Role Description We’re looking for a Senior SEO Strategist to partner closely with our Director of SEO Strategy and help drive results across a diverse portfolio of legal clients. This role is ideal for someone who enjoys solving complex SEO challenges, improving underperforming campaigns, and mentoring others. You’ll serve as a strategic resource for our SEO team while remaining hands-on with technical SEO, website migrations, and emerging search technologies. If you enjoy digging into data, building strategies that move the needle, and staying ahead of where search is headed, we’d love to meet you. What You’ll Do - Partner with SEO Leads to develop and execute SEO strategies across multiple client accounts. - Diagnose underperforming campaigns and provide clear, data-driven recommendations to improve rankings, traffic, and lead generation. - Lead technical SEO initiatives, including website audits, site migrations, and post-launch performance analysis. - Research, test, and implement new SEO strategies, tools, and methodologies, with a focus on AI and emerging search technologies. - Develop and deliver SEO training materials and best practices for internal teams. - Collaborate with cross-functional teams on content, paid media, and broader digital marketing initiatives. - Monitor SEO performance, identify trends, and communicate actionable insights to stakeholders. - Contribute to RR Digital’s thought leadership through newsletters, videos, podcasts, social media, and internal knowledge sharing. Qualifications - 4+ years of experience managing SEO campaigns in a professional environment. - Strong understanding of technical SEO, on-page optimization, content strategy, local SEO, and website architecture. - Experience using industry-standard SEO tools, including Ahrefs, SEMrush, Screaming Frog, Google Analytics, Google Search Console, Google Trends, and Google Business Profile. - Experience managing multiple client accounts or SEO projects simultaneously. - Experience supporting or leading website migrations. - Strong analytical and problem-solving skills with the ability to translate data into actionable recommendations. - Experience presenting SEO strategies and recommendations to clients or internal stakeholders. - Professional proficiency in English. Requirements - Agency experience. - Experience working with law firms or legal marketing clients. - Experience mentoring or supporting junior SEO professionals. - Familiarity with E-E-A-T principles, AI Overviews, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and evolving AI search trends. - Experience with WordPress. - Bachelor’s degree in Marketing, Communications, Business, or a related field. Benefits - 401(k): Match 100% of employee contributions up to 4% - Unlimited Manager-Approved Paid Time Off - Health Insurance: Aetna PPO & EPO options (Subsidized $300 per month) - Dental & Vision Insurance: Guardian - Company-provided MacBook - Fully Remote Work Authorization Candidates must be authorized to work in the United States without current or future sponsorship requirements. At this time, RR Digital is unable to provide visa sponsorship or employment-based immigration support for this role.

• Accurately complete all assigned tasks within the SEO team’s software system; maintain high attention to detail concerning all client instructions to maintain SEO best practices and client satisfaction • Lead the implementation of simple to advanced SEO Consulting work on client websites including but not limited to, building new web pages, and editing existing pages, optimizing images to ensure SEO strategies are effective • Edit and write original code to work with pre-existing systems to allow the work the SEO team creates to be displayed on the client’s website in a way that is aesthetically consistent and allows search engines to easily crawl and index the content • Set up Google Analytics and Webmaster tools to track and report performance of work being implemented on client sites • Collaborate on Logical Position’s projects and app repositories using Git and GitHub; ensure all changes to internal projects are made on the same version and kept in one location for maximum efficiency and to advance internal projects focused on departmental growth • Edit client servers to ensure client websites are fully functioning and made easily accessible to search engines • Assist with implement checks on websites to discover and report on potential issues before work begins • Apply critical thinking, problem solving, and experience to find the most effective and efficient solution to make changes to a client’s file or template files • Exercise discretion and independent judgment when developing and implementing SEO changes and updates on client websites and ensuring all aspects of the website are functioning properly • Collaborate and find solutions to problems the SEO team comes across while working on client websites to enhance departmental knowledge • Remain current with industry trends while continually leveraging new tools and industry best practices to improve Logical Position’s product offerings.

• Develop and deliver the organic search strategy across Bingo and Casino brands • Forecast traffic, conversions, and commercial impact • Champion organic search across the business • Monitor industry developments, search algorithm changes, and competitor activity • Lead, coach, and develop the Organic Search team • Manage relationships with external SEO and ASO agency partners • Own the technical SEO roadmap • Shape content strategies around player intent and local market opportunities • Collaborate with teams across Brand, Paid Media, CRM, Product, Engineering, Onboarding, and Compliance

Title: SEO Senior Specialist Location: United States, Remote Job Description: Full time job requisition id R26_403 Who we are: Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We’d love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. As the SEO Senior Specialist you will: - Campaign Management: Lead the development, execution, and optimization of sophisticated SEO campaigns, from initial research and strategy through implementation and analysis. Oversee all aspects of on-page, off-page, and technical SEO to achieve and exceed client objectives. - Performance Tracking & Optimization: Continuously monitor SEO performance metrics, identify trends, and implement advanced optimization techniques. Leverage data from SEO tools and analytics platforms to fine-tune strategies and ensure the highest possible rankings, traffic, and conversions. - Data Analysis & Reporting: Deliver comprehensive and insightful SEO reports to clients and internal stakeholders, highlighting key metrics, successes, and areas for improvement. Use data-driven insights to proactively adjust strategies and recommend innovative solutions. - Collaboration: Collaborate closely with cross-functional teams, including content creators, web developers, and digital marketers, to ensure SEO best practices are integrated into all aspects of website management. Provide expert guidance on SEO implications of design, content, and technical changes. - Client Communication: Serve as a trusted advisor to clients, leading discussions on SEO strategy, performance, and future initiatives. Prepare and present detailed reports, strategies, and recommendations, ensuring clients are informed, engaged, and aligned with proposed actions. Professional Qualifications: - 4-5 years of experience in SEO or Digital Marketing. - Demonstrated success analyzing data and using analytics tools to drive marketing decisions - Advanced computer skills including Microsoft Excel & PowerPoint - Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives. - Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams. The hiring salary range for this role is $66,000 - $76,000 plus a discretionary performance bonus. Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq. FLSA Classification: Exempt We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Benefits: Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year. Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts Retirement: Match up to 4% of your contributions at 100% Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child. Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.