Role Description This Role is Perfect for You If You Love: - The “Market-to-Product” Loop: You don’t just market what is built; you influence the roadmap by bringing deep market intelligence and “voice of the customer” back to the Product team. - Translating AI into Value: You enjoy the challenge of taking complex GenAI and healthcare data concepts and turning them into simple, high-impact value propositions. - Empowering Commercial Success: You take pride in ensuring the Commercial teams are the most prepared and effective in the industry. - High-Stakes Storytelling: You excel at creating the “Big Story” for xCures while also being able to dive into the technical details of a specific feature launch. About the role: As a Product Marketing Manager, you will be the strategic bridge between our Product organization and our Commercial engine. Reporting directly to the Chief Product Officer (CPO), you will ensure that our technical capabilities are perfectly aligned with market needs and customer workflows. Key Responsibilities - Own the GTM Strategy: Lead the go-to-market planning for all new products and features, defining the positioning, messaging, and launch tactics. - Strategic Market Intelligence: Conduct ongoing competitive research and market analysis to identify trends. Act as a key advisor to the Product Management team on roadmap prioritization based on market gaps. - Sales Enablement & Training: Develop the “Ground War” toolkit—including sales decks, battle cards, demo scripts, and objection-handling guides—that enables our Commercial team to win. - Content Strategy: Create clear, persona-driven content (white papers, webinars, case studies) that educates the market on xCures’ unique AI-powered value. - Voice of the Customer: Gather and synthesize customer feedback to inform both external messaging and internal product requirements. - Pricing & Packaging: Partner with leadership to provide input on pricing strategy, feature bundling, and ROI models for our target Ideal Customer Profiles (ICPs). Qualifications - Required: Bachelor’s degree (Technical, Healthcare, or Marketing-related fields preferred). - 5+ years of experience in Product Marketing, specifically within HealthTech. - Proven track record of launching technical products and translating complex AI/Data concepts for commercial audiences. - Storytelling: Exceptional writing skills with the ability to communicate use cases clearly and credibly to a clinical and business audience. - Analytical Thinking: Ability to use market data and competitive intelligence to influence product direction. - Cross-Functional Leadership: Ability to work seamlessly between the Product Org and Commercial Org. - Strategic Autonomy: An upbeat, “can-do” mindset with the sound judgment to drive results in a fast-moving, remote-first environment. - Preferred: Advanced Degree in a relevant field or MBA. - Experience in pharmacy, diagnostics, value based care markets, or specialty healthcare markets. - Hands-on experience marketing GenAI, LLMs, or AI-driven products. - Familiarity with healthcare quality and/or interoperability standards. - A background in high-growth startup environments where you’ve effectively navigated ambiguity. Location xCures operates in a distributed, remote-first environment. Candidates may be located anywhere in the United States. Occasional travel to company offsites or key meetings may be required. The successful candidate must already have authorization to work in the United States. At this time, xCures does not offer sponsorship. Benefits - Base salary range: $140,000 to $180,000 annually - Medical, Dental, Vision insurance - 401k - Equity options xCures is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Agency Notice: xCures does not accept unsolicited resumes from staffing agencies, search firms, or other third-party recruiters. Any resumes submitted without a signed, active agreement with xCures will not be considered, and no fee will be paid in the event of a hire.

Role Description This is a remote position. What you will be responsible for: - Managing key funnels and conversion metrics: analyzing the user journey from the first click to purchase, identifying bottlenecks, and launching hypotheses to improve conversion rates. - Identifying gaps in current user journeys, setting tasks for landing page, offer, and nurturing mechanism tests together with marketing, design, and sales teams. - Building strong synchronization between Marketing, Product, and Sales: collecting insights from the sales team (objections, customer pain points, buyer profiles) and translating them into acquisition, content, and product launch decisions. - Participating in launches of new features, courses, and major internal launches within existing brands. - Developing and regularly updating the communication framework for flagship products: key messaging, JTBD, pain points, message hierarchy, and value proposition. - Ensuring that offers across landing pages, creatives, email communications, and sales scripts remain consistent and aligned with the motivations of the target audience. - Working in a hypothesis-driven growth environment: testing ideas, measuring results, and scaling initiatives that positively impact revenue. Qualifications - 3–4 years of experience in marketing / PMM / growth / product marketing, preferably in EdTech, SaaS, or products with a long sales cycle and high ticket size. - Strong understanding of marketing analytics and product metrics: CPL, ROMI, CR1 / CR2, funnel conversion metrics. - Ability to make data-driven decisions even when datasets are limited or imperfect. - Deep understanding of the following chain: audience → message → product → landing page → target action. - Experience conducting custdev interviews, JTBD interviews, competitor analysis, and deep audience segmentation based on pain points and jobs-to-be-done rather than demographics alone. - Strong project management skills: ability to manage multiple workstreams, build processes, document decisions, and ensure organized delivery. - Confident use of tools such as Jira / Asana, GA4 / Amplitude (basic level), Figma (reviews and prototypes), Notion, and customer research / survey tools. - AI literacy is mandatory: ability to use AI tools for research, insight synthesis, hypothesis generation, and workflow acceleration. - Native-level Russian (C2) and English proficiency at B2 level or higher. - High level of autonomy, ability to confidently defend ideas before stakeholders, and ability to work cross-functionally. Benefits - Work with a smart, impactful EdTech product. - Fully remote work from all over the world (excluding Russia & Belarus). - Contract with a German company. - Monthly compensation of €2000–2500. - Access to courses offered by our educational center. - Paid vacation days and sick leave allowance. - Opportunity to work in a flexible startup environment where professional and career growth are highly valued. - All the necessary tools and resources to build strong cases and grow together with the project.

Role Description This role exists to define and deliver high-impact IoT software solutions for the aviation industry by deeply understanding customer problems and translating them into scalable, data-driven products that drive measurable business outcomes and long-term customer value. Outcomes: What Success Looks Like - Define and deliver a clear IoT product roadmap that improves customer retention, reduces churn, and increases product adoption within 12–24 months. - Establish a continuous product discovery practice, validating solutions through experimentation (A/B testing, MVPs, prototypes) before full-scale development. - Increase customer satisfaction scores by consistently delivering valuable, usable, and reliable product enhancements. - Align cross-functional teams (R&D, Sales, Marketing, Support) around clear product priorities, reducing delivery friction and improving time-to-market. - Drive measurable improvements in product performance, scalability, and reliability through strong collaboration with engineering. - Act as a subject matter expert in IoT solutions, enabling internal teams and supporting pre-sales efforts with customers. Qualifications - Strong experience in product management, software development, or engineering (5+ years). - Solid understanding of IoT ecosystems, cloud computing, and web-based applications. - Working knowledge of Artificial Intelligence concepts and their application in product design. - Ability to translate customer needs into clear product requirements, user stories, and technical documentation. - Familiarity with software development lifecycle, clean code practices, and scalable system design. - Proven ability to lead continuous discovery through customer interviews, usability testing, and data analysis. - Strong prioritization skills based on impact, feasibility, and business value. - Experience collaborating closely with engineering and design teams to deliver high-quality solutions. - Ability to balance customer needs, technical constraints, and business objectives. - Excellent communication skills with the ability to clearly articulate product decisions and trade-offs. - Ability to influence stakeholders and advocate for customer-centric, evidence-based decisions. - Experience working cross-functionally in fast-paced, entrepreneurial environments. - Understanding of supply chain processes and aviation industry dynamics is an asset. - Experience in pre-sales support and customer-facing engagements is beneficial. Benefits - Opportunity to shape and scale IoT products within a growing aviation technology portfolio. - High visibility with senior leadership and direct impact on product strategy and business outcomes. - A fast-paced, collaborative environment that values autonomy, innovation, and ownership. - Exposure to cutting-edge technologies, including IoT and AI-driven applications. - Opportunities for career growth through expanded product scope and leadership influence. - Flexible, remote work environment within North America (ideally Eastern Time Zone), supporting work-life balance while collaborating with global teams. Salary Range $90,000 - $100,000 USD annually - Compensation information provided is a good faith estimate for this position only. Factors that may be used to determine your actual salary may include your specific skills as well as the years of experience you have. Similar positions located in different geographic regions will not necessarily receive the same compensation. Join Us As we scale, we’re looking for new doers, collaborators and innovators to join Descartes in uniting the people and technology that move the world as the Global Leader in Logistics and Supply Chain Technology. We’re entrepreneurial, hardworking, geeky-in-a-good way problem solvers. Guided by our values, we nurture a TEAM focused culture that invests in people and creates opportunities for advancement across a broad spectrum of career paths. We prioritize work-life balance and foster an environment with the space to take ownership, to be heard, and to carve a path for your individual accomplishments to help drive our success. Descartes also has a deep sense of environmental responsibility. Learn more about how we helped our customers save over 552,000 metric tons of CO2 in 2020 by reducing fuel and paper consumption. At Descartes, everyone has a voice and the best idea wins, regardless of who makes it. We offer competitive compensation, great benefits, remote and flexible work hours, and the opportunity to join a company on an awesome mission with a great existing team and trajectory. If you feel you have 70% of the qualifications we are looking for, and Descartes sounds like the team and the mission you want to be part of, apply now. We can't promise it will be a fit, but we do promise to consider your experience.

About Mindly Mindly is an international product company — a marketplace for psychologists and their clients. We have over 1,000,000 clients in more than 40 countries worldwide, with a primary focus on Tier-1 markets. Mindly is one of the fastest-growing companies in the HealthTech sector globally. Our goal is to help people live healthy, happy, and fulfilling lives. We are growing extremely fast and are already profitable! This puts our company in the top 1% of the fastest-growing profitable tech companies in the world! You can read more about us in this article. Who you’ll be working with: We want you to better understand how our company is structured from the inside and who you’ll be working with every day — that’s why we’re sharing a brief overview of our team ☺️ Our team Why is this interesting? - Join a fast-growing, #1 product in its niche - Learn and grow rapidly — you’ll develop your product management skills under the mentorship of experienced professionals - Influence product decisions — we actively listen to our team, so your ideas and fresh perspective will directly impact functionality, user experience, and the product’s future - Guided autonomy — we put a lot of trust in our teammates, giving you room to take ownership while providing the support you need to succeed Your responsibilities: - Collaborate cross-functionally: Form and articulate your own product vision, actively contributing to the product’s evolution while working closely with designers, engineers, and senior product stakeholders to deliver features and ensure smooth user journeys - Conduct user research: Gather feedback through interviews and discovery sessions to improve the product based on user needs and preferences - Analyze data: Monitor key performance metrics and learn to use both quantitative data and qualitative insights to suggest product improvements - Maintain the product backlog: Help manage the backlog efficiently to increase user activation, engagement, and retention - Draft product requirements: Work with the team to define clear product requirements that effectively address user problems and pain points. Your skills: - 1.5+ years of experience in Product Management, Product Analytics, or related tech roles (e.g., QA, Marketing, Customer Success) with a strong desire to transition into Product. - Solid theoretical foundation in product management best practices, product metrics, and agile methodologies - Proactive learner with a high level of ownership. You don’t wait to be told what to do; you ask questions, propose ideas, and move quickly - Ability to think critically, look at data, and draw logical conclusions to make informed decisions - Strong communication skills and empathy, allowing you to effectively collaborate with the team and talk to users Will be a huge plus: - Understanding of B2C activation, engagement, and retention mechanisms How we get things done? Remote-first, but we have offices in Ukraine (Kyiv, Lviv, Vinnytsia), so you can mix and match if you prefer. Ideally, you should be in the CET or EET time zone. How do we unwind? We offer our team 20 days of paid vacation (we’re flexible with days off :)) What do we offer? - A fast-growing product company where you are a key part of our success - Competitive salary - Therapy on Mindly - A strong team of A-players Candidate journey: - Screening interview with Recruiter - Interview with the Head of Product - Test task - Final Interview with co-founders - Offer 🎉 Our values: - Honesty and transparency: always tell the truth, no matter what it is - Empathy and understanding: treat others the way you want to be treated