Senior Product Marketing Specialist
Location
Massachusetts
Posted
2 days ago
Salary
$150K - $190K / year
Seniority
Senior
Job Description
Senior Product Marketing Specialist
Renesas Electronics
• Channel Engagement Planning • Work with Product Groups and Solutions Team to plan release schedule • Building Marketing plan around release schedule • Work with Sales on Engagement Plan • Customer Engagement & Opportunity Development • Present at Distributor offices • Hold Workshops with Distributors and Customers on new Solutions and NPI’s • Support team in building relationships with key accounts and ecosystem partners (internal and external) • Guide the identification of solution-level and product level opportunities and differentiation across key industrial segments • Solution Enablement & Evangelism • Direct the promotion and positioning of relevant application-focused solutions • Champion cross-business solution initiatives at a strategic level • Cross-Functional Collaboration • Facilitate collaboration between the BD team, field sales, FAEs, marketing, and business units • Represent the regional voice in corporate planning and solution development • Feed market intelligence back into business units
Job Requirements
- Bachelor’s degree in Engineering, Business, or a related field
- 8+ years of experience in business development, marketing, or technical sales
- Deep understanding of the Industrial market, with experience in Building Automation, Industrial Automation, or Energy sectors
- Proven ability to follow up on leads and develop relationships in the field
- Strong strategic thinking, analytical, and communication skills
- Ability to work effectively in a matrixed, cross-functional environment
Benefits
- Medical, health savings account (with applicable medical plan)
- Dental
- Vision
- Health and/or dependent care flexible spending accounts
- Pre-tax commuter benefits
- Life insurance
- AD&D
- Pet insurance
- Company-paid life insurance and AD&D
- LTD
- Short term medical benefits
- Paid sick time
- Paid holidays
- Accrued paid vacation
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