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La Moda

Levando emoção à vida das pessoas.

E-commerce Analyst

EcommerceEcommerceFull TimeRemoteSeniorTeam 501-1,000Since 1986H1B No SponsorCompany SiteLinkedIn

Location

Brazil

Posted

5 days ago

Salary

0

Seniority

Senior

Portuguese

Job Description

E-commerce Analyst

La Moda

• Manage the e-commerce communication calendar, ensuring the planning, execution and monitoring of campaigns. • Serve as the main interface between E-commerce, Marketing, CRM, Content, Design and other partner teams to ensure actions are executed on schedule. • Prepare and follow up on campaign briefs, aligning business objectives, target audience, strategy and deliverables. • Ensure content is published and updated on the website, guaranteeing quality, consistency and adherence to the commercial calendar. • Monitor and analyze campaign results, tracking metrics such as traffic, engagement, conversion rate, revenue, average session duration and other digital performance KPIs. • Produce daily brand performance reports, consolidating metrics and generating insights for continuous optimization. • Identify opportunities to improve communication and the customer journey, proposing data-driven actions. • Act with a strong sense of ownership, ensuring excellence in execution and alignment across all involved teams.

Job Requirements

  • Previous experience in e-commerce and/or fashion e-commerce
  • Analytical profile with experience monitoring and interpreting digital performance metrics.
  • Excellent communication and the ability to build relationships with different departments.
  • Organization, ability to prioritize and manage multiple demands.
  • Knowledge of the VTEX platform.
  • Experience with web analytics tools, such as GA4.
  • Familiarity with CRM, A/B testing and conversion rate optimization (CRO).
  • Profile we're looking for**
  • Sense of ownership and proactivity.
  • Organized and detail-oriented.
  • Good communication skills and ability to build relationships with different stakeholders.
  • Creative, collaborative and results-oriented.
  • Ability to make data-driven decisions and propose continuous improvements.

Benefits

  • 🦷 Dental plan (after probation)
  • 👩‍⚕️ Health plan (after probation)
  • 🚌 Complimentary transportation
  • 🍽 On-site cafeteria
  • 💰 Performance bonus (PPR)
  • 👗 Employee discount on brands
  • 👶🏻 Childcare assistance
  • 📚 Tuition assistance / scholarship program
  • 🙋🏻 Employee referral program
  • Perks:**
  • ☕️ On-site coffee shop
  • 🏬 Exclusive in-house stores for employees
  • 💳 Good Card Plus
  • 🏦 On-site banking services
  • 🤝 Partnerships with educational institutions, gyms and food service providers

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