We are the world’s trusted infrastructure consulting firm.
Marketing Proposal Specialist
Location
Massachusetts
Posted
19 hours ago
Salary
$80K - $100K / year
Seniority
Senior
Job Description
Marketing Proposal Specialist
AECOM
• Collaborate with East Region business development and operations teams in support of pursuit efforts. • Partner in the preparation of formal and informal client solicitations across the full pursuit lifecycle. • Interface with business line growth teams and operations to support the process of winning work. • Lead and support responses to client solicitations while applying standard pursuit processes to ensure efficiency, schedule adherence, and bid compliance. • Coordinate and deliver high-quality print, electronic, and oral proposal submissions. • Contribute to proposal strategy through market research, competitive intelligence, and the use of data systems and tools to inform business and pursuit planning efforts. • Leads small to medium proposals and supports or leads (based upon experience) large proposals and presentations. • Support capture managers in development of the win strategies from capture through interview preparation. • Develop annotated outlines and provides recommendations to technical teams on section structure, messaging, and positioning. • May serve as lead writer/editor for key sections including resumes, past performance, executive summaries, and management approaches. • May provide conceptual input on document design and collaborate with technical, operations, and business development teams to develop compelling marketing materials. • Facilitate or support color reviews (Pink and Red Team) and quality reviews, incorporating lessons learned and managing revisions based on review team direction. • Participate in go/no-go and greenlight analyses in compliance with delegation of authority guidelines and support capture planning and positioning activities related to proposal preparation. • Complete internal debriefs for proposals they lead, leveraging past pursuit debrief information, and support win/loss debriefs and client feedback efforts to drive continuous improvement. • May support broader marketing and pursuit strategy efforts, including campaign development and client/market-focused content. • Perform self-check of work prior to submitting to others for review/approval.
Job Requirements
- Bachelor’s degree in Journalism, English, Communications, Marketing, or related field and 4+ years of experience supporting or leading proposal development within a marketing or business development team, or equivalent combination of education and experience.
- Proficiency in MS Office (Word, Excel, PowerPoint) and Adobe InDesign.
- Experience responding to RFQs/RFPs and producing compliant, high-quality submittals.
- Ability to translate complex technical information into clear, compelling content.
- Strong organizational, time management, and multitasking skills.
- Ability to work both independently and collaboratively in a team environment.
- Understanding of proposal strategy, compliance, and production.
- Strong writing, editing, and communication skills with strong attention to detail.
Benefits
- Medical
- Dental
- Vision
- Life
- AD&D
- Disability benefits
- Paid time off
- Leaves of absences
- Voluntary benefits
- Perks
- Flexible work options
- Well-being resources
- Employee assistance program
- Business travel insurance
- Service recognition awards
- Retirement savings plan
- Employee stock purchase plan
Related Guides
Related Categories
Related Job Pages
More Marketing Jobs
• Own marketing execution and planning • Run the master calendar for campaigns • Manage contractors and vendors • Write and approve copy for marketing • Coordinate events and promotions • Report on marketing performance
• Build and own CaptivateIQ’s customer advocacy, community, and voice-of-customer programs. • Run a proactive case study and reference program. • Structure how customer insight gets activated internally. • Build a systematic marketing motion into the customer install base. • Report to the Senior Director of Product & Corporate Marketing, with strong working relationships across Customer Success and Demand Gen.
• Developing local strategic plans to reach consumers through planning, scheduling and field-level execution to authentically connect them to the C4 brand • Supporting our beverage distribution partners and sales teams by creating brand awareness in market, driving consumers to purchase , and executing local market plans • Recruiting, training, monitoring, and leading a Field Marketing team of within your assigned market • Overseeing day-to-day operational duties • Understanding key market trends in the local community • Identify opportunities & propose strategic initiatives to the regional marketing manager • Be a spokesperson and product expert, interacting with & educating consumers at scheduled sampling opportunities & events • Managing all on-site activations • Act as a cross-functional liaison of in-market activations • Occasionally participating in Sales Meetings • Overseeing accurate reporting in our CRM tool (currently Repsly) • Managing and operating company vehicles • Manage inventory of marketing materials • Track team accruals as well as personal corporate credit card budgeting
• Market Research: Assist in conducting marketing research focused on the logistics sector, providing strategic insights to support campaign development. • Promotional Materials Development: Support the creation of visual and written content to detail product features, systems, and solutions offered by the company, with a focus on digital marketing. • Digital Marketing Management: Monitor and learn digital marketing practices, including social media, SEO, email marketing, and online advertising strategies, to support campaigns. • Metrics Analysis: Assist in defining and monitoring success metrics such as conversions and engagement, ensuring campaigns meet their objectives. • Marketing Automation: Help implement and manage marketing automation tools, such as RD Station, to optimize marketing processes and lead communication. • Social Media & SEO: Contribute to creating and optimizing content on key digital platforms, applying strategies to improve reach and organic ranking. • Image and Video Editing: Assist in producing visual materials for campaigns, including images and videos, using editing tools (e.g., Photoshop, Illustrator, Premiere, Canva) to ensure content aligns with the brand's visual identity.
