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Properstar logo
Properstar

Join the world’s largest property platform. Reach millions of buyers and get exclusive mandates.

Marketing Copywriter

CopywriterCopywriterOtherRemoteSeniorTeam 51-200Since 2012H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

132 days ago

Salary

€240 - €290 / day

Seniority

Senior

Bachelor Degree3 yrs expEnglishWordPress

Job Description

Marketing Copywriter

Properstar

• Write high-quality marketing copy across channels, including: Website and landing pages, Campaigns (email, paid media, CRM), Product and feature messaging, Partner and agent (B2B) communications • Adapt messaging and tone for both B2C and B2B contexts • Create and update SEO-optimized content, including: Keyword research and search intent analysis, Structuring and writing content for discoverability and conversion • Support SEO strategy through content execution and optimization • Publish and maintain content using WordPress (or similar CMS) • Collaborate closely with the Head of Marketing on messaging priorities, campaign execution, and go-to-market initiatives • Manage your own workload across multiple projects and timelines

Job Requirements

  • 3–5 years of experience in marketing copywriting or content roles
  • Proven experience writing for websites and landing pages, marketing campaigns, and digital channels (email, paid, CRM)
  • Excellent English writing skills (near-native level required)
  • Solid understanding of SEO fundamentals : Keyword research, SEO-friendly copy and structure
  • Hands-on experience with WordPress or similar CMS
  • Basic proficiency in B2B social media copy, particularly LinkedIn (copywriting and adaptation, not community management)
  • Comfortable working independently and taking ownership
  • Able to balance speed, quality, and clarity in a fast-moving environment
  • Nice to have: Experience in marketplaces, SaaS, or proptech
  • Additional languages: French or German (strong plus), Portuguese or Spanish (nice to have)

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