• Own strategy, execution, pacing, and optimization across paid search and programmatic channels. Google UAC is your primary channel and where you're most at home. You'll also run Apple Search Ads, rewarded networks, and managed-service DSPs (Unity, Tapjoy, and similar) • Be the in-house expert on Google's app campaign ecosystem: bidding strategy, audience signals, campaign structure, and how to push reps for what we actually need • Manage partner relationships across search and programmatic, and hold DSP and network reps accountable to performance, ensuring clear expectations, accurate builds, and timely optimizations • Lead the testing roadmap for search and programmatic channels, owning the evaluation and onboarding of new partners so Underdog stays at the cutting edge of what's working in app-based UA • Translate MMP and backend data into clear performance narratives, budget recommendations, and executive-ready reporting • Work closely with Analytics and Data Science to validate attribution, forecast accurately, and optimize toward LTV and pROAS targets • Partner with Creative and Growth leadership to brief channel-specific creative concepts, and build a feedback loop between creative performance and spend decisions • Monitor competitive UA activity, ad trends, and industry innovation to surface new growth vectors • Support budget forecasting, channel planning, and monthly business reviews • Over time, manage and develop a direct report, providing clear direction and coaching on campaign execution, reporting, and optimization

Role Description We’re looking for a data-driven Lead Growth Marketing Strategist to design and execute integrated marketing campaigns that drive measurable revenue growth for our Claims and Reference + Affiliation verticals. In this role, you’ll own campaign strategy — and some execution — while testing new growth tactics, optimizing performance, and scaling programs that deliver business impact. This position is ideal for someone who is curious, collaborative, and analytical, with a passion for turning data into actionable insights and results. What You’ll Do - Campaign Strategy & Execution: Own integrated marketing campaigns for 2 verticals (Claims and Reference + Affiliation), from planning through launch and ongoing optimization. - Segment & Target Audiences: Define and prioritize key audiences by role, company, engagement, and solution needs to maximize campaign relevance and impact. - Growth Tactics: Test and scale new approaches across channels (paid media, email, web, events, and more) to improve pipeline performance. - Data-Driven Optimization: Analyze campaign performance to uncover insights, apply learnings, and drive measurable improvements. - Cross-Functional Collaboration: Partner with product marketing, sales, operations and marketing leadership to define messaging, integrated channels and align on goals. - Revenue Impact: Ensure campaigns directly contribute to pipeline creation and revenue growth for your business units. Qualifications - 7+ years of B2B marketing experience, ideally in demand generation, growth, performance marketing or campaign strategy. - Proven ability to design and execute integrated campaigns that drive pipeline and revenue. - Strong analytical skills and comfort using data to inform decisions and optimizations. - Familiarity with marketing automation (HubSpot, Marketo) and CRM platforms (Salesforce). - Collaborative mindset — able to partner effectively across marketing, sales, and product. - Curiosity and creativity in testing new tactics and scaling what works. - Experience with Agile Marketing and Healthcare Industry marketing a plus. Benefits - The salary range for this position is $91,000 – $169,000 per year. - Eligible for a company bonus or commission plan. - Comprehensive benefits package, including medical, dental, and vision coverage. - Unlimited paid time off. - Participation in the company’s 401(k) plan with employer contribution. Company Description At Definitive Healthcare (NASDAQ: DH), we’re passionate about turning data, analytics, and expertise into meaningful intelligence that helps our customers achieve success and shape the future of healthcare. We empower them to uncover the right markets, opportunities, and people—paving the way for smarter decisions and greater impact. - Headquartered just outside of Boston, Massachusetts. - Operates across North America, Europe, and India. - Supports a growing global client base of more than 2,400 customers since our founding in 2011. - Earned multiple workplace honors, including Built In’s 100 Best Places to Work in Boston (2024 and 2025). - Fosters a collaborative, inclusive culture where diverse perspectives drive innovation.

Role Description - Underwrite NQM Underwriting - Proactively manage a pipeline of loans with a sense of ownership, including daily condition reviews - Review all mortgage related documentation for accuracy and completeness and meet TLS guidelines - Review to ensure investor requirements are met - Request missing documentation necessary to complete the underwriting decision prescriptively and concisely - Accurately perform compliance reviews and escalations as necessary - Provide excellent customer service through friendly, professional and responsive communication with both internal and external customers - Maintain excellent credit quality and daily production standards Qualifications - 2-5 years of Non QM mortgage underwriting experience required - Encompass knowledge preferred - High school diploma or GED required. BA or BS highly desired. - Proficiency with automated underwriting systems such as DU and LPA - Self-starter with strong work ethics and professionalism - Team-player and able to work autonomously to meet critical deadlines Company Description

• Partner with Service Line (SL) leaders to define GTM priorities and growth plays. • Enhance and take existing GTMs to market by leveraging and improving current GTM assets and content. • Define and build new GTMs aligned to strategic growth areas (AI, Analytics, Databricks, Snowflake, Salesforce, Syndigo, Reltio). • Activate GTMs across priority sales channels, including: - Website and digital presence - Partner sales channels - Client farming / account management motions - Campaigns - Conferences, events, and field programs • Support event GTM strategy, including messaging by industry, client targets, and coordination with Sellers and Delivery Leadership for high-level preparation. • Drive measurable pipeline growth with emphasis on strategic offerings (AI, Analytics, Databricks, Snowflake, Salesforce, Syndigo, Reltio). • Build sales/account/pipeline growth strategies for priority sales channels and partners. • Identify top-of-funnel growth opportunities and improve lead-to-opportunity progression (Leads → MQL → SQL). • Support and evolve core Sales Engineering processes and capabilities. • Promote consistent messaging and branding across opportunities and sales materials. • Partner with Sales and Delivery to improve deal qualification and enhance proposal quality. • Partner with PreSales to incorporate service offering materials into the proposal generation function. • Help define PreSales automation and strategy across deals, demos, proposals, and related workflows. • Support Alliances across key Growth and Core partners. • Define partner strategy, outreach, and sales strategy to drive pipeline and opportunities through partner channels. • Enable repeatable partner-channel motions (co-selling plays, channel messaging, sales alignment). • Support the definition, measurement, and ongoing management of KPIs tied to growth outcomes. • Use KPI insights to refine GTMs, partner motions, and Sales Engineering effectiveness.