• Own the DTC P&L, accountable for revenue and contribution margin • Set and execute Paid Acquisition Strategy, allocating budget across channels • Lead Performance Creative function, driving creative testing and iteration • Build Growth Experimentation system with prioritized testing • Own CRO conversion roadmap across Shopify and coordinate with web/dev resources • Manage CRM agency relationship and direct retention outcomes across email + SMS • Establish Growth Operating Cadence with standardized reporting and accountability

• Perform all Operations & Maintenance (O&M) activities associated with FlexNet Management Suite (FNMS) and related integrations • Maintain and administer the FNMS environment within USCIS infrastructure • Provide advanced technical support and troubleshooting for FNMS-related issues • Support software entitlement tracking, software licensing optimization, and proactive SAM initiatives • Assist the Project Manager in meeting performance work statement requirements • Ensure alignment with DHS and USCIS systems, operational priorities, and policies • Support software license helpdesk activities and customer support functions

• Perform Software Licensing Optimization (SLO) and procurement support activities • Provide expertise on industry-standard software licensing models • Support management of major software publishers and enterprise licensing agreements • Assist with software entitlement tracking and compliance activities • Support the Project Manager in meeting program and contractual requirements • Ensure alignment with DHS and USCIS operational priorities, systems, and policies • Provide guidance and recommendations on software asset management best practices

• Research, draft, and analyze policies to ensure alignment with stakeholder needs, subject matter experts, industry standards, and organizational goals. • Conduct gap analyses against industry frameworks and regulatory requirements, to recommend policy enhancements. • Collaborate with security engineers, compliance officers, and business managers to ensure policies are both technically sound and operationally practical. • Translate technical security concepts into clear, concise, and accessible documentation for diverse audiences. • Collaborate with stakeholders to update CISO policies for annual lifecycle updates. • Review and contribute to policies and standards for groups outside of CISO.