confirm that they are a U.S. Person as defined by the following: - A citizen of the U.S.; - A lawful permanent resident of the United States; - A person admitted to the United States as a refugee; or - A person that has been granted asylum by the United States government. The intent of this requirement is not to verify employment eligibility overall, but to ensure compliance with import/export regulations. If you do not meet these requirements, we encourage you to apply for other open roles at Deepwatch. This information will be verified upon offer of employment. What We Offer: Deepwatch is excited to provide benefits designed to support team members and their families. Including: - Medical, dental, vision, and disability insurance - Flexible Time Off (FTO), 12 company holidays, sick leave and 8-Weeks Paid Parental Leave - Unique professional development benefits with Annual “development dollars” to support our people growth and development - Wellness contests and monthly educational programs - 401(K) retirement program - Learn more here: Deepwatch Benefits We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you. Please review our DEI Statement here. Deepwatch welcomes and encourages applications from people with disabilities and accommodations are available on request for candidates taking part in all aspects of the selection process. Please inform your recruiter or contact recruiting@deepwatch.com for further information. All Deepwatch employees are expected to: - Be interested in and able to work remotely from a home office when not at a corporate office - Pass a pre-employment background check in accordance with applicable laws Deepwatch is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, marital status, sexual orientation, gender identity, genetic information, protected veteran status, or any other characteristic protected by law. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. By submitting your application, you agree that Deepwatch may collect your personal data for recruiting, global organization planning, and related purposes. The Deepwatch Privacy Policy explains what personal information we may process, where we may process your personal information, our purposes for processing your personal information, and the rights you can exercise over Deepwatch’s use of your personal information.

• Map and manage the customer journey, aligning measurable marketing efforts to drive adoption and value realization. • Maintain and grow the Deepwatch Guardian Advocacy Program (our customer reference program). • Build specific programs and initiatives to drive customer engagement across Gartner Peer Reviews, G2.com, Trust Radius, etc. • Support customer onboarding and develop a new customer tool kit for easy transition. • Support customer communications across Deepwatch including weekly threat intelligence reports, new content outreach, etc. • Manage and write customer case studies, secure customer references, quotes, and customer testimonials (video or written). • Drive content and planning for customer advisory board meetings and other customer events together with Corporate Marketing, Product Marketing/Management. • Assist in managing/owning corporate and customer events including industry trade shows, CABs, SKO, and channel partner events. • Secure content for and write monthly customer newsletter. • Serve as a role model of Deepwatch’s Core Values and coach and encourage others to model these values. • Embody the Deepwatch Leadership Attributes of ownership, delivering results, hiring & developing the best talent in the industry, having backbone and ability to disagree and then commit, and earning trust.

Role Description Deepwatch is seeking a Senior Customer Marketing Manager responsible for defining, executing, analyzing, and managing the post-sale customer journey with a focus on driving customer engagement, increasing customer value realization, reducing customer churn, and improving advocacy. The Senior Customer Marketing Manager reports to VP, Marketing and acts as a partner to Deepwatch sales and operations teams to drive customer evangelism and will work closely with product marketing and customer success to create a great ongoing customer experience. This person will support customer marketing campaigns and develop a community of Deepwatch advocates. In this role, you’ll get to: - Map and manage the customer journey, aligning measurable marketing efforts to drive adoption and value realization. - Maintain and grow the Deepwatch Guardian Advocacy Program (our customer reference program). - Build specific programs and initiatives to drive customer engagement across Gartner Peer Reviews, G2.com, Trust Radius, etc. - Support customer onboarding and develop a new customer toolkit for easy transition. - Support customer communications across Deepwatch including weekly threat intelligence reports, new content outreach, etc. - Manage and write customer case studies, secure customer references, quotes, and customer testimonials (video or written). - Drive content and planning for customer advisory board meetings and other customer events together with Corporate Marketing, Product Marketing/Management. - Assist in managing/owning corporate and customer events including industry trade shows, CABs, SKO, and channel partner events. - Secure content for and write monthly customer newsletters. - Serve as a role model of Deepwatch’s Core Values and coach and encourage others to model these values. - Embody the Deepwatch Leadership Attributes of ownership, delivering results, hiring & developing the best talent in the industry, having backbone and ability to disagree and then commit, and earning trust. Qualifications - Have a Bachelor's degree in a relevant field such as Marketing. - Possess 5-7+ years of experience in customer marketing or product marketing of enterprise software or technology offerings; cybersecurity experience is preferred. - Have proven experience with technical products and developing customer messaging to create compelling stories. - Have demonstrable content creation skills. - Have very strong written and presentation communication skills. - Demonstrate a proven track record of working independently with the ability to both lead and participate in projects. - Possess experience and/or knowledge of EDR, XDR, VM, MDR/MSSP and/or SIEM technologies. - Possess experience and/or knowledge of Deepwatch alliance partners’ technologies (Splunk, Cybereason, Crowdstrike, Tenable, PAN, etc.). Requirements - The anticipated salary range for this role is $140,000 - $178,000 + stock options + benefits. Actual compensation may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level. - This position will have access to customer data and as such is subject to International Traffic in Arms Regulations (ITAR). Upon application, candidates will be asked to confirm that they are a U.S. Person as defined by the following: - A citizen of the U.S.; - A lawful permanent resident of the United States; - A person admitted to the United States as a refugee; or - A person that has been granted asylum by the United States government. Benefits - Medical, dental, vision, and disability insurance. - Flexible Time Off (FTO), 12 company holidays, sick leave, and 8-Weeks Paid Parental Leave. - Unique professional development benefits with Annual “development dollars” to support our people growth and development. - Wellness contests and monthly educational programs. - 401(K) retirement program.

• Drive Enterprise Growth: Own and exceed new logo sales targets, positioning Deepwatch as a leader in the Managed Security Services market • Lead the Full Sales Cycle: From prospecting to closing, expertly navigate the sales process to deliver results • Collaborate for Success: Partner with industry-leading Solutions Directors, Principal Consultants, and internal teams to create compelling value propositions • Work closely with your assigned BDR to design and execute targeted account campaigns • Leverage our Channel Sales team and Partner ecosystem to unlock opportunities • Shape the Future: Stay ahead of industry trends, learn new technologies, and contribute insights to enhance Deepwatch’s product strategy and roadmap • Deliver Impactful Messaging: Articulate and position Deepwatch’s transformational cybersecurity solutions to Security Leadership (CISOs, VPs, Senior Directors, and other key decision-makers), prospects and customers