Role Description The Marketing Coordinator plays a pivotal role in driving partner success by executing cutting-edge digital campaigns and managing end-to-end communication plans. Acting as a key collaborator with our in-house outreach team, this role translates complex technical data into high-impact marketing collateral, manages webinars, and optimizes campaign performance to maximize ROI. - Campaign & Strategy Execution: Develop, implement, and manage comprehensive marketing, content, and communications plans; build and deliver engaging digital campaigns across various platforms. - Partner & Team Collaboration: Coordinate closely with the in-house outreach team and communicate directly with partners via calls to support and consult on their marketing needs. - Collateral & Content Creation: Create marketing scripts, templates, and sales enablement materials (both print and digital); design, develop, and deliver webinars. - Data-Driven Optimization: Pull, manipulate, and transform data from multiple sources into actionable intelligence; review leading/lagging indicators to adjust campaigns quickly and maximize ROI. - Technical Translation: Distill complex, technical information into compelling, clear selling points tailored for less-technical audiences. - Agency Management: Work effectively with external communications agencies to enhance campaign reach. - Performance Tracking: Collaborate with the team to measure marketing activity outcomes, link performance directly to revenue generation, and constantly explore ways to increase ROI. Qualifications - Bachelor’s degree, College Diploma, or equivalent work experience. - Proven marketing knowledge, particularly within the industry. - Highly creative with a strong understanding of branding, identifying target audiences, and devising engaging digital campaigns. - Strong foundational knowledge of marketing automation concepts and content marketing strategy. - Solid knowledge of website and marketing analytics tools. - Working knowledge of HTML and CSS development is a strong asset. - Excellent verbal and written communication skills with the ability to collaborate effectively with sales teams, clients, and peers. - Competent problem solver who is adaptable, quick to learn new tools, and comfortable working under limited supervision. Benefits - A comprehensive benefits package (Health, Dental, Life Insurance and RRSP). - Remote work from home (available options). - The opportunity for career growth and development. - A collaborative and inclusive work environment. Salary Competitive salary: 40,000 – 55,000 CAD Annually. CGS evaluates compensation individually for each selected applicant. Final salary placement within our established parameters is based on multiple criteria, including regional market rates, internal equity considerations, cost-of-living geography, and candidate-specific attributes like professional experience, education, and technical skill sets. Furthermore, team members may have access to performance-based incentive structures and performance metrics designed to offer additional earning potential based on business growth. Company Description For more than 40 years, CGS has empowered global enterprises to drive breakthrough performance through innovative business applications, enterprise learning and outsourcing. CGS Immersive® is an innovation lab and training transformation engine modernizing training programs and delivering immersive experiences tailored to meet the evolving needs of organizations across industries. - Learn more about CGS Inc® and CGS Immersive® in our websites: - CGS Inc - CGS Immersive

• Budeš hlavní silou naší marketingové komunikace na českém a slovenském trhu — přicházíš s nápady na kampaně, spouštíš je na Meta a dotahuješ věci do konce. • Úzce spolupracuješ s Country Managerem, který určuje směr a schvaluje; ty přinášíš kreativu a zodpovídáš za exekuci. • Plánovat a spouštět placené kampaně na Meta (Facebook & Instagram) — od nápadu přes brief až po live. • Vymýšlet nápady na kampaně a obsahové koncepty, které rezonují s českým a slovenským publikem. • Zadávat jasné briefy grafikům a hlídat, aby výstupy odpovídaly záměru. • Sledovat výkonnost kampaní a připravovat pravidelné reporty s konkrétními doporučeními. • Monitorovat konkurenci a identifikovat příležitosti k testování. • Vyhledávat a rozvíjet strategická partnerství, která rozšíří dosah ADI na českém a slovenském trhu. • Zastupovat ADI na oborových eventech, meetupech a komunitních akcích — budovat povědomí o značce přímo v terénu. • Spolupracovat s týmem a zajišťovat soulad marketingu s firemními cíli.

• Design the consumer journey and own the end-to-end consumer experience for priority campaigns • Lead integrated campaigns across paid, owned, and earned channels • Write briefs translating positioning, product priorities, and customer insight into creative direction • Own media strategy including channel mix, targeting, and investment rationale • Define measurement frameworks, track performance, and optimize future campaigns • Partner closely with Product, Product Marketing, Brand, Growth, and Channel teams

Role Description YSI is looking for a detail-oriented and growth-focused organic marketing specialist to join our fast-growing and highly innovative team. This is an exciting opportunity to play a key role in supporting organic growth, content optimisation and digital discoverability across a dynamic digital business operating in the high-growth US market. You’ll work closely with performance, creative, analytics and product teams to improve visibility, engagement and conversion performance across web and app channels. We’re looking for someone who is analytical, organised and passionate about digital content, search optimisation and growth. The ideal candidate enjoys working across multiple projects, spotting optimisation opportunities and using data-driven insights to improve performance across content and organic acquisition initiatives. In this role, you’ll support SEO, ASO and content optimisation activities across web and app environments, helping drive scalable organic growth and improve the overall user acquisition ecosystem. Search is changing fast. AI-generated content, AI Overviews, evolving SERP formats and shifting user behaviour mean the old playbook is already out of date. We need someone who is excited by that, not threatened by it. As a company that thrives on innovation we want progressive candidates willing to challenge the status quo with new technology or ideas. Qualifications - 3+ years experience in SEO, ASO and content optimisation - Familiarity with traditional keyword research tools as well as new-age AI content optimization tools, LLM behavior tracking and prompt engineering principles - Strong understanding of SEO best practices, content optimisation principles and organic growth strategies - Experience with modern CMS platforms (e.g., WordPress, headless CMS) and app store consoles - Strong analytical, problem-solving and organisational skills - Comfortable managing multiple projects and priorities within fast-paced environments - Strong communication and collaboration skills - Experience within the gaming industry is highly preferred Requirements - Develop and execute an organic growth strategy across web and app properties and content environments. - Support on-page optimisation including metadata, internal linking and content structure. - Coordinate website optimisation initiatives and technical SEO recommendations. - Drive progressive change with AIO-focused ideas and delivery, continually adapting to the changing search landscape. - Manage the US multi-state strategy using localisation tactics to improve exposure and conversion rates. - Support website and app content updates across CMS platforms. - Coordinate with internal teams and external partners on content delivery, quality assurance and optimisation. - Maintain strong content governance and documentation standards. - Monitor SEO, ASO and AIO performance metrics and provide actionable reporting insights. - Analyse competitor activity, ranking changes and optimisation opportunities. - Work closely with analytics teams to support performance tracking and attribution alignment. - Support reporting validation and operational QA across SEO and content activities.