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CRO Specialist – DTC E-commerce

Location

Argentina

Posted

4 days ago

Salary

0

Seniority

Senior

Bachelor Degree4 yrs expEnglish

Job Description

CRO Specialist – DTC E-commerce

Paired

- Own the entire experimentation roadmap from ideation through implementation and analysis. - Build and maintain a prioritized hypothesis backlog based on business impact and opportunity. - Design statistically valid A/B and multivariate tests. - Prioritize experimentation efforts across: Product Detail Pages (PDPs), Landing Pages, Cart, Checkout, and Post-purchase experiences. - Continuously identify high-impact optimization opportunities throughout the customer journey. - Analyze qualitative and quantitative customer behavior data including: - Heatmaps - Session recordings - Funnel analysis - Checkout behavior - Cohort analysis - Identify friction points and opportunities to improve user experience and conversion. - Translate research findings into actionable testing hypotheses. - Write detailed experiment specifications for developers. - Collaborate with designers, developers, and marketers to launch experiments efficiently. - Monitor live experiments and ensure tests are executed correctly. - Interpret experiment results using sound statistical methodologies. - Document learnings, insights, and recommendations after every test.

Job Requirements

  • 4+ years of dedicated Conversion Rate Optimization (CRO) experience within DTC eCommerce.
  • Deep understanding of the DTC customer journey and conversion funnel.
  • Proven experience owning an experimentation roadmap from hypothesis through analysis.
  • Strong statistical knowledge, including:
  • Statistical significance
  • Confidence intervals
  • Statistical power
  • Sample size calculations
  • Hands-on experience with A/B testing platforms such as: Intelligems, Convert, and VWO
  • Strong experience with analytics and behavioral tools including: Google Analytics 4 (GA4), Hotjar, Microsoft Clarity, and Triple Whale
  • Demonstrated track record of successful CRO experiments with measurable business impact.
  • Excellent analytical thinking and problem-solving skills.
  • Outstanding written communication and documentation abilities.
  • Comfortable working independently in a fast-paced remote environment.

Benefits

  • Competitive salary in USD
  • Monthly bonuses based on performance
  • Fully remote work environment with flexible scheduling

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