Role Description As a Senior Content Strategist, you'll own the full content operation for a portfolio of personal-branding clients. Think of it as three jobs in one: sharp copywriter, organized project manager, and trusted customer-success partner. You'll sit close to founders and executives, pull the expertise out of their heads, and turn it into content that sounds unmistakably like them and earns them the right attention. Here's what owning that looks like day to day: - Client Setup & Strategy: - Open every engagement with a setup phase – shaping the content strategy, sharpening the client's LinkedIn presence, and mapping out their wider media approach. - The Content Engine: - Run bi-weekly content calls to draw out each client's expertise, stories, and point of view as raw input for ideas. - Turn those calls into clear content outlines, then write LinkedIn content that carries their ideas, attracts the people they want to reach, supports their business goals, and reads like they wrote it themselves. - Client Success & Project Ownership: - Keep communication smooth and timelines on track across every account you run. - Build monthly performance reports so clients always know how their content is landing. - You won't be starting cold – you'll work from proven frameworks, internal playbooks, and a team that has produced this kind of content many times over. Qualifications - A proactive communication style that adapts easily to different personalities and working styles. - Excellent writing and communication in both German and English. - Genuinely strong copywriting – you can make an expert sound like the best version of themselves. - A highly organized way of working, comfortable juggling many accounts and moving pieces at once. - High emotional intelligence and real empathy for the people you work with. - Natural curiosity – happy to dig into any industry or topic. - Sharp research habits, building real understanding before you write. - A detail-oriented mindset with high standards for quality. Benefits - Building and co-shaping DACH's leading Pipeline, Sales & HubSpot agency. - Working with a manageable number of focused clients (4-6 simultaneously). - Positioning as a specialist expert in the B2B sales landscape. - 90% remote work and fast decision-making processes. - Performance-based compensation based on results. - Professional development budget of up to 5,000 CHF annually.

• Conceive and produce content across multiple formats–video, written features, blog posts, case studies, reports, and podcast-style audio–often moving from idea to finished product with limited direction. • Write and edit compelling, audience-first copy that adapts in tone and depth across channels without losing the thread of our brand voice. • Shoot, edit, and deliver video content end-to-end, including graphics, captions, and platform-ready formatting. • Produce and edit audio content, including interviews, short-form storytelling, and episodic formats. • Manage and direct vendors as needed. • Hold a high creative bar across everything you make, and model that standard for others on the team. • Own and drive content strategy for key functional areas, translating organizational priorities into content plans that build audiences over time, not just inform them. • Champion a consistent pipeline of fresh ideas, new formats, unexpected angles, and emerging platforms — make the case for experimentation and create conditions for the team to try new things. • Identify timely hooks and opportunities to extend, repurpose, or reimagine existing content in ways that earn new attention. • Lead content calendar planning with ideas that are timely, mission-connected, and genuinely interesting to the people we want to reach. • Use performance data to continuously sharpen content and distribution decisions, and advocate for strategic improvements based on what you learn. • Anticipate shifts in audience behavior, platform dynamics, or organizational priorities and proactively adapt the content approach. • Oversee content publishing across web, blog, and email ensuring the calendar runs smoothly and stakeholders are aligned. • In collaboration with Marketing, build and send email campaigns, including copy, audience segmentation, and platform setup. • Ensure all content meets standards for brand voice, visual consistency, and accessibility — and establish or improve the processes that make this consistent at scale. • Partner closely with colleagues across MarComms, Philanthropy, Delivery, and Product to surface stories and translate complex work into content people want to engage with. • Interview staff, partners, and subject-matter experts to gather raw material for stories and campaigns. • Lead content projects end-to-end, including timelines, reviews, and approvals - resolving dependencies and keeping work moving across teams. • Serve as a strategic thought partner to cross-functional stakeholders, helping them understand content tradeoffs and make smarter decisions. • Partner with other content creators on the team to establish quality standards and workflows.

• Own EDB’s social strategy and execution with LinkedIn as the anchor, and expand into additional high-signal channels and communities where our audiences engage such as Reddit, Substack, and others. • Build a feed that earns attention—distinct voice, strong POV, dynamic formats, and storytelling that breaks through competitor noise. • Be relentlessly active in the market: engage in the right threads, comment with substance, build relationships in public, and turn social into a daily engine of visibility and credibility. • Ship at high velocity while maintaining high standards: fast-turn posts around moments that matter, plus durable series that compound over time. • Treat algorithms and distribution as part of the craft: test formats, hooks, timing, and creative patterns; learn quickly; scale what works. • Pull signals from across the org—SMEs, Engineering, Field, Product Marketing, Execs—and translate it into content people actually want to read, share, and respond to. • Accelerate and gamify employee amplification (including EveryoneSocial) with a steady cadence of original and share-ready posts tied to priority narratives and moments. • Build and run B2B influencer engagement that’s rooted in genuine ecosystem awareness and real relationships—not one-off outreach. • Maintain an active “who to know” map across data, AI, and Postgres: rising voices, trusted operators, builders, creators, and community leaders shaping the narrative. • Create smart, creative ways for EDB to rub shoulders in the right circles: co-created content series, interviews, social collaborations, newsletter moments, community participation, and partner activations. • Move quickly on opportunities: spot emerging conversations early, insert EDB thoughtfully, and build repeatable plays that keep us present where it matters. • Measure what matters and improve continuously: engagement quality, share of voice in priority conversations, and influence of co-created moments. • Manage and drive distribution strategy for EDB blog, news site, and podcast, ensuring our best stories don’t just get published, they get seen. • Turn single moments into multi-format outputs: posts, carousels, quote cards, short clips, audio snippets, and community-native versions. • Partner with Field Marketing and Engineering/SMEs to capture content from events and community moments (not event management)—turn talks, demos, meetups, and customer/partner interactions into social-ready assets.

• Build and own the content strategy and editorial calendar independently, end to end. • Produce high-quality LinkedIn content aligned with our leadership’s positioning. • Manage the production of long-form reports, whitepapers, and analytical articles on private markets and secondaries, coordinating our freelance researchers and writers and editing their work to a high standard. • Work with our in-house design team to bring content to life through strong infographics, GIFs, video, and other formats. • Build and manage a mailing list and regular newsletters. • Launch and run a video interview series with industry counterparts. • Develop content strategies tied directly to growth priorities and pipeline targets. • Create sales enablement materials: outreach emails, follow-ups, one-pagers, pitch support, and presentations. • Track engagement and performance across channels, including reach, inbound interest, content consumption, and sales usage, and report clearly to leadership. • Develop and refine lead scoring frameworks based on content engagement, website activity, and campaign interactions, to help prioritise prospects and improve sales follow-up. • Turn engagement signals into action by surfacing warm leads and content insights to the sales team.