Title: Marketing Automation Specialist Location: United States, Remote Job Description: About Paytient: We’re on a mission to help people better access and afford care. Every day, millions of people, and their loved ones, need to see a doctor. For most of us, that moment is an uncertain one - we’re unsure of what’s wrong, who to go to, how long it’ll take to be seen, when we’ll feel better, and what it’ll cost. Paytient partners with thoughtful employers and health plans who understand the impact of that moment and want to ensure that every one of their plan members are easily able to access and afford care. Our clients understand that an improved ability to self-pay for care changes patient behavior and creates value for the health plan. This founding belief is becoming an emerging standard of care in health plan design and is now, in fact, a mandatory capability in some governmental health plans. Founded in 2018, Paytient is now part of nearly 6,000 employer health plans and providing certainty that people are better able to access and afford care. We’re looking for passionate, collaborative builders to join our team and help us create a future where everyone can more easily access and afford care. Paytient is looking for a passionate and collaborative builder to join our Member Growth team. In this pivotal role, you will be instrumental in how Paytient connects individuals with our affordability platform, giving them the confidence to say "yes" to care when they need it, not just when they can afford it. We partner with thoughtful employers and health plans to ensure that every one of their plan members can easily access and afford care, creating a new standard of care in health plan design. About The Role: Paytient is seeking a hybrid Marketing Automation Specialist expert to join our team. This role is a 50/50 split between lifecycle strategy and the technical management of our Martech stack. You will use marketing automation tools to build, maintain, and optimize impactful, multi-channel campaigns that drive member engagement KPIs. Beyond execution, you will be the architect who enables the rest of the Member Growth and Lifecycle teams to scale by building the playbooks and infrastructure required to help more people than ever before. What You'll Do Here: - Martech Stack Architecture: Spearhead the utilization of advanced marketing automation platforms, notably Iterable, to orchestrate sophisticated campaigns across the member lifecycle, with a focus on ensuring confident deliverability as our eligible population grows rapidly. - Lifecycle Strategy & Execution: Develop and execute nuanced strategies leveraging segmentation and personalization across diverse channels such as email, SMS, and push notifications. - Operational Scaling & Enablement: Design and configuration of intricate workflows, ensuring seamless operation, security, and efficiency to enable other team members to scale their efforts. - Campaign Deployment & QA: Develop and execute HTML email campaigns, ensuring flawless rendering across various email clients through rigorous QA testing and optimization. - Data Analysis & Deliverability: Conduct in-depth analysis of campaign performance metrics and deliverability, applying analytical methodologies to derive actionable insights and refine marketing strategies. - Cross-Functional Collaboration: Partner closely with CS, Product, and Brand Marketing to ensure marketing automation strategies align with business objectives and the member experience. About You: - Experience & Track Record: 3–5 years of experience in consumer marketing, growth marketing, or marketing operations, ideally within the healthcare or B2B2C space. - Operational Expertise: Significant hands-on experience in architecting and scaling programs within a major Marketing Automation Platform (MAP) like Iterable, HubSpot, Marketo, or Braze. - Technical Proficiency: Proficiency in building on-brand emails with HTML/CSS and facilitating the communication of triggers and data between different platforms. - Strategic Thinker: You are engaged in the strategic rationale behind marketing decisions as much as their execution, with the ability to translate business goals into actionable roadmaps. - Analytical Rigor: Proficiency with monitoring marketing analytics and a strong ability to derive actionable insights from complex datasets. - Collaborative Spirit: A low-ego, tenacious team player who thrives on designing scalable systems and solving complex, ambiguous problems. Nice-to-Have Qualifications: - Experience in a high-growth startup environment. - Proficiency using SQL in a BI tool such as Looker or Tableau. - Familiarity with supporting tools such as Litmus, Lob, and Heap. - Previous experience in B2B2C or fintech industries. Benefits We Offer for Full-Time Roles: - Medical, dental and vision insurance - $4,400 annual HSA contribution - Paytient Health Payment Account (HPA) - Monthly lifestyle spending stipend - Five weeks of annual PTO - Week-long fully paid 'summer break' for all employees! - Ten weeks of bonding leave for new parents - Two weeks of caregiver leave - Employer paid short-term and long-term disability - 401k plan access with a 4% employer match - Stock options in Paytient - ...and more! Paytient is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Role Description NearSource is seeking a Marketing Operations & Campaign Specialist to support integrated marketing initiatives for a Fortune 500 product company. This role is responsible for executing marketing campaigns, coordinating cross-functional activities, managing project timelines, and driving operational excellence across demand generation and event marketing programs. The ideal candidate is highly organized, execution-focused, and proficient in leveraging AI tools to improve productivity and marketing workflows. - Execute integrated marketing campaigns aligned with established strategic objectives. - Coordinate campaign execution across internal stakeholders and external vendors to ensure timely delivery. - Develop, edit, and manage marketing communications, including email campaigns, campaign briefs, landing page content, and supporting assets. - Leverage AI-powered tools such as ChatGPT and GitHub Copilot to improve content development, research, documentation, and operational efficiency. - Support demand generation initiatives through campaign planning, setup, coordination, and execution. - Coordinate event marketing activities, including invitation management, promotional communications, registration support, and post-event follow-up. - Create and maintain project plans, execution timelines, status reports, and campaign trackers. - Organize campaign documentation, marketing assets, and performance reporting materials. - Consolidate information from multiple marketing channels into clear documentation and actionable recommendations. - Monitor campaign execution and identify opportunities to improve operational efficiency and scalability. Qualifications - 3+ years of experience in marketing coordination, marketing operations, project management, communications, or a related field. - Strong organizational skills with the ability to manage multiple concurrent projects. - Excellent written and verbal communication skills. - Experience supporting marketing campaigns, demand generation programs, or event marketing initiatives. - Proficiency with Microsoft Office, Google Workspace, and collaboration platforms. - Demonstrated ability to quickly learn new systems, technologies, and business processes. - Hands-on experience using AI productivity tools, including ChatGPT and GitHub Copilot. - Strong project management and execution capabilities. - Bachelor's degree or equivalent professional experience. Requirements - Experience supporting B2B marketing organizations. - Familiarity with email marketing platforms, CRM systems, marketing automation platforms, or project management software. - Understanding of paid media, campaign reporting, and marketing performance metrics. - Experience coordinating webinars, conferences, executive events, or customer programs. - Ability to translate complex information into structured documentation and actionable plans. - Experience collaborating effectively with cross-functional teams in remote environments. Benefits - Exceptional organizational and time management skills. - Strong attention to detail and execution excellence. - A proactive, solution-oriented mindset. - Effective communication and stakeholder management skills. - Adaptability in fast-paced, evolving environments. - Curiosity and a continuous learning mindset. - The ability to balance speed, quality, and accuracy while managing competing priorities. Apply now Apply now, or share your resume with salary expectations at careers@nearsource.ca . Thank you for considering a career with us! Once you submit your application, our Talent Acquisition team will review your resume thoroughly. If there is a strong match, we'll reach out to discuss your experience, role details, benefits, compensation, and next steps. While we strive for transparency, we may not be able to respond to every applicant due to high application volume, but we genuinely appreciate your time and interest.

Role Description We are seeking an experienced Change Manager to support a large-scale Marketing Operations Transformation initiative focused on standardizing processes, scaling operations, and driving adoption of new marketing technologies and AI-enabled capabilities. This role will partner closely with cross-functional teams to lead change management efforts that improve how work is planned, prioritized, orchestrated, and measured across the marketing ecosystem. The ideal candidate will have deep experience driving adoption of enterprise technology transformations within marketing organizations. Key Responsibilities - Change Management Leadership - Develop and execute scalable change management strategies across multiple concurrent initiatives. - Assess organizational impacts across people, process, technology, and data. - Drive readiness activities and ensure successful adoption of new capabilities and ways of working. - Identify, manage, and mitigate resistance to change. - Establish repeatable frameworks, tools, and best practices for enterprise-wide change initiatives. - Stakeholder Engagement & Communications - Partner with business leaders, program teams, and stakeholders to drive alignment and engagement. - Build and execute stakeholder management and communication plans. - Lead executive communications, presentations, and change-related messaging. - Facilitate workshops and alignment sessions across business and technology teams. - Training & Enablement - Design and deliver training programs, user guides, and enablement resources. - Support end-user readiness and adoption initiatives. - Measure training effectiveness and continuously improve adoption strategies. - Program Support - Embed change management activities into overall project and program plans. - Support CRM enhancement planning, deployment readiness, and release coordination. - Help prepare teams for AI-enabled workflows and evolving marketing technologies. - Track adoption metrics and recommend actions to improve utilization and business outcomes. Key Deliverables - Marketing Operations Transformation program support. - CRM enhancement planning, deployment support, and release coordination. - Stakeholder alignment across Marketing, Sales, IT, and Data teams. - Adoption and enablement support for new platforms, processes, and capabilities. - Standardized, scalable, campaign-ready operational models. - Data governance and operational process adoption. - Readiness for AI-enabled marketing workflows and decision-making. Qualifications - 10+ years of experience leading change management initiatives within marketing organizations. - Prosci Change Management Certification. - Proven experience supporting large-scale technology transformation programs. - Strong project management and organizational skills. - Experience creating communications, training programs, and stakeholder engagement strategies. - Demonstrated success driving adoption and organizational readiness in complex enterprise environments. - Exceptional communication, facilitation, and presentation skills. Preferred Qualifications - Organizational Change Management (OCM) expertise. - Corporate communications experience. - Agile project experience. - Experience supporting MarTech platforms, CRM implementations, or digital transformation programs. - Familiarity with AI-enabled business transformation initiatives. Ideal Candidate A seasoned Change Management professional who excels at leading enterprise transformations, influencing stakeholders at all levels, and driving measurable adoption outcomes. This individual brings deep marketing transformation experience, strong communication skills, and a proven ability to deliver successful organizational change in dynamic environments. Job Type & Location This is a Contract position based out of Raleigh, NC. Pay and Benefits The pay range for this position is $85.00 - $85.00/hr. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following: - Medical, dental & vision - Critical Illness, Accident, and Hospital - 401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available - Life Insurance (Voluntary Life & AD&D for the employee and dependents) - Short and long-term disability - Health Spending Account (HSA) - Transportation benefits - Employee Assistance Program - Time Off/Leave (PTO, Vacation or Sick Leave) Workplace Type This is a fully remote position. Application Deadline This position is anticipated to close on Jul 16, 2026.

• Lead cross-functional collaboration with marketing, sales, analytics, and IT teams to design sophisticated, data-driven multi-step campaigns and customer journeys • Serve as the advanced power user for Salesforce Marketing Cloud — building complex journeys, automation logic, dynamic personalization, and configuration governance • Monitor and enforce compliance with CAN-SPAM, GDPR, and CCPA regulations, partnering with legal and security teams on risk mitigation • Develop and oversee A/B and multivariate testing frameworks, identifying optimization opportunities and establishing governance standards for campaign operations • Manage and oversee the Form creation process and tool set and its interaction with Marketing Cloud. Own segmentation architecture, subscriber lifecycle management, list governance, and data integrity across marketing audiences including Preference Center. • Partner with analytics teams to enrich targeting models and ensure accurate, compliant audience selection for every campaign • Manage and optimize supporting tools and integrations and automations across Salesforce and Marketing Cloud environments, contributing to system enhancements and workflow improvements • Build advanced dashboards, interpret KPI trends, and deliver actionable insights and recommendations that inform go-to-market strategies and demonstrate campaign impact