Fusion Risk Management is recognized as the most innovative and fastest growing provider of cloud-based enterprise software for business continuity risk management, IT disaster recovery and crisis management. Fusion is transforming the industry and has been named a leader in Gartner's Magic Quadrant for Business Continuity Management software.
Senior Director, Enterprise Marketing
Location
United States
Posted
20 hours ago
Salary
$180K - $500K / year
Seniority
Senior
Job Description
Senior Director, Enterprise Marketing
Fusion Risk Management
The Role Fusion Risk Management is seeking a senior, execution-oriented marketing leader to serve as Senior Director, Enterprise Marketing. This is a remote/flexible, individual-contributor role reporting to the CMO. The Senior Director, Enterprise Marketing owns the Enterprise Builder (EB) program end-to-end: named account strategy, Enterprise Resilience Index (ERI) benchmarking, executive engagement model, ABM execution, and a $20M pipeline target. This role designs and owns programs — defined sets of named accounts with pipeline targets, messaging hypotheses, channel strategies, BDR integration, and weekly inspection cadences. It translates our strategic narrative into executable go-to-market motion and is directly accountable for whether it produces pipeline. The ideal candidate combines deep enterprise ABM experience with a demonstrated track record of category creation in enterprise SaaS. They understand how to build a program from scratch, direct BDR effort at the account level, and present pipeline ROI to executive leadership with precision. - Build multiple, targeted programs typically based on a named account list (50–150 accounts, depending on program scope and duration) by screening current opportunities and customer accounts against EB structural ICP criteria, validated with the CRO - Design and deliver Enterprise Resilience Index (ERI) benchmarking as the primary marketing-to-sales conversion vehicle for enterprise accounts, prescribing each account's path to greater resilience maturity and capability - Own the four-layer EB framework: ICP/account priority, opportunity type classification, ERI engagement, and proof-of-value selling - Coordinate with the CRO on AE assignment, joint account planning, and weekly EB pipeline reviews - Lead ABM measurement transition: account progression metrics, buying group coverage, and deal quality scoring - Manage the EB program budget (~$800K) with direct pipeline ROI accountability - Present EB program performance to CMO weekly and CRO/CEO monthly - Align enterprise marketing investments to revenue targets and pipeline expansion goals - Partner with Product Marketing, Sales, and BDR leadership to define positioning, differentiation, and account-level go-to-market strategy - Champion the voice of the enterprise customer and engage directly with key accounts to inform program priorities - Focus named account strategy on key target industries — financial services, manufacturing, consumer goods, life sciences, and critical infrastructure Technical & Analytical Knowledge - CRM and ABM tooling: Salesforce, 6sense, Demandbase, or equivalent intent-data and account intelligence platforms - Marketing automation: HubSpot, Marketo, Salesforce Marketing Cloud, or comparable — specifically for account-level nurture, not MQL waterfall programs - Data fluency: comfortable reading pipeline dashboards, win/loss data, and deal quality reports alongside CRO and revenue operations - AI-native workflows: applies generative AI tools to research, account content production, and persona development as a standard practice - Budget management: direct experience owning a program budget ($500K+) with line-item accountability to pipeline ROI Leadership & Collaboration - C-suite credibility: comfortable presenting pipeline programs, ABM investment rationale, and ROI logic to CMO, CRO, and CEO - Cross-functional influence: proven ability to align Sales, Product, and Customer Success around a shared enterprise account motion without formal authority over all functions - BDR enablement: understands how to direct BDR effort at the account level — targeting, outreach sequencing, and qualification criteria — not just hand off a target list - Program architecture: builds structured programs with clear hypotheses, inspection cadences, and success criteria rather than running campaigns ad hoc - Exceptional communication and stakeholder management: keeps CMO, CRO, and executive leadership aligned on program direction, progress, and pivots Qualifications (Education and Experience) - Bachelor’s degree in Marketing, Business, or related field required; MBA preferred - 10–15 years of progressive enterprise B2B marketing experience; VP or Sr. Director title at a company that successfully created or redefined a software category - Demonstrated track record of owning and delivering complex ABM programs as an individual contributor while driving strategy and influencing outcomes across Sales, BDR, and Product functions - Direct ABM experience targeting senior executive buyers (VP through C-suite) at $200K+ ACV — actual account-level strategy, not demand gen with ABM targeting layered on - Proven category creation experience: has built or scaled a new market narrative, not just executed against an existing one - Ideal company backgrounds: enterprise SaaS that executed a functional-tool-to-enterprise-platform transition — ServiceNow, CrowdStrike, Zscaler, Snowflake, Datadog, or comparable - Experience integrating AI tools into marketing workflows and program operations as standard practice Milestones for the First 90 Days In 30 days, you will: - Complete all HR-related onboarding requirements - Gain a strong understanding of Fusion’s products, customers, and Enterprise Builder program strategy - Complete onboarding with CMO, CRO, and key BDR team members - Begin building relationships with key stakeholders across Marketing, Sales, and BDR - Audit the existing EB named account list and evaluate each account against EB structural ICP criteria - Review all current Enterprise Resilience Index benchmarking materials, messaging frameworks, and account engagement history - Shadow at least two active AE-led EB pipeline reviews to understand the current sales motion - Deliver a written assessment of the EB program’s current state, gaps, and 60-day plan to the CMO In 60 days, you will: - Become deeply familiar with Fusion’s product roadmap and how it supports enterprise customer objectives - Finalize the EB named account list (50–150 accounts, depending on program scope and duration) with CRO sign-off - Redesign or refine Enterprise Resilience Index (ERI) benchmarking as the primary marketing-to-sales conversion vehicle for the named account set - Establish the weekly EB pipeline review format and cadence with the CRO and AE team - Stand up account-level measurement: define progression metrics, buying group coverage KPIs, and deal quality scoring criteria - Draft the EB channel strategy per account tier — executive engagement model, content touchpoints, and BDR outreach sequence - Present revised EB program design to CMO and CRO with defined pipeline target milestones In 90 days, you will: - EB program is fully operational: account list locked, ERI benchmarking assessments in flight, BDR outreach running to cadence - First full pipeline review cycle completed — account progression metrics reported to CMO and CRO - At least 10 target accounts have documented buying group coverage and an active opportunity or meeting sequence - Initial pipeline contribution toward the $20M annual target is measurable and on track - Program budget is allocated with line-item tracking in place - Independently managing EB program architecture and cross-functional direction across BDR, AE, and marketing functions - Deliver a 90-day retrospective to CMO: what’s working, what’s being adjusted, and the forward program plan Compensation & Benefits The annual base salary range for this position is $180,000-220,000, depending on the candidate’s experience, qualifications, and relevant skill set. This role is eligible for executive-level bonus incentives and may participate in long-term incentive programs. Fusion offers a comprehensive benefits package including medical, dental, vision, and a 401(k) plan. Disclaimers: Fusion is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, disability, age, pregnancy, military service or discharge status, genetic information, sex, sexual orientation, gender identity, or national origin. Nothing in this job posting should be construed as an offer or guarantee of employment.
Related Guides
Related Categories
Related Job Pages
More Marketing Jobs
Senior Manager, Demand Generation & Field Marketing
InspectorioInspectorio uses artificial intelligence to help its clients build and maintain an integrated supply chain. In past hiring, the company has offered 100% remote,
Role Description Inspectorio is looking for a creative, AI-native leader to build and scale our demand generation function. As Senior Manager, Demand Generation & Field Marketing, you will own the strategy and execution of pipeline generation across all channels with field marketing and events as the primary engine. You will design programs that move prospects from awareness to opportunity with creative and analytical precision, use AI natively across your workflow, lead a high-performing team, and connect every marketing activity directly to measurable business outcomes. What you'll do - Digital & Multi-Channel Demand Generation: - Own the full demand gen funnel end to end, including metrics, lead management, and reporting that connect all channels to pipeline and revenue. - Lead strategy and execution across email, paid search/social, webinars, and organic social to extend field marketing's reach. - Design bold, creative campaigns and content that cut through market noise. - Field Marketing & Events: - Own the full lifecycle of field events and partner activations, from strategic selection and budget to onsite execution and post-event pipeline follow-through. - Treat every event as a high-ROI demand generation vehicle with clear pipeline attribution, integrated into the broader demand gen strategy. - Build a repeatable field marketing playbook that scales as Inspectorio's event footprint grows. - AI-Native Marketing Operations: - Embed AI tools systematically to automate repetitive tasks, generate high-converting copy and creative, analyze data, and personalize outreach at scale. - Continuously evaluate new AI-driven marketing technology to keep our demand gen engine ahead of the market. - Building the Function & Marketing Strategy: - Build Inspectorio's demand generation function from scratch, including processes, tools, and playbooks that scale with the business. - Set marketing strategy that ladders up to company-wide revenue goals, and partner closely with Sales, Product, and executive leadership. Qualifications - 5+ years in B2B SaaS marketing, with direct ownership of demand generation and field marketing programs. - Proven ability to turn field marketing and events into measurable, attributable pipeline, with fluency in metrics like cost per opportunity and pipeline contribution. - Solid experience across digital demand gen channels (email, paid search/social, webinars) as a complement to field marketing. - Hands-on use of AI tools in daily marketing work, including automation, content generation, personalization, and data analysis. - A highly creative mindset paired with strong analytical rigor, able to show campaigns that were both bold and measurably effective. - Strong cross-functional collaboration skills, particularly with Sales and executive leadership. - Based in Americas and has the willingness and ability to travel to the USA for events (approximately 20-25%). Benefits - 🍹 Unlimited Annual Leave: We prioritize your well-being and trust you to manage your time. - 🏝️ Flexible Working: Whether from home, a coffee shop, or our global hubs, work where you're most comfortable. - 💪 Project Ownership: You get to lead the initiatives you're passionate about, professionally or socially. - 🌱 Grow with us: We're invested in your personal and professional development. - 🌎 Global, diverse, and innovative team: Be part of a welcoming community from 30+ countries, where unique perspectives drive innovation. - 🤝 Feel at home: Work closely with colleagues who value your voice, share our E.A.C.H. values, and help you be the best version of yourself. - 🎉 Celebrate together: Enjoy remote and hub company and team events that strengthen our bonds and build a fun culture.
Manager, Marketing Creative
AfterShipAchieve a world-class post-purchase customer experience with AfterShip 📦
Role Description We're hiring a people leader to build, lead, and reinvent our Marketing Creative team. You'll hire, develop, and inspire a team of designers while evolving AfterShip's brand system and directing creative across campaigns, product launches, and digital experiences. Your mission is to build a lean, high-performing organization that delivers exceptional creative at scale without compromising quality. This is a builder role. You'll design a modern, AI-powered creative production engine that combines cloud-based workflows, automation, and strong creative standards to enable high-volume, high-quality output. We're looking for someone with a fresh vision for how creative teams operate - someone who embraces AI as a force multiplier and can rethink traditional design processes while building the systems and team needed to support rapid growth. Success in this role requires exceptional cross-functional leadership and close partnership with Product Marketing, Growth, Partnerships, and other marketing stakeholders. You'll align creative strategy with business priorities, empower your team to do their best work, and establish scalable processes that elevate creative quality while supporting the company's next stage of growth. What You’ll Do - Build, lead, and grow a high-performing, distributed team of designers through hiring, coaching, mentoring, performance management, and career development. - Set the creative vision for AfterShip's brand system, partnering closely with the VP, Marketing to evolve our identity as the company grows. - Own creative direction across every marketing surface—including paid campaigns, product launches, sales enablement, lifecycle marketing, social, email, and AfterShip.com—ensuring consistently high creative standards. - Build and scale an AI-powered creative production engine that combines cloud-based workflows, automation, and design systems to enable high-volume, high-quality creative output. - Create systems that empower non-designers to self-serve routine creative needs, allowing your team to focus on high-impact strategic work. - Lead creative planning and prioritization across Product Marketing, Growth, Partnerships, and other cross-functional teams to ensure the highest-impact work ships quickly. - Manage external freelancers and creative agencies, providing clear direction, maintaining quality standards, and scaling capacity when needed. - Continuously improve creative operations, processes, and team effectiveness to help AfterShip scale efficiently. Qualifications - 3+ years of people management experience, with a proven track record of hiring, managing, coaching, and developing creative teams while fostering a high-performance culture. - Experience building or scaling a creative organization, including establishing processes, workflows, and quality standards that enable teams to produce exceptional work at scale. - Direct experience leading or contributing to a brand evolution or rebrand. You understand how to evolve a brand system across multiple channels while maintaining consistency and momentum. - Experience partnering cross-functionally with Product Marketing, Growth, Partnerships, Product, and other stakeholders to balance creative excellence with business objectives. - In-house B2B SaaS or DTC e-commerce experience preferred. You've worked closely with internal marketing teams rather than primarily serving external clients through an agency. - A strong point of view on modern visual identity and brand design, with excellent creative judgment and awareness of contemporary design trends, especially for technology and AI-native products. - AI-fluent, with hands-on experience leveraging AI tools to accelerate creative production and designing AI-powered workflows that improve quality, speed, and scalability. - Proven success leading distributed teams and collaborating across time zones. You create alignment, accountability, and trust in a remote-first environment. Benefits - Great Place to Work Certified: We’ve been recognized for our inclusive, values-driven culture that celebrates diversity and collaboration. - Innovative & Inclusive Culture: AfterShip is built on curiosity, creativity, and collaboration. - Ambitious Mission with Real Impact: Join us in transforming eCommerce by making buying and selling easier for everyone. - Thrive & Grow: There’s no ceiling to what you can achieve or learn here. - Flexible Work Setup: We’re a remote-first team, meaning by default that employees work from home or on a hybrid-flexible basis in our hub locations. - Competitive compensation - Remote-first work setups - Healthcare coverage offered from day 1 - Retirement plans including company match - Unlimited PTO - Annual learning & wellness benefit - Monthly book perk - Career progression & professional development - In-office lunch and commuter benefits for those located in our hub locations Salary Range CAD$110,000 - $145,000
• Sdílet se studenty své odborné znalosti a zkušenosti z praxe. • Připravovat a vést poutavé prezenční i online workshopy podle připravené osnovy, která propojuje teorii, praktické ukázky a interaktivní cvičení. • Podporovat, motivovat a provázet studenty během celého vzdělávacího procesu. • Vytvářet inspirativní, otevřené a podporující prostředí, které podněcuje aktivní zapojení, spolupráci a sdílení zkušeností. • Průběžně sledovat nové trendy v oblasti moderního pracovního prostředí a začleňovat aktuální poznatky, technologie a osvědčené postupy do výuky.
Senior Trade Marketing Manager
ahead GmbHAt ahead, we’re building the snack brand for a new generation – one that loves chocolate, cookies & gummies, but doesn’t love what sugar does to their bodies. We use cutting-edge food tech to reinvent childhood favorites: no added sugar, no empty carbs – just full taste, better ingredients, and zero compromise. The result? Everyday indulgence that actually fits your lifestyle. Let’s make low-sugar the new normal. And fun again. We’re growing fast, expanding across Europe, and looking for smart, driven, curious minds to join us.
Role Description Du verantwortest das gesamte Trade Marketing bei ahead – von der POS-Entwicklung bis zur länderübergreifenden Kampagnenharmonisierung. Du denkst in Handelsstrukturen, sprichst die Sprache der KAMs und verstehst gleichzeitig, was eine Marke wie ahead im Regal outstanding macht. Du arbeitest eng mit KAM, Brand & Design, Performance Marketing und Social Growth zusammen und berichtest direkt an den Sales Director. DEINE AUFGABEN - POS – Entwicklung & Beschaffung - Entwicklung innovativer, markentypischer POS-Materialien die im Regal knallen – kein Standard-Aufsteller, kein generisches Display. - Eigenständige Steuerung des gesamten Beschaffungsprozesses: Lieferantenidentifikation, Ausschreibung, Verhandlung, Qualitätskontrolle, Rollout. - Pflege und Aufbau eines belastbaren Netzwerks an POS-Produzenten und Kreativpartnern. - Kontinuierliche Beobachtung von Trends im Bereich Shoppermarketing, Retail Design und In-Store Experience – national und international. - Kampagnen – Harmonisierung & Kanalabstimmung - Abstimmung und Harmonisierung aller Trade-Marketing-Kampagnen mit den relevanten Marketingkanälen: Performance Marketing, Brand Activation, Social Media, CRM, Influencer. - Sicherstellung eines konsistenten Markenauftritts vom digitalen Touchpoint bis zum Regal. - Entwicklung integrierter Kampagnenkonzepte die Online- und Offline-Aktivierung verbinden. - Enge Zusammenarbeit mit Brand & Design zur Umsetzung markentypischer Sell-in-Unterlagen und Handelspräsentationen. - Planung/ Durchführung von Out of Home Kampagnen. - KAM – Schnittstelle & Unterstützung - Enge Zusammenarbeit mit dem KAM-Team bei der Entwicklung von Sell-in-Strategien, Jahresgesprächsunterlagen und Account-spezifischen Aktivierungsplänen. - Entwicklung von Category-Management-Argumentationen und Shopper-Insights für den Handel. - Unterstützung bei der Planung und Umsetzung von Aktionen, Zweitplatzierungen und Listungspaketen. - Gemeinsame Entwicklung von Handelskonzepten die Umsatz- und Distributionsziele treiben. - Länderkonzepte – Internationale Expansion - Aufbau marktspezifischer Trade-Marketing-Konzepte für Frankreich, Niederlande, Belgien und Polen. - Analyse der jeweiligen Handelsstrukturen, Shopper-Verhalten und Wettbewerbssituation je Markt. - Entwicklung lokaler POS-Strategien und Aktivierungskonzepte die zur Handelslandschaft des jeweiligen Marktes passen. - Enge Abstimmung mit den Country Managern vor Ort zur Sicherstellung lokaler Relevanz. - Influencer & Retail – Koordination - Koordination von Influencer-Kampagnen mit Retail-Bezug in Abstimmung mit Social Growth und den jeweiligen KAMs. - Entwicklung von Creator-Konzepten die gezielt Traffic und Aufmerksamkeit auf Handelspartner lenken. - Steuerung von Co-Creation-Projekten zwischen Brand, Influencer und Handel. - Erfolgsmessung und Reporting von Influencer-Retail-Aktivierungen. - Steuerung & Reporting - Budgetverantwortung für Trade-Marketing-Maßnahmen. - Regelmäßiges Reporting an Sales Director und Management zu Kampagnenerfolgen, POS-Performance und Marktentwicklung. - Aufbau von Standards, Prozessen und Templates für ein skaliertes Trade Marketing. Qualifications - 5+ Jahre Trade Marketing Erfahrung im FMCG-Umfeld. - Erfahrung in der Entwicklung und Umsetzung von POS-Materialien. - Nachweisliche Erfahrung in der cross-funktionalen Zusammenarbeit mit KAM, Brand und Marketing. - Internationales Mindset. - Strukturierte, unternehmerische Arbeitsweise. - Ausgeprägte Kreativität. - Absolutes Ownership-Mindset. - Kreatives Auge kombiniert mit kommerziellem Denken. Requirements - Erfahrung im Better-for-You, Süßwaren oder Snack-Segment. - Kenntnisse der Handelsstrukturen in FR, NL, BE oder PL. - Erfahrung in der Steuerung von Influencer-Kampagnen mit Retail-Fokus. - Category Management Kenntnisse. Benefits - Entwicklungsmöglichkeiten in einem dynamischen, wachstumsstarken Umfeld. - Faires, attraktives Gehalt mit rollenabhängigen Bonusmöglichkeiten. - Snacks, Drinks und ahead-Merch. - Monatliches 50-€-Budget für Urban Sports Club, Mobilitätsoptionen oder Gutscheine. - 28 Urlaubstage plus zwei zusätzliche freie Tage am 24. Dezember und 31. Dezember. - Regelmäßige After-Work-Hangouts und jährliche Team-Offsites. Company Description Bei ahead bauen wir die Snackmarke für eine neue Generation – für Menschen, die Schokolade, Cookies & Gummies lieben, aber nicht die Auswirkungen von Zucker auf ihren Körper. Unser Ziel: Low Sugar zum neuen Standard machen. Wir wachsen rasant, expandieren europaweit und suchen smarte, motivierte und neugierige Talente, die mit uns etwas bewegen wollen.
