Marketing Manager, Brand Team (Hybrid) Job Location US-TN-Nashville Category Marketing Overview The Marketing Manager will work closely with the Vice President of Marketing in creating and executing complex marketing strategies primarily for top author brands within Nelson Books, specifically their front and backlist non-fiction trade books. The candidate should be well-versed in and able to develop and implement book marketing and publicity best practices online, in-store, and at events. Additionally, the candidate should possess strong writing skills as they will be required to create marketing copy both independently and collaboratively. The candidate will bring innovation and thought leadership to the Nelson Books Brand Team’s overall work, resulting in robust marketing initiatives that ultimately elevate the brands and increase company revenue. This role requires a high level of attention to detail, organization, and strong communication skills. Editorial background a plus. Our preference is to fill this position in Nashville, TN but we are also open to qualified candidates that are located outside of the Nashville area. Travel may be required based on the need of the business. Responsibilities - Individually and collaboratively develops and implements marketing campaigns for assigned titles and brands. - Individually and collaboratively develops messaging, themes and tangible product selling hooks for new and backlist products as well as for seasonal and thematic campaigns. - Oversees digital advertising for brand authors including Amazon ads, META ads, and TikTok - Presents or co-presents marketing plans at key meetings with authors, agents, sales teams, and company executives. - Works with team to write/compile book cover, flap, and advertising copy. - Creates and manages social media campaigns or works with third-party or author to ensure execution. - Responsible for the execution of print, online, radio, and television advertising according to marketing plan. - Provides creative direction for in-house designers and secures and manages freelance designers for creation of ads, websites, and in-store merchandise. - Provides creative direction for in-house designers and secures and manages freelance designers for creation of ads, websites, and in-store merchandise. - Manages relationship with outside publicists secured for the Brand Team titles. - Manages and/or coordinates editorial schedule as assigned - Creates compelling pre-sale and post-sale promotional strategies, including audio and eBook channels. - Leverages best practices in digital (email, Amazon advertising, social media, search, etc.) and traditional (advertising, publicity, events) marketing methods to maximize unit sales and revenue. - Expands efforts in reaching internal mailing lists through sales data analysis and research of current market trends. - Develops catalog pages for all titles and manages catalog process. Qualifications Work Experience/Knowledge: - 5+ years of experience in a marketing or related field - Understanding of brand theory and practice, preferred - Experience with digital advertising (Amazon, META, Google, TikTok, others) - Preferred working knowledge of publishing industry - Well-versed in digital marketing trends and best practices - Strong writing and/or editorial abilities - Excellent communication and organizational skills Education: Bachelor's in marketing, writing, communications, or related field is preferred but not required Industry Knowledge: - Understanding of the publishing process, preferred - Familiarity with publishing and retail landscapes also preferred Skills: - Proven ability to develop and maintain strong professional relationships with colleagues and vendors - Experience managing multiple, competing priorities, duties and/or projects - Strong organizational, time management skills with attention to detail - Exceptional written and verbal communication skills - Must be able to work independently under tight deadlines - Must possess the skill to set priorities and problem solve - Strong computer skills necessary, especially Microsoft Office, Canva, and social media platforms - Proficiency with Adobe Creative Suite software is a plus. HarperCollins Christian Publishing is an equal opportunity employer. HarperCollins Christian Publishing is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us. Note: we will only respond to accommodation requests.

Role Description Our client is seeking an experienced and visionary Brand Leader to shape how one of the fastest-growing customer experience and AI-enabled services companies is perceived in the market. As the company continues to expand its capabilities across healthcare, insurance, financial services, utilities, technology, and AI, we are looking for a leader who can elevate the company brand to reflect the scale, innovation, and impact of the business today. The ideal candidate is a strategic storyteller and brand builder who understands how to transform complex business capabilities into compelling narratives that create differentiation and trust. They bring experience repositioning brands, influencing market perception, building executive visibility programs, and developing strong relationships with industry analysts and influencers. They are equally comfortable operating at the strategic level with executive leadership and rolling up their sleeves to drive execution. This role is responsible for defining and executing the company's global brand strategy, including: - Market positioning - Messaging - Executive thought leadership - Analyst relations - Corporate communications - Brand governance Success in this role will be measured by the company's ability to: - Strengthen its market presence - Improve analyst positioning - Increase brand visibility and share of voice - Enhance executive thought leadership - Establish a consistent global brand experience that supports long-term business growth This is a unique opportunity to help define the next chapter of a global organization that is rapidly expanding its presence in AI-powered customer experience and business transformation while building a brand that reflects its leadership position in the market. Qualifications - 12+ years of experience in brand strategy, corporate marketing, communications, or senior marketing leadership roles within complex B2B organizations. - Proven success building, repositioning, or transforming brands in technology services, AI, CX, BPO, SaaS, healthcare, financial services, or similarly complex enterprise environments. - Demonstrated experience developing messaging frameworks, brand architectures, market positioning strategies, and corporate narratives that drive measurable business impact. - Experience creating and leading executive thought leadership programs, including speaker platforms, media engagement, social visibility, and executive branding initiatives. - Direct ownership of analyst relations programs with organizations such as Gartner, Forrester, Everest Group, NelsonHall, IDC, or equivalent industry influencers. - Experience partnering with executive leadership teams to influence market perception, strengthen brand visibility, and support organizational growth initiatives. - Strong understanding of how enterprise buyers research, evaluate, and select strategic service providers. Requirements - Strategic thinker with the ability to translate complex business priorities into compelling market narratives. - Equally comfortable influencing executive stakeholders and executing initiatives at a tactical level. - Strong communicator with exceptional storytelling, presentation, and stakeholder management skills. - Data-driven and results-oriented, with the ability to measure brand impact and connect brand investment to business outcomes. - Collaborative leader who builds trust, develops talent, and thrives in fast-moving, high-growth environments. Benefits - Health Care Plan (Medical, Dental & Vision) - Retirement Plan (401k, IRA) - Paid Time Off (Vacation, Sick & Public Holidays) - Life Insurance (Basic, Voluntary & AD&D) - Family Leave (Maternity, Paternity) - Short Term & Long Term Disability - Work From Home - Performance Bonus

Role Description We are looking for an Affiliate & Brand Account Manager to manage and grow relationships across both alcohol brand accounts and affiliate sales channels. This person will serve as a key point of contact for brand clients, affiliate partners, creators, marketplaces, barrel-picking clubs, and internal Bottle Nexus teams. The role combines account management, e-commerce growth, project coordination, affiliate marketing, Shopify support, and strategic partner development. The ideal candidate is highly organized, client-facing, entrepreneurial, and comfortable working in a fast-moving startup environment. You should be excited by the opportunity to manage a large book of accounts, build repeatable processes, coordinate cross-functional projects, and identify new ways for brands and affiliates to grow together. This is a remote position, but candidates must be based in the United States. What You’ll Do - Manage Brand Accounts - Manage and grow approximately 100 alcohol brand accounts. - Serve as the main point of contact for assigned brands. - Help brands drive e-commerce sales through Bottle Nexus buy buttons, product launches, promotions, and digital campaigns. - Identify new revenue opportunities across brand websites, affiliate channels, marketplaces, and strategic programs. - Build strong, trust-based relationships with brand partners and help them maximize the value of the Bottle Nexus platform. - Manage Affiliate & Partner Channels - Manage and grow approximately 30 affiliate channels, including influencers, content creators, publishers, barrel-picking clubs, Shopify storefronts, marketplaces, and other strategic partners. - Support affiliate partners with product sourcing, retailer fulfillment coordination, barrel picks, promotional planning, and e-commerce execution. - Match brands with relevant affiliate and marketplace opportunities to create mutually beneficial sales programs. - Help develop scalable workflows for affiliate onboarding, campaign execution, product selection, and performance tracking. - Coordinate Cross-Functional Projects - Work closely with product, engineering, compliance, marketing, account management, retailer operations, and fulfillment stakeholders. - Coordinate launches, campaigns, affiliate programs, marketplace activations, Shopify updates, and operational workflows. - Keep projects moving on time, on budget, and aligned with brand and compliance standards. - Translate partner and client needs into clear internal action items. - Drive Strategic Growth - Help shape the future of Bottle Nexus’ alcohol e-commerce ecosystem across: - Brand buy buttons - Affiliate shops - Creator and influencer sales channels - Marketplaces - Barrel-pick programs - Shopify-powered storefronts - Emerging digital commerce channels - Bring creative ideas for how alcohol brands can use affiliate marketing, creators, publishers, and marketplace channels to grow compliant online sales. - Represent Bottle Nexus professionally with clients, partners, retailers, conferences, and industry associations. Qualifications - 2+ years of experience in account management, project management, brand management, marketing operations, affiliate marketing, e-commerce, SaaS, or a related role. - Experience managing client-facing relationships. - Strong understanding of e-commerce, digital sales, affiliate programs, or online brand growth. - Basic Shopify experience required; advanced Shopify experience is a plus. - Strong Excel or Google Sheets skills. - Excellent communication and collaboration skills. - Highly organized and able to manage multiple accounts, projects, deadlines, and stakeholders at once. - Comfortable working in a fast-growing startup environment where priorities can shift quickly. - Strong problem-solving skills and the ability to operate independently. - Ability to build repeatable processes and improve workflows. - Strong brand sensibility and professionalism when working with premium alcohol brands and strategic partners. - Must be based in the United States. Nice to Have - Experience in the alcohol beverage industry. - Experience in regulated industries such as alcohol, cannabis, fintech, or healthcare. - Experience with affiliate marketing, influencer partnerships, publishers, or marketplaces. - Experience with Shopify storefronts, product catalogs, digital campaigns, or online sales programs. - Familiarity with alcohol compliance, retailer fulfillment, direct-to-consumer shipping, or three-tier alcohol distribution. - Experience supporting product launches, limited releases, barrel picks, or promotional campaigns. Benefits - Join a fast-growing company helping redefine how alcohol brands sell online. - Work with hundreds of exciting distilleries, spirits brands, creators, affiliates, and marketplaces. - Play a direct role in building new revenue channels and partner programs. - Gain exposure to the intersection of e-commerce, SaaS, compliance, fulfillment, affiliate marketing, and brand growth. - Remote U.S.-based role with a flexible, entrepreneurial culture. - High-impact position where your ideas, execution, and relationships directly influence company growth. - Competitive compensation.

• Define and own the marketing strategy and action plans for assigned brand(s) • Plan, execute, and optimise market-specific campaigns • Develop and manage content and creative, adapting or originating copy • Lead advocacy and retention marketing initiatives