Role Description The Director, Sales Strategy & Analytics is a high-impact individual contributor responsible for leading cross-functional initiatives that drive performance across Oncology and Strategic Accounts commercial teams. Operating within a complex oncology environment shaped by a multi-product portfolio and matrixed sales organization, this role will design and optimize scalable commercial infrastructure across Salesforce (SFDC), business intelligence platforms, and advanced analytical tools, including AI-enabled capabilities. This leader will combine strategic thinking, technical depth, and executive influence to enable data-driven decision-making, improve coordination across commercial functions, and drive sustained performance improvement. Key Responsibilities - Strategic Initiatives & Commercial Optimization: - Lead enterprise-level initiatives that improve coordination, clarity, and measurable performance outcomes across Oncology and Strategic Accounts teams. - Assess and optimize portfolio performance, account penetration, territory design, role alignment, call plan effectiveness, and cross-sell dynamics. - Identify structural gaps and growth opportunities within complex account and coverage models. - Commercial Infrastructure & Systems Design: - Design, implement, and continuously improve scalable infrastructure within Salesforce (SFDC), BI platforms, and integrated data systems. - Support complex account hierarchies, multi-product portfolio management, overlapping coverage models, and coordinated selling motions. - Establish reporting governance and ensure data integrity across commercial systems. - Advanced Analytics & AI Enablement: - Develop and deploy advanced analytics and AI-enabled models to enhance segmentation, opportunity prioritization, forecasting accuracy, resource allocation, and account strategy development. - Build KPI frameworks and executive dashboards that provide transparency into sales productivity, portfolio performance, and cross-functional execution. - Translate complex analyses into actionable insights that inform commercial investment decisions, organizational design, and strategic planning. - Cross-Functional Partnership: - Partner closely with Sales Operations, IT, Marketing, Finance, and Commercial Leadership to drive sustainable adoption of tools, processes, and reporting standards. - Influence senior stakeholders within a matrixed commercial environment to align on priorities and execution strategies. Qualifications - Bachelor’s degree in Business, Economics, Analytics, Finance, Life Sciences, Engineering, Computer Science, or related field required; MBA or advanced degree strongly preferred. - 8+ years of experience in commercial strategy, sales analytics, sales operations, management consulting, or related functions. - Experience supporting oncology or other complex healthcare commercial models strongly preferred. - Demonstrated expertise designing and optimizing Salesforce (SFDC) infrastructure within matrixed or multi-product sales organizations. - Proven ability to independently lead ambiguous, high-impact initiatives at a senior leader or director level. - Equivalent combination of education and relevant experience may be considered. Knowledge, Skills & Competencies - Deep expertise in Salesforce Sales Cloud, including complex account hierarchies, territory alignment, workflow automation, pipeline governance, and reporting architecture. - Strong proficiency in BI platforms (e.g., Qlik, Tableau, Power BI), advanced Excel, and data modeling; SQL or similar query language preferred. - Experience leveraging AI and machine learning tools to improve segmentation, cross-sell identification, opportunity scoring, forecasting, and workflow optimization. - Strong understanding of oncology commercial dynamics, including multi-product portfolios, overlapping sales roles, strategic account engagement, and coordinated selling across provider networks and health systems. - Ability to build KPI frameworks that align field execution with enterprise portfolio priorities. - Strategic thinker who translates commercial complexity into scalable operational solutions. - Executive presence with the ability to synthesize complex analyses into clear, compelling narratives. - Highly collaborative, with demonstrated ability to influence across sales, marketing, operations, and executive leadership. - Strong ownership mindset, intellectual curiosity, and comfort operating in ambiguous environments. Work Environment & Travel - Office-based with field engagement as needed. - Ability to work outside normal business hours when required. - Up to 20% travel. Benefits - Competitive Benefits - Employee benefits include comprehensive medical, dental, vision, life and disability plans for eligible employees and their dependents. - Natera employees and their immediate families receive free testing in addition to fertility care benefits. - Other benefits include pregnancy and baby bonding leave, 401k benefits, commuter benefits and much more. - Generous employee referral program! Company Description Natera™ is a global leader in cell-free DNA (cfDNA) testing, dedicated to oncology, women’s health, and organ health. Our aim is to make personalized genetic testing and diagnostics part of the standard of care to protect health and enable earlier and more targeted interventions that lead to longer, healthier lives. The Natera team consists of highly dedicated statisticians, geneticists, doctors, laboratory scientists, business professionals, software engineers and many other professionals from world-class institutions, who care deeply for our work and each other. When you join Natera, you’ll work hard and grow quickly. Working alongside the elite of the industry, you’ll be stretched and challenged, and take pride in being part of a company that is changing the landscape of genetic disease management.

Role Description We are hiring a Sales Lead - UK to drive new business growth across the United Kingdom and Ireland. This is a full-cycle sales role for an experienced hunter who can personally prospect, qualify, demo, and close new customers — primarily in the garden centre vertical, with growing opportunity in pet retail. You will own the UK/Ireland market, inheriting an existing base of garden centre customers and being responsible for: - Growing that base through new logo acquisition. - Expansion selling into existing accounts. - Win-back of former customers. - Extending NedFox into adjacent verticals, starting with pet retail. You will report to the CEO of NedFox. This role combines account ownership with new market development, and your success will directly shape the company’s UK growth trajectory. What You’ll Do - Drive New Business Growth - Own the full sales cycle from prospecting through close and customer handoff for the UK and Ireland markets. - Identify and engage prospective customers through outbound calls, email, LinkedIn, trade shows, and industry associations. - Conduct discovery calls and on-site visits to understand garden centre and retailer workflows, pain points, and technology needs. - Deliver compelling product demonstrations of RetailVista, clearly articulating ROI, efficiency gains, and revenue impact. - Manage proposals, negotiations, and contract execution to consistently close new business. - Seamlessly transition new customers to the onboarding and support teams for activation and go-live. - Build and Maintain Pipeline - Manage and grow the existing UK/Ireland customer base while building net new pipeline that provides at least 3x coverage against your quarterly quota. - Log all activity, deal stages, and forecast data accurately in the CRM (currently SaleMate / HubSpot). - Participate in weekly pipeline reviews, deal inspections, and forecast calls with leadership. - Use prospecting tools (Apollo, LinkedIn Sales Navigator, or similar) to build targeted account lists by segment and geography. - Represent NedFox in the UK Market - Attend and represent NedFox at UK trade shows, industry events, and buying group meetings (e.g., GIMA, garden centre trade fairs, Pet Industry Federation). - Build relationships with industry associations, buying groups, and distribution partners that can accelerate market access. - Provide structured market feedback to product and leadership on competitive landscape, buyer needs, pricing sensitivity, and feature gaps. What Success Looks Like - In the First 90 Days - You have completed product training and can deliver a compelling RetailVista demo independently. - You have met with existing UK/Ireland customers, understand their usage and expansion potential, and have built a target account list of 100+ new prospects by segment (garden centre, pet retail, specialty). - Outbound prospecting is producing qualified discovery calls and demos at a consistent weekly cadence. - You have closed your first new customers, either new logos or expansion deals within the existing base. - CRM activity and pipeline tracking are clean, current, and visible to leadership. - In 6–12 Months - You are consistently hitting quarterly new business targets and building a predictable pipeline. - The UK customer base is growing, and you have strengthened NedFox’s brand presence in the UK garden centre market while opening doors in pet retail. - You have developed repeatable sales playbooks, talk tracks, and objection handling specific to the UK market. - You are providing actionable market intelligence that informs product roadmap and go-to-market strategy. Qualifications - 5+ years of proven success in B2B SaaS new business sales, with a demonstrable track record of closing. - Strong hunter mentality: comfortable generating your own pipeline through outbound activity. - Experience managing a full sales cycle from first contact through contract execution. - Confident running discovery calls and solution-based sales conversations that connect product capabilities to business outcomes. - Experience selling to SMB and mid-market buyers, ideally owner-operators or operations managers. - CRM experience (HubSpot, Salesforce, or equivalent) and disciplined about logging activity and maintaining pipeline accuracy. - Comfortable travelling within the UK for customer visits, trade shows, and industry events (estimated 20–30% travel). - Self-motivated, goal-driven, and comfortable working autonomously in a remote-first environment. - Strong communication, presentation, and relationship-building skills. Preferred - Experience selling into garden centres, retail, pet industry, or adjacent verticals (hospitality, food service, specialty retail). - Experience with vertical market software or operationally complex environments where the buyer is a retailer or operator. - Experience selling multi-module platforms (POS, inventory, e-commerce, loyalty, payments). - Startup or scale-up experience where you had to build the motion, not just run an existing one. - Familiarity with modern sales tooling: sequencing platforms, prospecting databases (Apollo, Cognism, ZoomInfo), and sales engagement tools. Compensation & Benefits - Competitive base salary, benchmarked to the UK market and dependent on experience. - Uncapped commission on net new ARR, with new logo ARR paid at a premium rate. - Competitive on-target earnings, with significant upside for overachievement. - 25 days annual leave plus UK bank holidays. - Remote-first working with travel budget for customer visits and trade events. - Equipment and home office allowance. - Opportunity to provide market feedback that informs the go-to-market strategy for a growing UK market. - Career growth opportunity: this role could evolve into a UK Sales Manager as the market scales.

• Develop and execute the North American private sector sales strategy and related initiatives to penetrate and aggressively grow all new business GTM segments, SMB, MM, and ENT accounts and exceed revenue targets • Lead and manage the NorAm private sector sales organization by implementing efficient sales planning, reliable forecasting, streamlined sales processes, and effective team training, coaching, and support • Empower frontline sales leaders to effectively drive success and exceed growth targets while scaling high performing sales teams • Build and nurture relationships with key executives, decision-makers, and influencers across target accounts, leveraging knowledge of their cybersecurity needs, business priorities, and compliance requirements • Deliver compelling pitches, presentations, and executive-level business cases that demonstrate Keeper’s value in addressing customer security, productivity, risk reduction, and access management challenges • Work effectively with the channel sales team and channel partners to develop and advance private sector pipeline, accelerate deal cycles, and expand Keeper’s market reach across North America • Establish strong relationships across sales, sales operations, sales enablement, marketing, customer success, product, and other internal teams; foster a culture of collaboration, innovation, accountability, and team-selling • Collaborate with the marketing team to drive go-to-market programs, demand generation activities, account-based marketing initiatives, and regional campaigns that support pipeline and revenue growth • Create, implement, optimize, and sustain predictable, repeatable, and scalable processes for new business acquisition, pipeline development, opportunity conversion, and forecast management • Pioneer and implement strategies that identify, qualify, shape, and advance leads, drive opportunity conversion, improve win rates, and support robust organic growth across the NorAm private sector business • Partner with key internal stakeholder teams, including product, engineering, customer success, marketing, sales operations, and sales enablement, to support customer briefings, executive presentations, solution demonstrations, strategic account planning, and competitive positioning • Use data, pipeline analytics, customer insights, and market trends to assess business performance, identify growth opportunities, and inform strategic decision-making • Ability to travel to and from customer meetings, partner meetings, company events, and industry conferences (locally, nationally, and internationally), and rent and/or operate a vehicle on behalf of the company

• Advising company executives on how to recruit new employees or win contracts using our unique systems • Independently scheduling appointments from warm inbound leads that are ready for your call • Pre-qualifying prospects for consultations with our experts using our system validated thousands of times • Participating in team meetings and handling minor administrative tasks (our fully automated CRM takes care of 99% of the tedious tasks for you)