Shift Paradigm

Role Description As Director / Sr. Director, Technology Services, you’ll lead digital transformations within the Adobe ecosystem as a strategic architect, driving architecture strategy from pre-sale vision through post-sale execution. You’ll help enterprise organizations configure the Adobe suite (AEP, AEM, Target, CDP, Marketo, AJO, CJA) into an engine for growth. - Untangle complex data models to build true 360° customer profiles. - Enable clients to move beyond static campaigns into real-time, personalized, omnichannel journeys. - Translate complex client requirements into actionable blueprints that drive measurable conversions and revenue. Qualifications - 10+ years in marketing technology, solution architecture, or data engineering roles within digital agencies or enterprise environments. - Experience leading teams through Agile and/or waterfall development lifecycles. - Experience mentoring cross-functional teams and influencing strategic direction. Requirements - Proven experience designing and implementing at least three of the following tools within the Adobe ecosystem: AEM, AEP, RTCDP, AJO, CJA. - Proven experience integrating tools such as Data Warehouses & CDPs, Marketing Automation Platforms, CRMs, and CMS/Web Platforms with the Adobe ecosystem. - Deep understanding of data modeling, identity resolution, and customer 360 architecture. - Experience integrating and operationalizing AI/ML capabilities within marketing and data platforms. - Strong background in API design, data contracts, microservices, and cloud infrastructure (AWS, Azure, GCP). Benefits - Competitive compensation aligned with your experience and impact. - Remote flexibility. - Collaborative culture that values diverse perspectives and innovative thinking. - Work that makes a measurable difference for your clients.

Role Description As Director of Engineering and Development, you’ll lead SH/FT’s engineering practice across platform engineering, web and web application development, and custom software development. You’ll own the people, the craft, and the output of the engineering team — setting technical standards, building capacity, and ensuring delivery quality across client engagements. This role also involves participating in pre-sale scoping, representing SH/FT’s engineering capabilities in client-facing settings, and contributing a clear point of view on how AI is reshaping software development. What You’ll Accomplish - Engineering Leadership and Team Development - Lead and develop a team of front-end engineers, back-end engineers, architects, and solutions engineers. - Set and uphold technical standards, code quality practices, and engineering culture across the team. - Build team capacity and capability intentionally, identifying skill gaps and creating development pathways that keep the team ahead of client needs. - Create structure and process where it is needed, without over-engineering the way the team works. - Foster an environment where engineers can do their best work, ask hard questions, and grow professionally. - AI-Native Practice Leadership - Bring a clear, informed point of view on how AI is changing software development, delivery workflows, and what it means for how a professional services engineering team should be structured and operate. - Champion the integration of AI-assisted development tools, code generation, testing automation, and other AI-enabled workflows across the engineering team. - Help SH/FT and its clients think through the implications of AI on custom development timelines, cost structures, and build-versus-buy decisions. - Stay current on the AI development landscape and translate that into practical guidance for both the team and client stakeholders. - Client Delivery and Technical Oversight - Own the quality and integrity of engineering output across client engagements, from architecture decisions through to deployment. - Partner with project and delivery leadership to ensure engineering work is scoped correctly, resourced appropriately, and delivered on time. - Provide hands-on technical guidance and escalation support on complex or high-risk deliverables. - Maintain visibility across active engagements to identify risk early and keep delivery on track. - Pre-Sale Scoping and Client Engagement - Participate in pre-sale conversations to assess custom development requirements, translate business needs into technical scope, and develop accurate level-of-effort estimates. - Show up with confidence and credibility in client-facing settings, including discovery sessions, architecture reviews, and executive presentations. - Help clients understand the trade-offs between custom development and platform-native capabilities, including total cost of ownership, timeline, and long-term maintainability. - Contribute to RFP and RFI responses, ensuring technical accuracy and a clear articulation of SH/FT’s engineering approach and differentiators. - Practice Development - Identify opportunities to build reusable frameworks, accelerators, and engineering assets that improve delivery speed and consistency across engagements. - Partner with the VP of Technology Services and other practice leads to shape how SH/FT positions and grows its engineering and development capabilities. Qualifications - 8 or more years in software engineering or development roles, with at least 3 years leading engineering teams in a professional services, consulting, or agency environment. - Demonstrated experience building and developing engineering teams in environments where process is still maturing and the work requires figuring things out in real time. - Track record of managing delivery across multiple concurrent client engagements without sacrificing quality. - Strong communication skills and the confidence to lead technical conversations with client stakeholders at all levels, from developers to C-Suite executives. - Experience scoping custom development work, writing statements of work, and setting realistic client expectations around timelines and complexity. - Experience in developing and working with teams across geographical regions, including integrating nearshore and offshore teams. Skills & Capabilities - Broad engineering fluency across front-end development, back-end systems, API design, systems integration, and cloud infrastructure (AWS, Azure, etc.). - Experience working within or alongside martech ecosystems such as Salesforce Marketing Cloud, Adobe Experience Platform, Marketo, or similar platforms. - Familiarity with Agile and waterfall delivery methodologies and the judgment to apply the right approach to the right engagement. - Ability to review, critique, and guide technical architecture decisions across a range of languages, frameworks, and infrastructure patterns. - Active, informed perspective on how AI is changing software development, including experience with AI-assisted coding tools, prompt engineering for development workflows, and the broader implications for engineering team structure and delivery economics. - Experience evaluating, piloting, or implementing AI-native development practices within a team or organization. - Ability to help clients and internal stakeholders think critically about AI in the context of custom development, not just as a productivity tool but as a strategic input to build-versus-buy and sourcing decisions. Mindset - Comfortable presenting complex technical concepts to non-technical audiences in a way that builds confidence and drives informed decision-making. - Experience contributing to business development conversations, including pre-sale positioning and proposal development. Benefits - Competitive compensation aligned with your experience and impact. - Remote flexibility. - Collaborative culture that values diverse perspectives and innovative thinking. - Work that makes a measurable difference for your clients. Comp & Benefits As required by law, SH/FT provides a reasonable range of compensation for roles that may be hired in California, Colorado, Hawaii, New York, New Jersey, or Washington. The salary range for these residents is $165,000 to $185,000. Salary is based on several factors including but not limited to scope of responsibilities, skillset, relevant experience, certifications, and more. In addition to base salary, SH/FT offers benefits such as medical, dental, vision, STD/LTD, Life/AD&D, Flexible Paid Time Off, and various other ancillary benefits and perks. We welcome and encourage applications from people with disabilities under the Accessibility for Ontarians with Disabilities Act. Accommodations are available on request for candidates taking part in all aspects of the selection process. Candidates must have current U.S. or Canada work authorization. For U.S. candidates, this employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. No relocation assistance can be offered at this time. All inquiries are held in strict confidence.

Role Description We're looking for an experienced Marketo Technical Lead to join our Marketing Technology practice. This is a role for someone who has moved well beyond execution – you can architect a full Marketo environment as confidently as you can build inside one, and you know how to translate a client's business goals into a system that actually delivers. You'll work across a broad range of engagements: - demand generation - lead nurturing - ABM - revenue operations - full marketing lifecycle programs You'll be a hands-on builder and a strategic partner – guiding other developers, collaborating across disciplines, and serving as a trusted subject matter expert for our clients. Qualifications - 7+ years of hands-on Marketo experience, with a track record of owning complex implementations end-to-end - Deep expertise across core Marketo capabilities: program architecture, smart campaigns, segmentation, scoring, engagement programs, tokens, and operational data management - Strong experience with the Marketo-Salesforce integration, including sync configuration, campaign influence, lead/contact/account flows, and troubleshooting - Proven ability to architect scalable Marketo environments: workspace strategy, partition design, naming conventions, governance documentation - Experience implementing lead lifecycle models, scoring frameworks, and revenue attribution approaches - Comfortable leading client-facing conversations: discovery, solution presentations, and ongoing advisory - Experience reviewing and guiding the work of other Marketo developers or marketing ops practitioners Requirements - Architect Marketo environments and program structures from the ground up, including workspace and partition strategies, folder taxonomies, and governance frameworks - Lead solution design for complex implementations: multi-touch nurture programs, scoring models, lifecycle stage definitions, and Salesforce integration architecture - Define technical standards and best practices for Marketo builds across client engagements, ensuring consistency, scalability, and maintainability - Review and provide technical feedback on other developers' Marketo work, including program builds, smart list logic, data management flows, and integration configurations - Build and manage Marketo programs across use cases: email nurture, event management, webinars, ABM, website forms, scoring, and lifecycle automation - Implement lead and account scoring models, including behavioral, demographic, and firmographic scoring frameworks - Configure and maintain the Marketo-Salesforce sync, including field mapping, sync rules, campaign influence, and troubleshooting data conflicts - Build and manage custom data structures, API integrations, webhooks, etc. - Develop and maintain Marketo forms, landing pages, and email templates, including tokenization strategies for scalable, reusable program design - Serve as a subject matter expert on Marketo technical strategy, helping clients make informed decisions about architecture, tooling, and process - Lead technical workshops to translate business and marketing requirements into actionable technical plans - Present solution designs, recommendations, and implementation roadmaps to both technical and non-technical client stakeholders - Advise clients on Marketo best practices, data hygiene strategies, deliverability considerations, and compliance requirements (CAN-SPAM, GDPR, CCPA) - Stay current with the Marketo/Adobe roadmap and proactively surface relevant features, updates, or opportunities to client teams - Partner with strategists and campaign managers to ensure technical builds support program goals, audience targeting, and measurement needs - Collaborate with Salesforce developers and admins on CRM integration design, lead flow architecture, and revenue attribution models - Coordinate with adjacent platform teams (Adobe Experience Platform, AEM, CJA) on integrated martech ecosystem projects - Participate in sprint planning, technical scoping, and backlog grooming as part of agile client delivery teams Benefits - Work on varied, complex engagements across industries and marketing maturity levels – no two clients are the same - Shape how our practice approaches marketing automation architecture and Marketo delivery - Collaborate with practitioners across the full martech stack, from CRM to CDP to analytics - Grow your craft in an environment that values both deep technical expertise and strategic thinking

Role Description We're looking for a seasoned Adobe Experience Platform (AEP) Technical Lead to join our team. In this role, you'll be the go-to expert for a suite of Adobe technologies – spanning AEP, Real-Time CDP, Adobe Journey Optimizer, and Customer Journey Analytics – serving clients across multiple industries. You'll balance strategic thinking with hands-on execution: - Architecting solutions - Building within the platforms - Guiding other developers through implementation You'll work alongside a collaborative team of strategists, analysts, creatives, and engineers working across the broader tech ecosystem – including Salesforce, Marketo, Adobe Experience Manager, and Adobe Target – and you'll be a trusted voice in the room with our clients. Qualifications - 5+ years of experience working in the Adobe Experience Cloud ecosystem, with deep, hands-on expertise across AEP, RTCDP, AJO, and CJA - Proven ability to architect and implement AEP solutions from the ground up, including XDM schema design, data ingestion pipelines, and identity resolution - Experience activating audiences from RTCDP to paid media, email, Adobe Target, and other downstream destinations - Hands-on AJO experience building multi-step customer journeys, decisioning, and cross-channel messaging - Strong understanding of CJA configuration, including connections, data views, and Analysis Workspace reporting - Experience with AEP RESTful APIs and Configuration as Code (CaC) best practices and techniques - Experience guiding and reviewing the work of other developers, with a strong eye for implementation quality - Comfortable presenting technical solutions and recommendations directly to clients and stakeholders - Familiarity with adjacent technologies including AEM, Adobe Target, Salesforce, or other marketing/data platforms Requirements - Adobe certifications (e.g., Adobe Certified Expert in RTCDP, CJA or AJO) - Experience with data engineering concepts: SQL, ETL pipelines, API integrations, or event streaming - Familiarity with web data collection via Adobe Web SDK / alloy.js or Launch/Tags - Agency or consultancy background with experience managing multiple client engagements simultaneously - Understanding of data privacy frameworks (GDPR, CCPA) and how they apply to customer data platforms Benefits - Work on complex, high-impact engagements across a diverse client portfolio - Shape how our practice approaches the Adobe ecosystem – your architecture decisions matter - Collaborate with experienced practitioners across the full digital experience stack - Grow your craft in a team that values technical depth and client partnership equally

Role Description The VP, Client Partner Growth & Strategy sits at the intersection of market intelligence, enterprise business development, executive client partnership, and long-term account growth. This is not a traditional sales role - this is a role for someone who can create belief before there is a brief. - Walk into C-suite conversations, earning the room with a sharp point of view on market changes. - Help clients understand the real problems underneath presenting issues and turn that trust into meaningful work. - Identify where enterprise clients struggle to connect marketing, data, technology, and AI into a working growth system. - Lead enterprise pipeline development and deepen senior client relationships. - Shape new opportunities, close new business, and grow a portfolio of high-value enterprise accounts. - Create and grow strategic relationships, shape the commercial path, and serve as an executive-level partner. Qualifications - Understanding of how enterprise organizations buy, evaluate, and implement professional services. - Clear perspective on how AI is reshaping marketing operations, data strategy, customer experience, content, and the consultancy landscape. - Comfortable engaging with CMOs, CTOs, Chief Digital Officers, data leaders, and transformation executives. - Not a generic seller; a strategic commercial leader who can diagnose, shape, sell, and expand meaningful work. Requirements - 10+ years of progressive experience in business development, client strategy, enterprise account leadership, consulting, agency leadership, or professional services growth. - Demonstrated track record of opening, developing, and closing enterprise-level engagements with Fortune 500 or similarly complex organizations. - Experience navigating long, complex, multi-stakeholder sales cycles. - Deep understanding of the martech ecosystem, including platforms like Adobe, Salesforce, Braze, and Optimizely. - Ability to connect technical complexity to business impact in a way senior executives can understand. - Proven ability to sell professional services, including advisory, strategy, implementation, managed services, and/or outcomes-based engagements. Benefits - Competitive compensation aligned with experience and impact, including base salary and variable compensation. - Remote flexibility with meaningful travel to clients and industry events. - A direct line to the CEO and COO, with genuine influence on how SH/FT grows and positions itself in the market. - A collaborative culture that values diverse perspectives, clear thinking, and innovative problem solving. - The opportunity to do high-impact work for some of the world’s most recognized brands. Company Description SH/FT is a consultancy built for the next era of enterprise growth. We bridge the gap between marketing, data, technology, AI, and execution to help organizations connect with customers in more intelligent, scalable, and measurable ways.

Role Description Shift is seeking an experienced Senior Copywriter to join the Content Studio. This role focuses on email marketing with an emphasis on innovation and personalized content. Our Writers collaborate closely with Designers, Strategists, and Developers to create highly dynamic experiences that stand out in the inbox. Though we have a work from almost anywhere framework, this role works east coast hours (9:00 AM – 5:00 PM EST). What You'll Accomplish - Write compelling email marketing content led by a defined strategy. - Collaborate with Designers to create unified messaging. - Prioritize creating accessible, inclusive content. - Stay up-to-date on email marketing trends and best practices. - Cultivate a strong understanding of the client’s brand voice. - Clearly and confidently communicate ideas to the internal team and clients. - Identify opportunities for testing and optimization. - Manage multiple projects and deadlines simultaneously. - Identify risks and issues and troubleshoot the root cause, escalating as appropriate. - Typically, but not always, manage direct reports including: recruiting, onboarding, ongoing training, 1:1 coaching, and performance management. Qualifications - 8+ years experience as a Copywriter or similar role. - Experience mentoring or managing team members. - Excellent writing and editing skills with a keen eye for detail. - Ability to develop and maintain content calendars. - Experience with using data and analytics to glean insights and inform content decisions. - Strong understanding of email marketing best practices and industry trends. - Excellent communication and collaboration skills. - Working knowledge of WCAG as it applies to email. - Ability to work effectively in a fast-paced, deadline-driven environment. - Experience with luxury brands or the Financial Services industry is preferred. Benefits - Competitive compensation aligned with your experience and impact. - Remote flexibility. - Collaborative culture that values diverse perspectives and innovative thinking. - Work that makes a measurable difference for your clients. Comp & Benefits The salary range for this role is $78,000 to $90,000. Salary is based on several factors including but not limited to skillset, relevant education, level of experience, certifications, and scope of responsibilities. In addition to base salary, SH/FT offers benefits such as medical, dental, vision, STD/LTD, Life/AD&D, Flexible Paid Time Off, and various other ancillary benefits and perks. We welcome and encourage applications from people with disabilities under the Accessibility for Ontarians with Disabilities Act. Accommodations are available on request for candidates taking part in all aspects of the selection process. Candidates must have current US or Canada work authorization. For US candidates, this employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the US. No relocation assistance can be offered at this time. All inquiries are held in strict confidence.

• Lead our Product Owner team and serve as the connective tissue between client needs, delivery execution, and team development • Manage and develop a small team of Product Owners • Carry a portion of billable work as a practicing PM/PO on active client engagements • Build and maintain the documentation, templates, job aids, and onboarding materials the team needs to operate consistently • Participate in the hiring process for future technical delivery roles and own the onboarding experience for new team members

• Craft relevant and compelling cold outreach messages to identified POCs within target accounts • Partner with GTM and Client Partner team members to build pipeline • Continuously source new sales opportunities into enterprise-level organizations • Engage in high-level business conversations with CMOs, CTOs, and VPs of Marketing • Route qualified opportunities to the appropriate Client Partner for further development • Research accounts, identify key players and generate interest • Conduct effective first call meetings with prospects to validate opportunities

Role Description We’re searching for a high-impact sales professional who intimately understands the nuances of how professional services are bought and sold. Unlike SaaS sales roles, this position requires a consultative mindset and the ability to navigate complex multi-stakeholder enterprise environments. You will be responsible for generating and qualifying pipeline by identifying enterprise organizations with fragmented digital ecosystems, specifically those underserved in areas of lifecycle and data strategy, marketing automation, web experience, and revenue operations. Your goal is to credibly connect these complex operational gaps to SHIFT’s holistic consulting and implementation capabilities. In addition, you’ll need strong persuasion skills to turn prospects into qualified leads. Our ideal candidate is someone who has 2-4 years of sales experience specifically within a professional services agency or consultancy. What You'll Accomplish - Craft relevant and compelling cold outreach messages to identified POC’s within target accounts. - Partner with GTM and Client Partner team members to build pipeline, develop targeted campaigns (e.g. email cadences) to key segments, and close deals. - Continuously source new sales opportunities into enterprise-level organizations with complex marketing technology needs through inbound lead follow-up and outbound cold calls and emails. - Listen for potential client buying signals and engage in high-level business conversations with CMOs, CTOs, and VPs of Marketing about their long-term digital and marketing roadmaps. - Route qualified opportunities to the appropriate Client Partner for further development and closure. - Achieve monthly & quarterly quotas. - Research accounts, identify key players, and generate interest. - Maintain and expand your database of prospects, utilizing all forms of information possible. - Support pre-meeting preparation with Client Partner & Delivery Leads and collaborate closely with technical and delivery teams to ensure prospective clients understand the depth of our experience and how we scope hours against client business requirements. - Conduct and facilitate effective first call meetings with prospects to validate opportunity and qualify to the next stage of the sales cycle. Qualifications - Intent-Driven & Strategic Prospecting: Ability to research an organization’s tech stack and identify specific pain points where a consultancy can add immediate value. - Experience using 6sense (or similar intent platforms) to identify "in-market" accounts and prioritize outreach based on buying signals. - Proficient in Salesforce.com for pipeline management and Chorus for call analysis, coaching, and deal tracking. - Demonstrated success using LinkedIn Sales Navigator and other social selling platforms to build relationships and secure meetings. - Experience managing high-intent leads from real-time sources, specifically Adobe Dynamic Chat or similar conversational marketing bots. - Proven experience working within a fast-paced agency or professional services consultancy environment (especially within the Adobe or Salesforce ecosystems). - Familiarity with enterprise ecosystems and martech stacks (i.e. Adobe or Salesforce). - Proven track record of identifying, engaging, and navigating the long sales cycles of Fortune 500/Enterprise organizations across VP and C-level decision-makers. Skills & Capabilities - Speed-to-Lead Excellence: The ability to pivot quickly from outbound tasks to engage internally identified high-intent leads ensuring no lead goes cold. - Signal-Based Outreach: The skill to translate 6sense "intent data" into highly personalized, relevant messaging that resonates with a prospect's current pain points. - Active Listening & Iteration: Utilizing Chorus insights to self-coach, refine scripts, and improve discovery questions based on what is actually working in the market. - Multichannel Execution: Seamlessly orchestrating outreach across phone, email, LinkedIn, etc., to surround target accounts. - Prioritization & Organization: Managing a complex daily workflow of inbound leads, outbound "warm" accounts (from 6sense), and administrative CRM hygiene. Mindset - Data-Curious: You don't just follow a list; you enjoy "playing detective" with 6sense data to find the best angle into an account. - Agile & Responsive: Comfortable in an "always-on" environment where you can balance deep-work prospecting with the urgency of a live chat request. - Growth-Oriented: Being open to feedback and constantly reviewing your own performance to sharpen your sales craft. - Tech-Forward: An early adopter mindset that views sales technology as an accelerator rather than a chore. - Consultative Curiosity: You view yourself as a partner to the prospect, not just a seller; you are eager to understand how complex ecosystems like Adobe and Salesforce can solve their business and marketing challenges. Benefits - Competitive compensation aligned with your experience and impact. - Remote flexibility. - Collaborative culture that values diverse perspectives and innovative thinking. - Work that makes a measurable difference for your clients. Comp & Benefits The salary range for this role is $65,000 to $75,000 + commissions. Salary is based on several factors including but not limited to skillset, relevant education, level of experience, certifications, and scope of responsibilities. In addition to base salary, SH/FT offers benefits such as medical, dental, vision, STD/LTD, Life/AD&D, Flexible Paid Time Off, and various other ancillary benefits and perks.

About SH/FT SH/FT is a client services firm specializing in marketing technology and data solutions. We partner with Fortune 500 companies and emerging leaders to implement scalable, future-proof solutions that drive measurable growth. As key partners to leading martech platforms, we bring deep expertise across technology, data analytics, business strategy, and campaign operations. The Role The Strategist, Customer Experience helps ambitious B2B and B2C brands build the strategies, frameworks, and digital experiences that drive measurable growth. As we expand our Customer Experience practice, we are seeking a strategic digital experience leader who thrives at the intersection of user behavior, data-driven insights, and digital capabilities. In this client-facing role, you will own the digital experience strategy across UX, web personalization, SEO, and UI and creative direction. You will bring structured frameworks, a strong point of view, and execution rigor to complex engagements. You possess the practical fluency in enterprise platforms (like AEM and Optimizely) needed to design scalable testing and publishing programs. Partnering closely with platform engineers and design specialists, you will ensure your strategies translate seamlessly from concept to reality—working alongside senior clients who trust you to challenge the status quo and push their digital ecosystems forward. What You'll Accomplish UX Strategy & Research - Lead client discovery including stakeholder interviews, expert heuristic reviews of existing web experiences, and usability testing. You’ll evaluate what’s working, what’s broken, and why. - Translate findings into journey maps, IA frameworks, sitemaps, content strategy and wireframe-level recommendations that development and design teams can act on. - Facilitate client workshops including discovery, alignment, co-creation — with the confidence to challenge assumptions in the room. - Partner with Shift’s internal Decision Science team to research buyer behavior and audience intelligence and use it to connect those insights to web experience implications. - Establish experience principles and strategic guardrails that guide design execution. Web Personalization & DXP - Define personalization strategy: audience segmentation logic, behavioral triggers, content variant frameworks, and lifecycle-based experience rules — all tied to measurable business outcomes. - Design strategies grounded in how marketing teams use DXP tools like AEM or Optimizely. You have likely authored content and published pages, run experiments, and configured audience rules in these platforms, giving you foundational understanding to advise clients and guide engineers through bringing strategy to life in the build. - Lead testing and experimentation strategy including writing strong hypotheses, designing test structures, interpreting results, and driving iteration. - Experience with both B2B and B2C web environments and ability to advise clients who have varying buying cycles lengths, traffic volumes, need for 1:1 and account-level targeting and personalization. SEO - Conduct and interpret technical SEO audits and translate findings into prioritized recommendations. - Build content SEO strategies grounded in search intent mapping, keyword architecture, and topical gap analysis. Integrate SEO thinking into UX and personalization strategies. - Speak fluently to how AI is reshaping search — generative engine optimization, AI overviews, answer engine visibility and what that means for how clients structure and prioritize content. UI Direction & Design Systems - Provide directional guidance on design systems, component governance, and UI standards to help govern quality. - Review work in Figma; write creative briefs and UI direction that give designers a clear strategic frame to work within. - Ensure UX strategy translates through to visual and interactive execution; partner closely with UI team members on handoff and quality review. - General understanding of accessibility standards (WCAG 2.1/2.2) and how design system decisions affect performance and SEO. ​​​​​​​Client Leadership & Practice Growth - Partner with Client Success to own stakeholder relationships within your accounts, build trust, surface expansion opportunities, and act as the strategic voice on web and CX workstreams. - Write and present recommendations to VP and C-suite audiences. Lead client workshops and onsites. Create CX thought leadership content and frameworks to help educate client stakeholders. What You Bring Experience & Expertise - 6+ years in digital experience strategy with experience leading and advising client or senior leadership discussion. Previous agency or consultancy experience preferred. - Experience designing personalization strategies, including audience frameworks, content rules, and test structures. - Working fluency in SEO—able to interpret technical audits, develop content strategy briefs, and integrate search capabilities into early UX and personalization decisions. - Strong UX capabilities —able to produce sharp artifacts, including journey maps, IA documentation, heuristic reviews, and usability findings. Skills & Capabilities - Skilled at leading discovery and working sessions and translating complex CX concepts effectively across technical (engineering) and executive (CMO) audiences. - Working knowledge of how marketing teams use Web and DXP systems like Adobe Experience Manager and Optimizely, especially content pushing, personalization testing capabilities. No certification or administrative experience required. - Strong design literacy with the ability to write creative briefs, provide structured feedback as a reviewer in Figma, and ensure UI execution aligns with overarching strategy. - Proven problem solver with the ability to find patterns, adapt across diverse industries (e.g., Financial Services, SaaS) and both B2B and B2C brands. - Skilled at managing multiple projects in fast-paced environments with a high level of precision. - Clear communicator with excellent written, verbal, and interpersonal skills. - Flexibility to travel for client onsites. Mindset - Self-directed, detail-oriented, and accountable. Able to manage workload independently and prioritize effectively. - Able to flex with changing needs, connect work to outcomes, and support client decision-making. What We Offer - Competitive compensation aligned with your experience and impact - Remote flexibility - Collaborative culture that values diverse perspectives and innovative thinking - Work that makes a measurable difference for your clients Why SH/FT: SH/FT is a consultancy built for transformation. We bridge the gap between marketing, data, and technology to unlock growth for some of the world's most recognized brands. At SH/FT you'll shape the future of how organizations connect with their customers through intelligent architecture, scalable systems, and the power of data-driven strategy. Comp & Benefits The salary range for this role is $135,000 to $155,000. Salary is based on several factors including but not limited to skillset, relevant education, level of experience, certifications, and scope of responsibilities. In addition to base salary, SH/FT offers benefits such as medical, dental, vision, STD/LTD, Life/AD&D, Flexible Paid Time Off, and various other ancillary benefits and perks. We welcome and encourage applications from people with disabilities under the Accessibility for Ontarians with Disabilities Act. Accommodations are available on request for candidates taking part in all aspects of the selection process. Candidates must have current US or Canada work authorization. For US candidates, this employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the US. No relocation assistance can be offered at this time. All inquiries are held in strict confidence.