Role Description Fanatics Betting & Gaming is seeking a results-driven Senior Social Media Planner / Buyer (OSB) to lead paid social planning, buying, execution, and optimization for the Online Sportsbook business. This role will be responsible for building and managing performance-driven paid social campaigns that support sportsbook acquisition, activation, engagement, and efficient payback. The ideal candidate is a hands-on paid social expert with strong creative instincts, analytical rigor, and the ability to operate in a fast-moving sports environment. This individual will partner closely with the Director of Social, agency partners, platform representatives, Creative, Brand, Promotions, Trading, Product, Analytics, Compliance, and Finance. Responsibilities - Own day-to-day planning, buying, pacing, optimization, and reporting of paid social campaigns for Fanatics Sportsbook. - Develop paid social media plans that align with sportsbook goals, state priorities, sports calendar moments, promotions, partnerships, and customer lifecycle initiatives. - Manage budgets, bids, audiences, creative rotations, placements, and campaign structures across Meta, TikTok, Snap, X, Reddit, and emerging social platforms. - Optimize campaigns against OSB-specific goals including customer acquisition, first deposit, active customer growth, revenue, CAC, CPA, payback, and lifetime value. - Partner with Creative and Brand teams to develop briefs, refresh pipelines, test plans, and performance feedback loops for sportsbook social creative. - Translate weekly and monthly performance data into actionable insights, budget recommendations, creative learnings, and executive-ready readouts. - Manage agency workflows and platform partner relationships to ensure accurate builds, timely optimizations, and clear accountability for performance outcomes. - Lead testing across creative concepts, hooks, audiences, bidding, app events, landing pages, placements, influencer amplification, and platform betas. - Maintain rigorous QA across creative assets, ad copy, offer messaging, tracking parameters, destination URLs, state eligibility, responsible gaming requirements, and compliance approvals. - Mentor and provide direction to the Social Media Associate Buyer on campaign trafficking, reporting, pacing, QA, and optimization tasks. - Monitor competitor activity, sports seasonality, platform trends, creative best practices, and audience behavior to identify growth opportunities. - Support budget forecasting, channel planning, incrementality analysis, and monthly business reviews for the OSB paid social portfolio. Qualifications - 5+ years of experience in paid social media buying, digital media planning, performance marketing, or a related role. - Strong hands-on experience with Meta Ads Manager, TikTok Ads Manager, Snap Ads, X Ads, Reddit Ads, MMPs, analytics tools, and paid social reporting dashboards. - Demonstrated ability to manage performance budgets against CAC, CPA, ROAS, revenue, payback, and LTV goals. - Experience developing creative testing roadmaps and translating performance data into creative and media optimization decisions. - Strong analytical skills with the ability to connect channel-level results to broader business outcomes. - Experience working with agencies, platform partners, creative teams, analytics teams, and compliance stakeholders. - Strong presentation skills across internal and external stakeholders. - Experience in sports betting, gaming, daily fantasy, subscription, marketplace, entertainment, or other high-velocity consumer acquisition environments preferred. - Detail oriented, deadline focused, observant, adaptable, and innovative. - Must be open to occasional travel to Fanatics Betting & Gaming offices in New York City and Denver as well as other locations for conferences, events, meetings, and team-building activities. Salary Range $120,000 - $150,000 USD

Role Description We're growing and looking for a senior, self-sufficient specialist based in South Africa to own both our paid media delivery and cold email outreach operations across a portfolio of UK clients. This is a role for someone who brings genuine strategic thinking, not just execution - someone who can pick up a complex B2B brief quickly and get to work. Tasks - Paid Media - Plan, build, and manage B2B lead generation campaigns across Google Ads, Meta, and LinkedIn for a portfolio of UK industrial and manufacturing clients. - Own full campaign strategy — keyword research, audience targeting, ad copy, bid management, and ongoing optimisation. - Build Meta funnels including Instant Form campaigns specifically optimised for lead quality over volume. - Advise clients and internal team on the best campaign approach for any given budget — consulting, not just executing. - Work closely with our in-house design team to brief landing page positioning and offer structure; you don't build pages but you know what good looks like. - Set up automated lead notification workflows via Zapier or Make from form submissions to client. - Produce clear, insight-led reports using Claude and other tools — data translated into strategy, not just numbers on a page. - Manage a small number of LinkedIn Ads accounts alongside Meta. - Monitor campaigns daily, identify problems fast, and act without being prompted. - Cold Email - Own the full cold email infrastructure — domain purchasing, DNS configuration (SPF, DKIM, DMARC), mailbox warm-up, and ongoing deliverability health monitoring. - Build and manage outreach campaigns end-to-end in Instantly — sequences, sending configuration, inbox rotation, and campaign logic. - Develop value propositions, offers, and angles independently for each client campaign — understanding niche industrial B2B sectors without needing everything explained in detail. - Write personalised, high-converting cold email copy that generates replies. - Monitor reply rates, bounce rates, and deliverability metrics proactively and adjust accordingly. - Manage lead list sourcing, segmentation, and targeting criteria per campaign. - Test and iterate on messaging, offer framing, and targeting to continuously improve results. Qualifications - 5+ years of hands-on paid media management experience — Google Ads is essential; Meta Ads and LinkedIn Ads required. - Proven track record running B2B lead generation campaigns, specifically for the UK market. - Some e-commerce campaign experience is a bonus, but B2B lead gen is the 90% focus. - Solid cold email experience including full infrastructure setup and management — domain health, mailbox warm-up, deliverability monitoring. - Hands-on experience using Instantly as an outreach platform (or comparable and willing to adapt fast). - Ability to independently develop cold email strategy: value propositions, offer angles, personalisation at scale, and list segmentation. - Strong cold email copywriting skills — persuasive, relevant, tailored to niche audiences. - Comfortable working with complex industrial and manufacturing clients; you pick up sector context quickly and don't need briefing on every concept. - Experience building automated lead notification workflows using Zapier or Make. - Confident using Claude or equivalent AI tools for reporting, analysis, and output. - Excellent reporting skills — you tell a clear story with data and make strategic recommendations. - Consultant mindset — you advise on the best approach given the brief and budget, not just execute instructions. - Strong communicator, highly self-managed, and reliable in a remote setup. - Based in South Africa. Benefits - Fully remote role working with a specialist UK B2B agency. - Direct access to the senior team - no management layers or bureaucracy. - Varied client portfolio across industrial, manufacturing, and commercial sectors. - Consistent, long-term engagement with room to grow as the agency grows. - Flexible working with UK time zone alignment where needed.

• Publish approved content across designated social media platforms in alignment with campaign content schedules • Ensure posts are properly formatted, tagged, and scheduled • Coordinate with the social team on messaging and amplification timing • Draft or adapt captions, headlines, and post copy for social platforms • Adjust messaging to meet platform best practices, tone, and audience needs • Support bilingual copy development for English- and Spanish-language content • Translate and adapt approved content from English to Spanish and, when needed, from Spanish to English • Monitor comments, platform trends, and emerging digital conversations • Provide light bilingual community engagement support when appropriate • Monitor post performance and engagement trends • Surface notable insights, audience patterns, or platform issues to the Content Director

Title: Social Media Manager (Beauty Industry) | Remote | Canada Location: Canada Job Description: - Location: Remote / Virtual - Job Type: Full-Time - Salary Range: $5,000–$6,400 USD/month About Us HireHawk is a globally minded staffing and recruitment company that connects skilled professionals with U.S. and Canadian companies, building high-performing remote teams around the world. We’re remote by design, outcomes-first, and built for people who take ownership and want meaningful work from anywhere. About the Role As a Social Media Manager, you’ll own day-to-day social execution and help shape the strategy that drives engagement and community growth for beauty clients. This is a high-ownership role where you’ll balance big-picture planning with hands-on creation, reporting, and real-time optimization. You’ll be close to the work, close to the trends, and close to the outcomes—so your decisions will show up directly in performance and brand love. Responsibilities - Build and evolve social strategies that grow engagement and community across platforms - Create and curate social-first content (visuals, captions, video, UGC) that feels culturally relevant and on-brand - Plan and maintain content calendars, including key moments, launches, holidays, and timely trends - Own Instagram and TikTok planning, publishing, and optimization to improve performance over time - Brief and partner with design/creative teammates to deliver high-quality assets consistently - Write compelling captions and develop platform-appropriate tone of voice for each brand - Shape Instagram Stories strategy (concepting and creation as needed) to drive retention and interaction - Track KPIs, monitor performance in real time, and pivot content/tactics when needed - Deliver monthly reporting with clear insights, key learnings, and actionable recommendations - Serve as the day-to-day client contact and confidently answer strategic questions as you ramp Requirements Must-Have: - 3-5 years of social media experience, ideally within beauty/skincare and/or an agency environment - Strong platform instincts for Instagram and TikTok, with a proven ability to translate trends into brand-safe content - Experience owning content calendars, briefs, and end-to-end execution across multiple projects - Comfortable creating content (and occasionally being in content) on short notice when the moment calls for it - Analytical mindset: confident tracking performance and using insights to improve creative and strategy - Excellent writing and communication skills, including client-facing updates and recommendations Nice to Have: - Experience supporting community engagement and developing response tone-of-voice guidelines - Familiarity with social listening and “test and learn” experimentation to find new growth levers - Hands-on comfort with tools like CapCut, Canva, and/or Adobe Suite - Experience working with high-profile brands or talent-led accounts Benefits - Access to a $200K+ perk marketplace with discounts on 150+ services. - Option to withdraw up to 50% of approved earnings before payday.