Townsquare Ignite is a customer-centric, data-driven technology provider of cross-platform advertising solutions including programmatic, search, marketing and client services. We leverage the widest variety of DSPs and data partners available to deliver personalized solutions to meet our clients' needs at the local, mid-market and national levels.
Key Account Manager
Location
United States
Posted
4 days ago
Salary
0
Seniority
Lead
No structured requirement data.
Job Description
Key Account Manager
Townsquare Ignite
Role Description The Key Account Manager (KAM) serves as the primary point of contact for Townsquare Ignite’s most valuable accounts. KAMs focus on fewer accounts with significantly larger billing, delivering a high-touch, white-glove client experience. This role is highly client-facing — you will join client calls, present performance reports, and serve as a trusted advisor to drive strategy, optimizations, and opportunities for expansion. The ideal candidate is consultative, detail-oriented, and confident explaining digital marketing performance in a way that inspires client trust and long-term partnership. Success in this role is measured by client satisfaction, account retention, upsell growth, and reduced campaign cancellations. Responsibilities - Strategy & Client Partnership: - Serve as the primary strategic partner for high-value accounts, fostering long-term relationships. - Confidently join and lead client calls to present campaign results, performance insights, and recommendations. - Advise clients on opportunities for campaign optimizations, cross-channel expansion, and increased ROI. - Partner with sales leaders to identify growth opportunities within key accounts. - Campaign Pre-Launch: - Ensure campaign proposals align with client objectives and business goals. - Oversee targeting and strategy, tailoring solutions to fit the unique needs of key accounts. - Guide clients through setup requirements (creative, pixels, KPIs), ensuring campaigns are fully prepared for launch. - Collaborate with internal teams such as Buying and Creative to ensure an efficient and effective campaign launch. - Campaign Post-Launch: - Act as the ongoing client-facing liaison for campaign performance, optimizations, revisions, and renewals. - Translate analytics and performance data into clear, actionable insights for clients. - Provide proactive recommendations for adjustments and upsells to maximize client outcomes. - Participate in regular virtual team meetings with the camera on to foster stronger collaboration and engagement, ensuring active communication and connection with colleagues across departments. Qualifications - Demonstrated ability to confidently lead client calls, explain performance data, and make strategic recommendations. - Comfortable advising executives and decision-makers on growth opportunities. - Strong communication skills, both verbal and written; able to simplify complex digital metrics for clients. - 5+ years of digital advertising experience with programmatic, SEM, social, or multi-channel campaigns. - Strong attention to detail; able to manage multiple high-value accounts simultaneously. - Bachelor’s degree (preferred). Benefits - 3 weeks of PTO (+ 9 paid holidays) - Medical, Dental, and Vision Insurance - 401(k) Retirement Plan - Casual, high-energy work environment - Opportunity for upward mobility - Company provided laptop - Competitive salary
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