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Wealthsimple

All of your investing, made simple.

Senior Manager, Integrated Marketing

MarketingMarketingFull TimeRemoteSeniorTeam 1,001-5,000Since 2014H1B No SponsorCompany SiteLinkedIn

Location

Canada

Posted

5 days ago

Salary

0

Seniority

Senior

Bachelor Degree7 yrs expEnglish

Job Description

Senior Manager, Integrated Marketing

Wealthsimple

• Design the consumer journey and own the end-to-end consumer experience for priority campaigns • Lead integrated campaigns across paid, owned, and earned channels • Write briefs translating positioning, product priorities, and customer insight into creative direction • Own media strategy including channel mix, targeting, and investment rationale • Define measurement frameworks, track performance, and optimize future campaigns • Partner closely with Product, Product Marketing, Brand, Growth, and Channel teams

Job Requirements

  • 7+ years in integrated or campaign marketing spanning product GTM, brand, and growth
  • Significant experience leading large, complex, multi-channel programs
  • Consumer-experience obsession and ability to design coherent customer journeys
  • Craft brief-writing translating positioning and insight into clear creative direction
  • Proficient in planning and executing across all marketing channels
  • Communication excellence at an executive level
  • Agility & adaptability in a fast-paced environment
  • Bonus: track record of leading breakthrough campaigns

Benefits

  • Top-tier health benefits and life insurance
  • Long-term group savings with employer match, through Wealthsimple for Business
  • 20 vacation days, 4 wellness days, and unlimited sick and mental health days per year
  • 90 days away: work outside Canada for up to 90 days per year
  • Employee resource groups, including Rainbow (2SLGBTQ), Women of WS, and Black at WS
  • Hybrid team with over 1,500 employees across North America

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