• Estruturar a função de Product Marketing onde ainda não há processo consolidado, definindo metodologia, rituais e métricas. • Traduzir o comportamento de compra do varejo alimentar e dos consumidores em posicionamento e narrativa competitiva. • Liderar lançamentos e réguas de adoção que aumentem o uso real das soluções em clientes SMB. • Liderar revisões de pricing e empacotamento de planos por porte de supermercado, com impacto mensurável em receita. • Criar alinhamento entre POs, Comercial e CS sobre ICP, mensagens e diferenciais, levantando os argumentos para aceitarmos ou não clientes fora do ICP. • Instrumentar e reportar o impacto das iniciativas de Product Marketing em adoção, ativação, receita e retenção.

Role Description We’re looking for a Product Marketing Manager who can drive strategic go-to-market initiatives, lead cross-functional alignment, and define how Dragos positions itself in the market. You’ll be a senior voice in shaping our narrative, owning key segments, mentoring teammates, and partnering directly with Product and sales leadership to influence the roadmap and GTM execution. If you’re a seasoned PMM who thrives at the intersection of strategy and execution, and you want to apply that expertise to protecting critical infrastructure from nation-state adversaries, this is your opportunity to do the most important work of your career. Responsibilities - Lead the development of market segmentation, ICP definitions, and frameworks that align the entire GTM organization around a clear, winning strategy. - Drive launches for major product releases and strategic initiatives, ensuring flawless cross-functional execution and measurable business impact. - Build and oversee the development of world-class sales and partner enablement programs, from persona-based messaging guides to competitive intelligence systems that make every rep a stronger seller. - Work with analyst relations, PR, and content teams to influence how Dragos is perceived in the market—from briefings to industry reports and thought leadership platforms. - Serve as a key driver to establishing repeatable frameworks and processes and raising the overall quality and impact of the function. Qualifications - 8+ years in product marketing with demonstrated ownership and execution of positioning, launches, and GTM strategy. - Deep experience in B2B enterprise technology; cybersecurity or OT/ICS experience strongly preferred. - Proven ability to lead complex, cross-functional projects and influence without direct authority. - Track record of developing messaging and content that drives measurable pipeline and revenue impact. - Experience presenting to and influencing senior executives, analysts, and customers. - Strong analytical mindset: you use data to prioritize, measure success, and continually improve. - Experience mentoring or managing other PMMs is a plus. Requirements - Salary: $165,000 - Competitive Equity Package - Comprehensive Benefits Plan Company Description Dragos is on a relentless mission to defend industrial organizations that provide us with the necessities of modern civilization; running water, functioning electricity, and safe industrial working environments. As the market leader in ICS/OT Cybersecurity, we are dedicated to arming our customers with best-in-class technology, threat intelligence, and services to protect their systems as effectively and efficiently as possible. We’re a remote-first culture with operations in North America, Europe, the Middle East, and APAC. We’re looking for mission-oriented teammates who embody our core values of authenticity, transparency, and trust. Are you ready to make a difference? Come join a mission that can save the world!

• Develop and execute a comprehensive product marketing strategy for the enterprise and institutional client segments • Become the expert in your client segments • Build deep working relationships • Define product positioning and craft compelling messaging • Collaborate with Product and GTM teams • Manage the product and feature launch process • Produce thought leadership and product educational content • Research and monitor the market, industry, and competitive landscape

Role Description Harness is redefining how companies deliver and release software with speed, safety, and confidence. As a Principal Product Marketing Manager (PMM), you will own the go-to-market story for Harness Continuous Delivery — our cornerstone product for delivering software through environments and into production quickly, safely, and securely. This is a high-impact role at the intersection of product, sales, and marketing. You’ll shape how the industry thinks about CD in the AI era, and drive our competitive edge against CD specialists like Octopus Deploy and Akuity, as well as DevOps platforms that include CD, like GitHub Actions and GitLab. Think of this role as the mini-CMO for your module. You’ll drive messaging, competitive positioning, sales enablement, customer storytelling, and analyst engagement while also influencing the roadmap with win/loss insights and customer feedback. It’s strategic, visible, and broad in scope, with plenty of hands-on execution to bring the story to life. Qualifications - 8+ years in product marketing or a technical role (product management, solutions engineering, architecture). - Strong foundation in the software delivery lifecycle. You understand how developers ship and manage code. - Experience with developer tooling, CI/CD, DevOps platforms, or testing tools. - Equally comfortable shaping high-level strategy and demoing features hands-on. - Exceptional communicator with a knack for turning technical detail into compelling customer value stories. - Collaborative, creative, and energized by working across product, sales, and marketing. Requirements - Own the category positioning for Harness Continuous Delivery and GitOps. - Define messaging, value props, and competitive differentiation. - Partner with Product to bring customer and market insights directly into roadmap decisions. - Represent the product in CABs, QBRs, and analyst briefings to ensure the voice of the customer is heard. - Build playbooks, AI bots, training, and competitive battlecards that help the field win. - Support high-stakes opportunities with product and persona expertise. - Ability to jump on a call at the last minute to demo the product for a prospect and help sales win the next meeting. - Identify and write compelling customer success stories that highlight business outcomes. - Partner with Sales on win/loss analysis and pipeline insights to sharpen GTM execution. - Develop thought-leadership assets, including blogs, briefs, videos, presentations, and campaigns. - Represent Harness at webinars, conferences, and in customer-facing conversations. - Recruit and prepare customer speakers for summits and events. - Perform funnel analysis to uncover optimization opportunities and drive adoption. - Lead win/loss and competitive intelligence to keep Harness sharp against market trends. - Gather and synthesize customer/market feedback to improve messaging and influence product strategy. Benefits - Competitive salary - Comprehensive healthcare benefits - Flexible Spending Account (FSA) - Flexible work schedule - Employee Assistance Program (EAP) - Flexible Time Off and Parental Leave - Monthly, quarterly, and annual social and team building events - Monthly internet reimbursement Company Description Harness is the AI Software Delivery Platform company, led by technologist and entrepreneur Jyoti Bansal. Harness has raised approximately $570M in funding and is valued at $5.5B, backed by leading investors including Goldman Sachs, Menlo Ventures, IVP, Unusual Ventures, Citi Ventures, and more. With a global team across 26 offices and 27 countries, Harness is shaping the future of AI software delivery — and we’re looking for exceptional talent to help us move even faster.