• Oversee and manage sales activities in the division • Staff and direct a sales team • Provide leadership for achieving profitability and growth • Establish plans to expand the customer base • Contribute to training and educational programs for clients • Develop business plans and sales strategies • Maintain records of pricings, sales, and activity reports • Create proposal presentations and RFP responses • Conduct one-on-one reviews with Account Representatives • Develop and mentor staff through on-boarding and training processes

• Leadership: Lead the West region sales organization, comprising Sales Directors and Account Executives, to exceed quarterly and annual quotas while ensuring performance aligns with overall business strategy. • Development of strategies and execution of revenue goals to meet and exceed bookings targets • Keep up to date on industry trends and provide competitive analysis to optimize strategies for growth • Collaborate with the inside sales, marketing, channels, customer success, and the solution architect teams to accomplish deliverables and expand the business • Work with stakeholders to understand requirements and craft the appropriate Flashpoint solution for their needs • Leverage executive-level input to identify revenue-team challenges and areas for improvement, driving targeted sales programs, training, and coaching for the team • Build and maintain a strong pipeline by developing and executing strategies to grow existing customer engagements and add new logos • Ensure to capture and utilize critical data using Salesforce and other CRM tools • Drive thought leadership at the company level, and navigate shifts in business and company growth strategy

• Own sales performance across all segments and motions • Lead and develop senior sales leaders and managers • Define segmentation, territories, coverage models, and sales operating plans • Partner with CRO and RevOps on quotas, capacity models, and compensation design • Serve as a core GTM leader in company planning, forecasting, and prioritization • Own and continuously refine the sales pitch and value narrative • Ensure teams articulate ROI, efficiency gains, and workflow impact • Lead and support complex, high-impact deals • Build a performance culture grounded in preparation, accountability, and data-driven execution • Establish and inspect weekly, monthly, and quarterly operating rhythms • Partner with RevOps to strengthen funnel health, inspection, and forecast accuracy • Align with Marketing on ICP definition, messaging, and demand quality • Partner with Onboarding and Customer Success on seamless handoffs and expansion motions • Build, mentor, and retain a strong bench of sales leaders and future executives

• Grow, develop, and drive sales within a specific region or market • Manage Dealer inventories to ensure appropriate category growth by market and to increase category penetration in underdeveloped markets • Execute New Dealers - Prospecting, Completing All Paperwork, On-Boarding of New Dealers, Training New Dealers • Attend meetings and shows such as National Sales Training, Dealer Convention, Test Drive Events, Regional Meetings, etc. • Work with Dealers to Resolve Issues, Locate Service Bulletins, Handle Returns • Follow up on Denied Claims, Work with Dealers on Non-Traditional Warranties