Marketing Automation & CRM Specialist

Location

Philippines

Posted

1 day ago

Salary

₱40K - ₱50K / month

Seniority

Mid Level

No structured requirement data.

Job Description

Marketing Automation & CRM Specialist

MultiplyMii

Role Description We’re looking for a Marketing Campaign Coordinator for a 6-month contract to support a maternity leave cover within the marketing team. This is a hands-on execution role focused on coordinating and delivering marketing campaigns across product launches, lifecycle marketing, broker go-to-market initiatives, and content-led growth programs. You’ll work closely with marketing, product, brokers, and partnerships teams to help bring campaigns to life across multiple channels including email, social, web, and podcast content. This role is best suited to someone early in their marketing career who is already operating in a fast-paced environment and is looking to deepen their experience across campaign execution, lifecycle marketing, and go-to-market delivery. Responsibilities - Support the execution of multi-channel marketing campaigns across product launches, broker GTMs, and content initiatives. - Coordinate campaign assets, timelines, and inputs across marketing, product, broker success, and partnerships teams. - Assist with scheduling, publishing, and trafficking of campaign content across email, social, and web. - Ensure campaigns are delivered on time, on brand, and aligned to agreed objectives. - Support campaign reporting and performance tracking, including basic insights and learnings. The Exit Podcast Support - Support episode production workflow including uploads and distribution. - Write episode show notes, summaries, and platform descriptions. - Repurpose podcast content into social assets for LinkedIn, Instagram, and X. - Track and report on engagement metrics such as downloads, listens, and audience growth. Broker & Licensee Go-to-Market Support - Support the execution of GTM campaigns for new brokers and licensees. - Assist in creating supporting marketing and sales materials including email sequences, one-pagers, blogs, and social content. - Coordinate campaign timing and delivery with internal stakeholders. - Help ensure consistency of messaging across broker-facing initiatives. Product Marketing Support - Assist in translating product updates into clear, benefit-led messaging for buyers, sellers, and brokers. - Support the creation of product-related email campaigns, landing pages, and feature announcements. - Help maintain consistency of Flippa’s messaging framework and competitive positioning. - Assist in monitoring competitor messaging and identifying relevant insights. Lifecycle Marketing Support - Support execution of lifecycle marketing campaigns across buyer and seller journeys. - Assist in building and maintaining automated nurture flows across email channels. - Support segmentation of audiences by persona (e.g. first-time buyers, serial acquirers, brokers, sellers). - Assist in campaign QA, scheduling, and performance tracking. - Support reporting on key lifecycle metrics such as open rates, click-through rates, conversions, and engagement trends. Qualifications - 2-3 years experience in marketing, content, communications, or campaign coordination (including internships, part-time roles, or early career roles). - Some hands-on experience supporting marketing campaigns (email, social, content, or lifecycle marketing). - Strong written communication skills with ability to turn ideas into clear, benefit-led messaging. - Highly organised with strong attention to detail and ability to manage multiple priorities. - Comfortable working with tools such as Google Workspace, Notion, HubSpot (or similar marketing automation platforms). - A proactive, execution-focused mindset with strong follow-through and ownership of tasks. - Prior exposure to fast-paced startup or scale-up environments will be highly regarded. - Hands-on experience executing end-to-end marketing campaigns in a high-growth marketplace. - Exposure to lifecycle marketing, GTM strategy, and content-led growth initiatives. - Experience working cross-functionally across marketing, product, and commercial teams. - Practical understanding of campaign analytics and optimisation in a real-world environment. Key Qualities and Attributes - Action-Oriented & Execution-Focused: Demonstrates a strong bias toward action and moves quickly from strategy to execution. Thrives in a fast-paced environment and prioritizes high-speed delivery. - Collaborative & Globally Minded: Adept at building cross-functional relationships across global teams and external partners to achieve shared business goals. - Commercially Driven & Accountable: Focuses strictly on impact over activity. Takes full ownership of outcomes and is motivated by delivering real, scalable commercial results. - Versatile & Curious: Brings a natural curiosity to problem-solving and adapts fluidly to shifting priorities in a dynamic, evolving landscape. - Organized & Detail-Oriented: Combines high-speed execution with the structured, meticulous mindset required to build sustainable and scalable systems. Benefits - 100% Remote Work – Work from anywhere in the Philippines. - Flexible Working Hours – Manage your schedule effectively. - Career Growth Opportunities – Gain hands-on experience, mentorship, and continuous learning. - Collaborative & Innovative Team – Work alongside skilled professionals who value excellence. Application Process We understand that searching for a new job can be challenging, and we’re here to support you every step of the way. Our goal is to make the process as transparent and respectful as possible. Typically, the interview process includes a Recruiter Interview, Client Interview, and Practical Test, but this may vary depending on the role. Throughout each stage, we’ll keep you informed and provide feedback as quickly as we can, ensuring you feel valued and supported throughout your journey with us.

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