Role Description This role is responsible for strategically managing and evolving go-to-market systems within the Experiences business. The individual will translate complex, evolving business needs into clear system requirements and a strategic roadmap. This position requires close partnership with engineering and business technology teams to deliver impactful solutions. - Drive execution of GTM systems and tools to support business strategies. - Communicate program progress and roadmap clearly to stakeholders. - Partner with teams to define and implement critical systems for business growth. - Translate business strategy into technical implementation plans. - Manage the portfolio of technical work and vendor relationships. Qualifications - 6-8 years of experience in GTM systems with broad team collaboration. - Deep hands-on Salesforce expertise, understanding good architecture. - Experience building CRM/GTM infrastructure for new businesses within scaled organizations. - This role requires experience in the technology sector, specifically within Go-To-Market systems for a growing business unit integrated into a larger, established company. Requirements - Salesforce configuration (advanced) - CRM systems architecture (advanced) - Product roadmap development (advanced) - Cross-functional collaboration (advanced) - GTM strategy translation (advanced) Benefits - Contract Type: W2 - Duration: 12+ Months - Location: Remote - Pay Range: $65 - $70 Per hour on W2 Company Description Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. - Stevie Employer of the Year 2025 - SIA Best Staffing Firm to work for 2025 - Inc 5000 Best Workspaces in US (2025 & 2024) - Glassdoor's Best Places to Work (2023 & 2022) As a talent solutions provider for Fortune 100 organizations, Akraya's industry recognitions solidify our leadership position in the IT staffing space. Join Akraya Today! Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!

• Lead a team of onshore and offshore colleagues that are the business owners of the applications and technology used by the GTM organization. • Drive the transformation, rationalization, and integration of the existing GTM technology landscape with an AI-first mentality to enable acceleration of the Alteryx GTM strategy. • Partner closely with GTM management to deeply understand existing system and process challenges to execution of the Alteryx GTM strategy. • Act as a trusted advisor to GTM leadership to advise on the best opportunities for the use of AI and translate AI capabilities into business value. • Define and evolve standardized end-to-end GTM processes that serve as the basis to streamline execution through automation, integrations between systems, and the use of AI. • Identify, prioritize, and re-engineer slow, inefficient, and/or people-intensive GTM processes using an AI-first mentality to increase productivity and reduce elapsed time. • Design new solutions, define enhancements to current systems, and/or select off-the-shelf applications to automate and accelerate GTM processes. • Incorporate AI to increase ROI by improving GTM productivity, accelerating GTM time-to-value, and/or optimizing GTM engagements. • Define integrations between existing GTM systems and applications that streamline and simplify the execution of optimized GTM processes and ensure data consistency across systems. • Incorporate the use of AI agent where appropriate. • Collaborate with IT or other development teams to develop, deploy, and maintain these new solutions, enhancements, applications, and integrations to facilitate existing & re-engineered GTM processes, automate manual work, and streamline execution. • Lead and direct your team (without other IT or development teams) in identifying, prioritizing, harvesting, deploying at scale, and maintaining LLMs, agents, and other AI solutions developed by individual GTM colleagues that can increase the performance and/or productivity of large groups of GTM colleagues. • Partner with GTM Enablement and GTM Communications to ensure the successful rollout and adoption of new GTM solutions, enhancements, and AI capabilities. • Serve as the subject matter expert to provide and edit content for communications, training, and ongoing reference as needed. • Provide leadership and guidance to the overall GTM organization in the use of artificial intelligence such as tips for AI prompts, high-value GTM use cases for using Gemini, etc. • Collaborate with peers in other Alteryx departments (Marketing, Products, etc.) to ensure alignment in the development and evolution of AI solutions, share AI knowledge and tips, and tackle cross-departmental challenges that should be addressed with AI.

• Responsible for driving adoption and growth of NPHS commercial technologies • Develop and execute comprehensive marketing strategies • Evaluate product performance and make recommendations • Manage commercialization activities such as positioning, promotion, and sales enablement • Execute market research to inform strategy • Design and implement marketing strategies in collaboration with various teams • Perform market research and gather customer insights • Identify and monitor relevant market trends • Evaluate success of marketing strategies • Manage commercialization activities including continuing education development • Negotiate and manage relationships with vendors

• Serve as the primary administrator for Highspot, managing content organization, versioning, and governance. • Ensure the platform is the "Source of Truth" for all market-facing collateral. • Organize and maintain all GTM assets—decks, case studies, talk tracks, one-pagers, and competitive positioning. • Track content usage and engagement metrics to identify gaps and opportunities. • Drive awareness of key GTM assets and initiatives across the sales and customer success teams. • Create communications and tools that highlight new resources and best practices. • Track which assets are being used and which are gathering dust. • Partner with field leaders to understand why certain assets aren't resonating and surface feedback for improvement. • Support the delivery of base-level GTM onboarding for new hires, ensuring they understand Panorama's platform story, competitive positioning, and key talking points. • Help build and facilitate GTM Academy sessions and training programs. • Maintain onboarding materials and documentation. • Respond to field requests for customized assets, competitive positioning, or messaging support. • Participate in sales calls and customer conversations to understand real-world selling challenges and objections. • Surface market trends and field insights to inform GTM strategy and asset priorities.