Collaborate, Innovate, Empower
Regional Marketing Manager
Location
Netherlands
Posted
19 hours ago
Salary
0
Seniority
Senior
Job Description
Regional Marketing Manager
Rakuten
• Collaborate with physical and digital bookstore partners to create and execute co-marketing plans • Develop regional channel marketing plans that align with global brand priorities and regional sales targets, ensuring efficiency and ROI on marketing spends • Optimize our physical footprint: training, merchandising, sales support • Drive awareness and optimize conversion via online advertising tactics • Participate in cross-functional launch marketing planning for new hardware introductions and software rollouts • Track, analyze and report campaign performance using data to optimize future investments • Travel as needed within the region (~20% Travel Requirement)
Job Requirements
- Bachelor’s degree in Marketing, Business Administration, or related field
- Minimum 5 years of channel marketing, partner marketing or regional trade marketing in consumer retail or e-commerce
- Strong team player with ability to harness external expertise to drive integrated marketing campaigns with impact
- Demonstrated understanding, if not experience, in digital marketing and advertising
- Track record of managing marketing relationships with external partners/retail accounts
- Creative thinker who is also comfortable working with data to translate marketing metrics into commercial insights
- Adept at working in a fast-paced environment as part of cross-functional internal teams and with external stakeholders
- Exceptional communication and presentation skills
- Fluency in Dutch and English, French an asset
- A genuine love for books, reading culture and consumer technology.
- Industry experience with technology, digital content, subscription and/or consumer electronics.
Benefits
- Remote working environment
- 4 extra long weekends around bank holiday weekends
- Full benefits starting from your first day
- Paid volunteer days, unlimited sick days
- Flexible spending account
- Talent and development training budget
- Free Kobo device + free weekly eBook or audiobook
- Weekly Kobo Tech University sessions
- Maternity/paternity leave top-up
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