This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description We are seeking a LinkedIn Growth Specialist to manage our LinkedIn presence and drive outbound lead activity. This role is responsible for building brand credibility, growing executive and company visibility, and generating qualified leads through consistent LinkedIn content, engagement, and direct outreach. This is not a passive posting role. The ideal candidate understands LinkedIn as a revenue channel, not just a content platform, and can connect social activity to pipeline outcomes. Working hours: 9:00 AM – 5:00 PM EST Key Responsibilities: - LinkedIn Content & Profile Management - Manage and grow company and executive LinkedIn profiles. - Plan, write, and publish B2B-focused LinkedIn content, including: - Thought leadership posts - Industry insights - Product or solution positioning - Case studies and proof points - Maintain a consistent brand voice and posting cadence. - Outbound Lead Generation (LinkedIn) - Execute daily outbound activity on LinkedIn, including: - Connection requests - Personalized follow-up messages - Comment-based engagement to warm prospects - Identify and engage ICP-aligned prospects (titles, industries, company size). - Use social selling best practices to move prospects toward sales conversations. - Engagement & Community Building - Engage with relevant accounts, prospects, and industry voices. - Respond to comments and messages in a timely, professional manner. - Build visibility through meaningful participation in conversations. - Lead Tracking & Coordination - Track outbound activity, responses, and lead status. - Coordinate with sales or business development teams to: - Hand off qualified leads - Align messaging and follow-up - Maintain clean records of outreach and outcomes. - Performance & Optimization - Monitor key metrics, including: - Profile and post engagement - Connection acceptance rates - Response rates - Leads generated - Refine content and outreach messaging based on performance insights. Qualifications - 3–6+ years experience in B2B social media or LinkedIn-focused roles - Proven experience generating outbound leads via LinkedIn - Strong understanding of: - B2B buyer journeys - Social selling best practices - LinkedIn platform mechanics - Excellent written communication and personalization skills Requirements - Experience supporting executive or founder-led LinkedIn accounts - Familiarity with CRM tools and lead tracking workflows - Experience working closely with sales or revenue teams - Background in SaaS, enterprise, media, or professional services Benefits - $13 - $14 an hour Company Description 1840 & Company is a global leader in Business Process Outsourcing (BPO) and remote talent solutions, dedicated to propelling businesses forward through our comprehensive suite of services. We specialize in connecting companies with world-class freelance professionals and delivering top-tier outsourcing services, across over 150 countries worldwide. Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool. We firmly believe in fostering an environment where exceptional individuals can achieve an optimal work-life balance, working remotely from any location, while maximizing their professional growth and earning potential. We are headquartered in Overland Park, KS, USA with service delivery facilities in the Philippines, India, Ukraine, South Africa and Argentina. We invite you to explore the opportunities we offer and consider joining our exclusive network of global freelance talent. Visit www.1840andco.com to learn more about us. To explore a wealth of career opportunities and find a role that suits your unique skills and aspirations, please visit our dedicated jobs portal at jobs.1840andco.com . We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

• Design and lead marketing strategies aligned with long-term goals. • Interpret data, trends, consumer behaviors, and market signals to guide decisions and optimize experiences. • Partner with product, media, content, and data teams to develop integrated, effective approaches. • Translate complex insights into narratives and plans that inspire teams and stakeholders. • Identify growth opportunities across digital and traditional channels, always with a focus on measurable performance.

• Plan, create, and optimize paid traffic campaigns on Facebook Ads and Google Ads, focusing on ROI and performance; • Monitor metrics and KPIs, interpreting data to quickly adjust strategies; • Prepare clear, concise reports demonstrating tangible results for clients and the internal team; • Collaborate with the marketing team to ensure every action aligns with sales funnel objectives; • Continuously research new tools, trends, and techniques to stay ahead of the market.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description You are the bridge between a client’s vision and their enterprise marketing reality. As an Engagement Strategist (Marketing Cloud), you aren’t just checking boxes; you’re the trusted advisor who translates business goals into sophisticated Salesforce Marketing Cloud Engagement solutions. We lead the way in marketing innovation, and we need you to own the relationship and ensure our clients are getting the absolute most out of their high-scale automation investment. Qualifications - 5+ years of experience in a consultant or strategist-level role within the Salesforce ecosystem or a similar enterprise marketing automation space. - Proven success navigating and configuring Marketing Cloud Engagement, specifically mastering Email Studio, Journey Builder, and Automation Studio. - Hands-on experience building and deploying robust solutions using data extensions, and a working knowledge of SQL and AMPscript. - A track record of translating high-level business requirements into clear, technical roadmaps while managing timelines. - The ability to break down "tech-speak" into digestible training and documentation for stakeholders and end-users. - Experience coordinating work with internal teams and contractors to deliver projects efficiently. Requirements - Guide the client relationship by acting as a proactive partner and primary advisor for their Marketing Cloud strategy and execution. - Translate client business objectives into technical requirements, ensuring every personalized journey we build has a clear purpose. - Build and configure sophisticated automations and cross-channel journeys that drive measurable engagement and ROI. - Lead business process reviews to uncover marketing pain points and design the future state of a client’s digital marketing environment. - Empower client teams by leading training sessions and creating documentation that makes complex data structures feel simple. - Collaborate with the broader Sercante team to peer-review solutions and share knowledge that levels up the entire agency. Benefits - Within your first 90 days, you have fully integrated into your client accounts, established trust, and are proactively driving their marketing roadmap. - By month 6, you have successfully delivered multiple complex implementations on time and within budget, with zero critical errors. - Within your first year, you are viewed as an indispensable extension of the client’s team, resulting in high retention rates and expanded account opportunities. Company Description At Sercante, we value passion, self-motivation, and a collaborative spirit. Our ideal team member is curious, detail-oriented, and committed to continuous learning. They excel in remote environments, are proactive problem-solvers, and embody these key qualities: - Lifelong learner with a passion for diving deep into details. - Self-driven and thrives in dynamic, ambiguous situations. - Organized and deadline-oriented with a strong sense of ownership. - Effective delegator who empowers team members. - Resourceful and able to find solutions through research. - Curious and adaptable to new challenges and opportunities. - Embraces remote work and aligns with our core values. - Thoughtful communicator who clarifies client needs before proceeding.