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DataSpring

DataSpring is the trusted data connector at the core of healthcare. For more than 25 years, we have powered the industry with the largest and most complete healthcare data foundation in the U.S., including more than 4.8 million provider data records sourced directly from providers and member data representing 75% of covered lives supplied by health plans. By improving how essential information flows across the system, DataSpring helps healthcare operate more efficiently, accurately, and with greater confidence.

Marketing Communications Manager

Location

India

Posted

13 days ago

Salary

$29K - $35K / year

Seniority

Lead

No structured requirement data.

Job Description

Marketing Communications Manager

DataSpring

Role Description The Marketing Communications Manager supports DataSpring’s brand and corporate marketing communications by producing clear, compelling content across owned and shared channels. This role helps translate business priorities and subject matter expertise into high-quality thought leadership, social media content, press releases, and other market-facing materials that strengthen DataSpring’s narrative, credibility, and visibility. This role focuses primarily on brand communications and content marketing, supporting execution of the marketing communications strategy established by the Director. The right candidate will be growth minded, curious, and have strong comfort collaborating across the organization. The Marketing Communications Manager partners with internal stakeholders to draft, refine, and publish thought leadership and corporate content that meets brand standards, strengthens DataSpring’s narrative and credibility, and performs well in digital environments. The Marketing Presentation Manager is a full-time, remote, exempt position based in India and reports to the Director, Brand & Marketing and will be expected to be available during some hours in the US Eastern Time zone. Specific Responsibilities - Develop and edit thought leadership and content marketing assets aligned to DataSpring’s narrative and positioning. - Draft and update press releases, media statements, and supporting materials (e.g., FAQs, key messages, quotes), coordinating reviews and approvals in partnership with the Director, Brand & Marketing and subject matter experts. - Plan and create social media content including post copy variations, channel-appropriate formats, and content series that amplify thought leadership, announcements, and campaigns. - Maintain and update portions of the content calendar and planning cadence to support intake, prioritization, deadlines, stakeholder coordination, and publication across channels. - Interview with internal subject matter experts; synthesize complex concepts into accessible, audience-centered content while maintaining message discipline and brand voice. - Apply editorial standards and quality checks and help maintain templates and style guidance. - Partner with digital/SEO stakeholders to incorporate keyword insights and on-page best practices. - Leverage AI tools to improve visibility in search and AI/LLM-driven discovery experiences and recommend content optimizations based on performance. - Support the Director, Brand & Marketing in measurement and optimization of communications performance by helping compile reporting inputs, maintaining tracking, and summarizing insights from available tools and platforms. - Support coordination with external partners as needed, including briefing, feedback, and delivery against deadlines. - Collaborate cross-functionally with marketing, product, sales, and other teams to ensure communications are accurate, timely, and aligned to business priorities. Qualifications - Demonstrated ability to write and edit across formats, including thought leadership, blogs/articles, press releases, social media copy, web/campaign copy, and messaging/FAQs. - Strong editorial judgment and attention to detail; ability to simplify complex topics and maintain a consistent brand voice. - Experience coordinating reviews and approvals with multiple stakeholders; comfortable operating in a fast-paced, matrixed environment and managing competing deadlines. - Working knowledge of content performance and digital best practices (e.g., basic SEO, social channel norms, content distribution); comfort partnering with performance marketing/analytics owners to use metrics to improve content. - Comfort using AI-assisted tools to support research, first drafts, rewriting, and content optimization, with strong judgment to validate accuracy, protect confidential information, and maintain DataSpring’s voice and quality standards. - Proficiency with LinkedIn and HubSpot (or comparable marketing automation tools). - Exposure to social publishing/management tools (e.g., Sprout Social, Hootsuite) and PR/media monitoring databases (e.g., Meltwater, Cision) is a plus. - Excellent verbal communication, stakeholder management, and collaboration skills across time zones. - Growth mindset: actively seeks feedback, learns new tools and standards quickly, and iterates on work to continuously improve quality and speed. - Expert English language fluency required. Requirements - 6+ years of experience in marketing communications, content marketing, corporate communications, journalism, or agency/public relations, with a strong writing-first portfolio. - Healthcare, health IT, or B2B technology experience preferred but not required. - Bachelor’s degree required preferably in Communications, Marketing, Journalism, English, or a related field. Benefits - Competitive compensation and a comprehensive benefits package for full-time employees, including medical, dental, and vision coverage. - 401(k) with company contributions and matching. - Paid parental leave. - Tuition assistance. - Generous paid time off. - Commitment to investing in our people and supporting professional growth over time. Company Description DataSpring is the trusted data connector at the core of healthcare. For more than 25 years, we have powered the industry with the largest and most complete healthcare data foundation in the U.S., including more than 4.8 million provider data records sourced directly from providers and member data representing 75% of covered lives supplied by health plans. By improving how essential information flows across the system, DataSpring helps healthcare operate more efficiently, accurately, and with greater confidence.

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