• Get into Notion and learn how the Brand Studio currently operates. • Take ownership of request triage and ensure briefs are complete before they reach a Brand Studio team member. • Start identifying patterns in the types of work coming in and propose additions to the brand asset menu. • Continue refining and improving the internal capacity planning web app and sprint planning processes based on actual use.

• Define how DualEntry shows up in the world. You’ll make decisions that shape perception with CFOs, operators and finance teams: an audience that notices when something feels cheap and responds when something feels considered. • Lead dualentry.com as a living expression of the brand. From landing pages and feature pages to campaign moments, you’ll design with an obsessive eye for hierarchy, craft and conversion. • Drive the creative for DualEntry’s events presence: CFO dinners, conference booths, sponsored activations. You’ll ensure every physical touchpoint feels as intentional as the digital ones. • Build scalable systems, not one-off assets. Deck masters, social frameworks, email layouts, print templates: you’ll create the infrastructure that lets brand quality compound over time. • Partner directly with PMM, Marketing, and Sales as a creative strategist. You know how to receive a brief, challenge it when it’s wrong and translate positioning into visual storytelling that lands.

• Define and evolve M0’s visual identity. Ensure a differentiated presence in the market while expanding the brand’s art direction and design system with strategically sound consistency. • Execute sharp design work. This is a role for makers. You know how to execute against briefs and produce thoughtful, smart work on tight timelines. • Concept and execute campaign work. Collaborate closely with the CD to ideate through compelling campaign constructions from concept to final assets. • Create adaptive toolkits that teams can use for routine self-service content that evolves with the brand. • Produce sales and developer materials. One-sheeters, diagrams for dev docs, event banners, slide decks. You get the gist. • Leverage AI tools strategically. Not as a crutch. Use innovative tools to enhance operational efficiency, not as a replacement for human-grade creativity and ingenuity. • Collaborate across the organization. Work closely with copywriters, marketing, product, BD, and external agencies to produce cutting-edge, on-brand work. • Stay current on creative, advertising, and industry trends, along with culture and emerging technologies to inspire fresh, forward-thinking work.

Role Description Join our Baby Care team for a chance to shape how iconic brands show up in culture, in feeds, on digital shelves, and at the exact moment consumers decide to click, scroll, or buy. As a Brand Expression Designer focused on digital commerce and social, you’ll be a hands‑on creative who brings brand stories to life through bold visuals, sharp craft, and platform‑native thinking. You’ll design content that doesn’t just look good – it performs, connects, and moves people. This hands-on role is responsible for producing a steady flow of fresh, culturally relevant content on a weekly and monthly cadence that fuels organic social channels and paid advertising, keeping our brands visible, relevant, and connected to culture. Our team moves quickly, works iteratively, and is fast paced. Collaboration with animators and other designers and team members is required to ensure on-strategy on-brand executions. What You’ll Do - Create scroll‑stopping brand expression across social, paid media, and digital commerce platforms (Amazon, Walmart, Target, TikTok, Instagram, YouTube, and beyond). - Leverage trends and social mindset to design platform‑native content (static, simple motion, short‑form video, and digital shelf assets) optimized for how people behave online. - Translate brand strategy, product benefits, and cultural moments into clear, compelling visual ideas. - Work quickly and iteratively, responding to briefs, trends, and performance insights with speed and creativity. - Maintain and elevate brand consistency while pushing visual systems forward in fresh, modern ways. - Collaborate closely with cross-functional partners who hold significant knowledge in performance marketing, data, design strategy, media, among others. - Use AI‑powered tools (Adobe Firefly and beyond) to accelerate ideation, iteration, and execution – AI is part of the workflow, not a side project. - Iterate work based on feedback, testing, and performance signals to continuously improve impact. - Own your work from concept through final delivery, with pride in craft and attention to detail. Qualifications - Bachelor’s Degree in Graphic Design or related creative field - 2+ years of experience in a digital or social media design role, ideally within an agency or in-house marketing team. - A design portfolio that demonstrates exceptional design fundamentals (typography, layout, color, composition, visual hierarchy) across various touchpoints, including digital/social. - Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator; motion tools are a plus) and familiarity with Figma. - A social‑native mindset - you understand trends, formats, and why things work in feeds. - Ability to use AI tools and prompt engineering to accelerate ideation and content development. - Ability to manage multiple projects, move fast, and stay organized without losing craft. - A collaborative, positive energy - you like making things together and making them better. - Experience with motion, simple animation, or short‑form video. Requirements - Asset Creation - Brand Equity - Brand Identity - Brand Identity Creation - Content Creation - Customer Needs - Design Thinking - Integrative Thinking - Strategic Thinking - Teamwork - Visionary Thinking Benefits - P&G’s freelancer opportunities are for project-based or other short-term engagements that require specialized skills. - Successful candidates for freelancer opportunities will not be considered employees of The Procter & Gamble Company or any of its subsidiaries nor will candidates be eligible for employment benefits. - Candidates looking for regular full-time employment opportunities should begin their search here: pgcareers.com.