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Railbookers Group

Your journey begins with us.

Email Marketing Campaign Specialist

Email Marketing ManagerEmail Marketing ManagerFull TimeRemoteSeniorTeam 201-500Since 1972H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

10 days ago

Salary

0

Seniority

Senior

Bachelor DegreeEnglish

Job Description

Email Marketing Campaign Specialist

Railbookers Group

• Work directly with Railbookers Group brands and the global marketing team to turn email marketing into a key revenue driver by using strategic content and drip campaigns to get potential customers to purchase. • Work with Analytics department to identify additional opportunities using analysis and reports to create campaigns with a goal to increase conversion. • Work with multiple teams from concept to execution of campaign. • Lead brainstorming meetings to identify opportunities, messaging, and goals for each campaign. • Manage projects to deliver the desired results in a timely manner. • Work with Digital Designer and Webmaster to ensure that desired messaging is executed throughout all digital platforms. • Work with the VP of Marketing and Marketing team to plan and execute our web-based marketing strategy to grow our market position. • Other duties/responsibilities as needed.

Job Requirements

  • Quick learner with strong attention to detail required.
  • Strong project management and organizational skills
  • Deep understanding of marketing and sales processes
  • Knowledge in marketing automation processes including lead management, campaign management and online marketing.
  • Understanding of the customer path to purchase
  • Metrics-driven Marketing experience at Railbookers Group or similar
  • Experience with email marketing using a CRM.
  • Experience with Marketo is a plus.

Benefits

  • Work from Home
  • Generous PTO Package
  • Bonus and Incentive Plans
  • Medical, Dental, and Vision Insurance Including Optional HSA
  • Gym Membership Contributions and Healthy Actions incentive (sponsored by Cigna)
  • Employee Assistance Program
  • Short-term/Long Term disability Plan
  • Employer sponsored Life Insurance
  • Annual Reimbursements for Home Office (office expenses, phone, internet)
  • Employer-Matched 401(k)Familiarization Trips (Get paid to experience our vacations!)
  • Employee and Family/Friend Travel Discounts
  • Corporate Discounts through Working Advantage
  • Employee Referral Bonus
  • Cross-Departmental and Advanced Training Opportunities
  • Anniversary, Birthday, and Recognition Perks
  • Years of Service Awards

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