• Own the end-to-end architecture of our GTM technology stack, from lead generation through implementation and expansion. • Design and optimize workflows across the full customer lifecycle; serve as the primary architect for Salesforce and related GTM systems. • Establish scalable system governance, data standards, and integration frameworks across GTM tools. • Identify and implement AI-powered automations that reduce manual work and improve efficiency across revenue operations. • Design scalable operational processes across Marketing, Sales, Customer Success, and interview operations, including lead management, routing, pipeline management, and forecasting. • Build reporting frameworks and dashboards that support executive decision-making, funnel analysis, and capacity planning. • Translate complex operational data into clear, actionable recommendations for business leaders. • Continuously evaluate emerging technologies for their potential to create operational scale and competitive advantage.

Role Description The Scientific Product Marketing Manager shapes market strategy and drives commercial success for Bruker’s cellular analysis and spatial platforms by bridging science, product strategy, and go-to-market execution. - Translates complex technical capabilities into clear, differentiated value propositions for pharma, biotech, and academic researchers. - Defines positioning, crafts the narrative, and equips commercial teams with scientifically credible messaging. - Develops and executes content pieces to communicate the product stories. - Works cross-functionally with R&D, product management, commercial teams, and leadership to champion customer needs and advance adoption of products. - Supports antibody discovery, cell line development, immune profiling, and multiomic bulk analysis across the full product lifecycle. Qualifications - Advanced degree (MS or PhD) in life sciences, molecular biology, immunology, oncology, or a related field required. - Strong working knowledge of molecular biology, single cell biology, gene expression profiling, sequencing, and multiomics approaches (RNA/protein). - Familiarity with optofluidics, cell screening platforms, or high-plex molecular quantification technologies is highly desirable. - 2-5 years of experience in product marketing, product management, applications, or related commercial roles in the life sciences/tools industry. - Experience developing product positioning, messaging, and go-to-market strategies for scientific instruments, assays, or software. - Proven ability to partner with sales and applications teams to support field enablement and customer engagement. - Ability to translate complex scientific concepts into clear, differentiated value propositions for multiple audience types. - Strong market and competitive analysis skills and experience identifying customer needs and emerging trends. - Exceptional written and verbal communication skills, with ability to craft scientific yet commercially relevant materials. - Effective at working across R&D, product management, sales, applications, and leadership teams. - Background working with biopharma, biotech startups, CROs, or translational research groups is preferred. - Willingness to travel for customer visits, conferences, and internal company events, up to 15%. Requirements - Partner with Product Management and cross-functional teams to develop compelling positioning and messaging for the nCounter and Beacon platforms. - Execute integrated campaigns that support global marketing programs. - Translate go-to-market strategies into actionable marketing plans that drive qualified leads and support sales pipeline growth. - Equip the commercial team with the tools, training, and resources needed to effectively communicate the value of Bruker Spatial Biology products. - Evaluate competitors' products, messaging, customers, publications, market share, features, and customer perceptions. - Track and report on the performance of marketing initiatives. Benefits - Base salary range between $87,000 and $140,000. - Performance-related incentive in addition to a full range of benefits. - 401(k) with company match. - Employee stock purchase plan. - Medical and dental plans. - Life insurance. - Short-term and long-term disability insurance. - Employee assistance program. - Paid time off including vacation, sick time, and holidays. Company Description Bruker is one of the world’s leading analytical instrumentation companies enabling scientists to make breakthrough discoveries and develop new applications that improve the quality of human life. Our high-performance products and high-value life science and diagnostic solutions are trusted by leading businesses, institutes, and scientists worldwide.

• Own the GTM asset library from day one, the sales decks, one-pagers, battlecards, and product launch materials that determine whether prospects understand our differentiation and reps walk into every meeting with confidence. • Build and maintain Driftrock's core sales assets, decks, product one-pagers, pitch narratives, and demo leave-behinds that reflect current positioning and help the team win. • Own sales enablement, competitive battlecards, objection-handling frameworks, and conversation playbooks so the team can confidently position Driftrock in any deal. • Lead go-to-market for new product launches, own positioning, messaging, and launch assets so the sales team is ready to sell before anything ships. • Research customers and market trends, translating insights into sharper positioning and messaging across the buyer journey. • Partner with Commercial and Customer Success to produce customer case studies in formats usable across sales, events, and digital. • Support Driftrock's thought leadership programme with guides, articles, and data-led insight content that builds brand authority in the automotive marketing space.

Role Description We're looking for a Go-To-Market (GTM) Intern to support the full revenue engine, from finding prospects to helping close and onboard them. You'll touch outbound, content, data, and sales support, so it's an ideal role if you want a broad view of how a modern GTM motion actually works before specializing. You'll work directly with our founders and GTM lead. What you'll do - Outbound & lead generation - Build and clean targeted prospect lists that match our ideal customer profile - Run and refine cold outreach sequences across email and LinkedIn - Research accounts to personalize messaging and improve reply rates - Content & social - Draft and schedule LinkedIn posts, email campaigns, and short marketing assets - Repurpose customer wins and product updates into shareable content - Help maintain a consistent brand voice across channels - Data & operations - Keep the CRM clean and up to date (contacts, stages, notes) - Pull together simple reports and dashboards on pipeline and campaign performance - Flag what's working and what isn't so the team can act on it - Sales support - Prep materials for demos and follow-ups - Handle deal admin and keep next steps moving - Support smooth customer onboarding after deals close Qualifications - Currently studying or recently graduated: business, marketing, communications, or anything you can argue for - Strong, clear writing and comfort with a professional but human tone - Organized and reliable; you follow through without being chased - Curious about sales, marketing, and startups, and eager to learn fast - Comfortable with tools like spreadsheets, CRMs, and AI assistants (or quick to pick them up) - Self-directed in a remote setting and good at async communication Nice to have - Prior internship, side project, or campus role involving sales, marketing, or content - Familiarity with outreach or CRM tools (e.g. Apollo, HubSpot, LinkedIn Sales Navigator) - Basic comfort with data and reporting Benefits - Real ownership of projects that move the business, not busywork - Direct mentorship from founders and the GTM team - A broad, hands-on view of how go-to-market works end to end - A flexible, fully remote schedule