• Define and execute the product vision, strategy, and roadmap for GI software solutions within the ASC market • Conduct market analysis, competitive assessments, and customer research to identify opportunities for differentiation and growth • Develop multi-year product strategies supporting growth, market expansion, and competitive differentiation • Establish product success metrics and monitor adoption, utilization, customer satisfaction, and financial performance • Build strong relationships with gastroenterologists, GI nurses, ASC administrators, and health system stakeholders • Conduct customer interviews, workflow observations, and user research to identify unmet needs and validate product concepts • Attend GI and ASC industry conferences, user groups, and advisory boards • Translate customer and market requirements into detailed product requirements, user stories, and acceptance criteria • Prioritize features and enhancements based on strategic value, customer demand, revenue opportunity, and development effort • Lead the design and optimization of end-to-end GI and endoscopy workflows within the ASC environment • Define requirements for EHR integrations, interoperability, and data exchange standards • Identify and prioritize AI-enabled capabilities that improve physician efficiency, clinical documentation quality, coding accuracy, workflow automation, and operational performance • Partner with Sales and Marketing to develop product messaging, demonstrations, competitive positioning, and launch plans

• Own the product vision. • Develop and steward a clear, compelling 18-24 month product point of view, not a roadmap. • Work directly with founders to hold the product's direction and make the hard calls on sequencing. • Shape the narrative. • Identify what's working and what's soft. • Translate between worlds. • Pressure-test priorities. • Build shared understanding.

• Perform market research on new products • Establish timeline for developing products • Influence pricing and packaging • Guide sales teams • Develop messaging and market positioning around products • Articulate outbound tasks necessary to explain benefits of product features • Establish and drive IT Cooling Systems product direction by developing, maintaining, and owning product roadmap

• Define and own the product vision and roadmap for Agentforce Public Sector applications globally. • Extend the portfolio from business mission apps into operational mission apps across Defense, IC, and Aerospace. • Champion secure, adaptable capabilities from edge to cloud, ensuring solutions meet the rigorous requirements of government and defense environments. • Surface commercial innovations derived from public sector R&D back into Salesforce's broader product portfolio. • Lead packaging and pricing strategy to optimize market competitiveness and drive growth across public sector segments. • Partner cross-functionally with Engineering, Sales, Legal, and Go-to-Market teams to deliver and scale solutions. • Represent Missionforce product strategy with senior executives, government stakeholders, and strategic partners. • Identify and recommend M&A opportunities to accelerate and innovate the product roadmap and delivery. • Lead post-acquisition product integration efforts. • Serve as an external thought leader, speaking at industry forums, engaging with agency customers and partners, and representing Missionforce's vision. • Build and develop a high-performing product management team aligned to Missionforce's mission. • Act as an internal educator and change agent, influencing alignment across Product, Engineering, Finance, Legal, Sales, and Operations on the unique requirements of public sector software.