Comfrt

• Run full-cycle recruiting • Partner closely with hiring managers to define role scope, success profiles, and interview structure • Manage job postings and hiring workflows within our Applicant Tracking System (JazzHR) • Conduct first-round interviews and present qualified candidates with clear, structured assessments • Drive structured, high-quality interview processes that improve hiring decisions and reduce time-to-fill • Proactively source and engage top talent using our ATS and LinkedIn • Serve as the primary point of contact for candidates, ensuring a seamless, high-touch experience • Lead interview scheduling across time zones with speed and precision • Represent and elevate Comfrt in every candidate interaction • Track recruiting activity (time-to-fill, pipeline health, conversion rates) and share updates with the Director of HR • Follow and help refine existing recruiting processes to keep pipelines moving

• Full-Cycle Recruiting & Hiring Strategy • Partner with hiring managers to define role scope, success profiles, competitive hiring strategies, and interview structure • Manage job postings and hiring workflows within our Applicant Tracking System (JazzHR) • Conduct first round interviews and present qualified candidates with clear, structured assessments • Drive structured, high-quality interview processes that improve hiring decisions and reduce time-to-fill • Proactively source and engage top talent using our Applicant Tracking System and LinkedIn • Manage and evaluate external recruiting partners when necessary • Candidate Experience & Employer Brand • Serve as the primary point of contact for candidates, ensuring a seamless, engaging, and high-touch experience • Lead interview scheduling across time zones with speed and precision • Represent and elevate Comfrt in every candidate interaction • Continuously improve assessment frameworks, interview guides, and candidate communications • Systems, Metrics & Process Optimization • Track and analyze recruiting metrics (time-to-fill, pipeline health, conversion rates, quality of hire) and share insights with the Director of HR and leadership team • Establish, document, and refine recruiting processes to support rapid growth and organizational scale • With the Director of People & Culture, support workforce planning and drive people strategy initiatives

• Own and execute end-to-end manual testing of new features, content updates, and integrations across the mobile app • Design, develop, and maintain automated UI test scripts using mobile automation tooling • Create detailed test plans, test cases, and acceptance criteria based on product specs • Perform cross-platform testing across iOS and Android to ensure consistent behavior and UX • Validate accessibility compliance against WCAG 2.2 AA standards on iOS and Android, including testing with native screen readers (VoiceOver, TalkBack) • Write and execute API tests against our serverless backend, including REST and GraphQL endpoints • Proactively identify, document, and track bugs and edge cases through to resolution • Collaborate with developers to understand how features are built and how best to test them • Maintain testing coverage for high-impact user journeys across all apps, including wellness flows, gamification mechanics (streaks, rewards, challenges), and eCommerce flows such as cart, checkout, and post-purchase • Own and improve regression test processes for every release cycle • Contribute to QA documentation, reporting, and test environment management

• Own the product vision and roadmap for internal tooling, automation initiatives, and back-office applications. • Lead the company's AI adoption strategy, identifying opportunities to integrate LLMs, machine learning, and intelligent automations to streamline workflows. • Manage the full lifecycle of multiple full-stack applications, balancing the needs of internal operational tools with external customer-facing services. • Coordinate cross-functional efforts to ensure performance, scalability, and security across both internal and external application ecosystems. • Define and manage the data engineering roadmap, partnering with data engineers to build robust pipelines, modern data warehousing solutions, and analytics infrastructure. • Collaborate with engineering leadership to guide the transition toward a microservices architecture, ensuring internal services are scalable, decoupled, and highly performant. • Write clear, technically sound Product Requirements Documents (PRDs), manage backlogs, and run agile sprints with backend and data engineering teams. • Establish success metrics for internal products, focusing on operational efficiency, processing times, automation success rates, and data reliability.

• Own and iterate on core user flows for our e-commerce storefront and internal tools, with a bias toward shipping and improving over time. • Translate product requirements into high-fidelity designs that feel polished, intuitive, and on-brand. • Contribute to and help evolve the design system: components, patterns, states, documentation. • Think through edge cases, error states, and interaction details without being asked. • Collaborate closely with engineering to ensure designs are feasible and land correctly in implementation. • Use AI actively to accelerate iteration, explore variations, and move faster without sacrificing quality. • Conduct user research, A/B testing, and analytics reviews to inform design decisions and drive key metrics like conversion and retention. • Optimize product discovery, search and filtering, and checkout flows to enhance the overall customer journey. • Partner with merchandising and product teams to align design solutions with business objectives, such as average order value and conversion rate. • Stay ahead of e-commerce trends and headless commerce innovations to ensure our digital experiences remain competitive and cutting-edge.

• Lead, mentor, and grow a team of software engineers, fostering a culture of ownership, collaboration, and continuous improvement • Set technical direction and drive the architecture, design, and delivery of scalable, reliable systems powering the Comfrt eCommerce experience • Partner with product, design, and data teams to define roadmaps, scope projects, and translate business goals into clear engineering plans • Manage team execution, including sprint planning, prioritization, and on-time delivery of high-quality features • Conduct regular 1:1s, performance reviews, and career development planning to support each engineer’s growth • Establish and uphold engineering best practices for code quality, testing, code review, documentation, and observability • Own technical hiring for the team, from sourcing and interviewing to onboarding new engineers • Drive operational excellence by improving system performance, reliability, and incident response processes • Remove blockers and shield the team from distractions while keeping stakeholders informed of progress and risks • Balance hands-on technical contributions with leadership responsibilities, staying close to the codebase and key technical decisions

• Lead the execution and optimization of product page merchandising • Manage product imagery, descriptions, and metadata to ensure compelling on-page storytelling • Oversee upsell recommendations execution (related products, bundles, cross-sell opportunities) • Manage the Coordinator's PDP setup and data entry work to ensure accuracy, consistency, and on-brand presentation • Ensure PDP merchandising aligns with brand aesthetic and seasonal campaigns • Monitor PDP performance metrics and make data-driven decisions on optimization • Lead the execution and optimization of category pages, including filtering/faceting, sorting logic, and visual merchandising • Design category experiences that guide customers through product selection while maintaining brand aesthetic • Execute seasonal and trend-based category curation strategies to showcase collections, new products, and colorways • Manage category taxonomy and hierarchy — ensuring the site structure is intuitive, scalable, and aligned with how customers think about fashion • Own Algolia management end-to-end: day-to-day tuning, merchandising rule implementation, and operational excellence • Organize product data and categorization to maximize search effectiveness and discoverability • Execute A/B tests on discovery experiences (category curation, search ranking, filters, merchandising rules) designed by the Senior Site Merchandising Manager, CRO Manager, and Data Science team • Monitor category, navigation, and search performance metrics and provide recommendations for optimization • Manage the Site Merchandising Coordinator, providing direction, mentorship, and performance feedback • Build and maintain processes for PDP/PLP updates, seasonal refreshes, product launches, and campaign execution • Oversee data-entry QA, merchandise accuracy, and categorization consistency • Monitor Okendo reviews and leverage customer feedback to inform merchandising recommendations • Track metrics and report on team productivity and execution quality to the Senior Site Merchandising Manager • Develop processes that scale as the team and business grow

• Serve as the primary liaison between business stakeholders and the IT/Development teams, focusing specifically on eCommerce capabilities, NetSuite integrations, and cross-border operations. • Conduct in-depth analysis of current business processes, identifying gaps and opportunities for improvement. • Elicit, document, and manage functional and non-functional requirements for new features, system enhancements, major international deployments, and financial process improvements across multiple sales channels. • Develop user stories, process flows, wireframes, and acceptance criteria in collaboration with stakeholders.

• drive cross-functional execution across product launches, marketing campaigns, partnerships, creator initiatives, and key business priorities • Serve as the operational backbone of the marketing organization • Ensure stakeholders stay aligned, deadlines are met, risks are identified early, and launches execute seamlessly • Own end-to-end launch timelines for product launches and key marketing initiatives • Facilitate launch kickoffs and maintain project plans • Coordinate stakeholders across Creative, Growth, Brand, Influencer, Social, Product, Operations, Merchandising, and CX • Ensure launch readiness across all channels and storefronts (Shopify, App, Tiktok Shops) • Maintain integrated marketing and product development calendar • Coordinate campaign planning processes • Track milestones, deliverables, and dependencies • Surface risks and bottlenecks before they impact execution • Drive accountability across teams • Facilitate recurring project meetings • Document decisions and next steps • Ensure clear ownership for all deliverables • Build scalable workflows and operating procedures • Improve launch planning and cross-functional communication • Develop templates, trackers, and project documentation • Continuously identify opportunities to increase organizational efficiency • Provide status updates to leadership • Create launch recaps and post-mortems in partnership with the Data team • Maintain visibility into key initiatives and business priorities • Help leadership prioritize competing initiatives

• Own the Commission Junction platform: campaign setup, tracking, creative assets, commission structures, and reporting. • Serve as the primary point of contact for our affiliate agency partner(s), running weekly syncs, setting priorities, and holding them accountable to performance targets. • Monitor program health across key metrics — EPC, conversion rate, ROAS, incrementality — and surface insights and recommendations to leadership. • Vet, recruit, and onboard new publishers aligned with Comfrt's brand and customer profile (content, loyalty, CLOs, and sub-affiliate channels). • Audit the existing publisher mix regularly; deactivate underperformers and prioritize partners driving quality traffic. • Build and maintain strong publisher relationships to secure editorial features, dedicated sends, and high-visibility placements. • Negotiate and execute paid placements, newsletter features, and promotional integrations with top-tier publishers. • Collaborate with brand and creative teams to develop co-branded assets, content articles, and offers that resonate with affiliate audiences. • Manage a promotional calendar, coordinating affiliate-exclusive deals and seasonal pushes across the publisher base. • Identify gaps and opportunities within affiliate networks — new publisher categories, commission incentives, seasonality plays — and build a roadmap to capture them. • Test commission structures, landing pages, and creative to continuously improve conversion and program efficiency. • Contribute to budget planning and forecasting for the affiliate channel.