• Define and communicate the product vision, strategy, and goals to stakeholders and development teams. • Prioritize and maintain the product backlog, ensuring alignment with customer needs and business objectives. • Collaborate with cross-functional teams including UX/UI designers, engineers, and QA to deliver high-quality products. • Analyze market trends and gather feedback from customers to inform product enhancements and roadmap decisions. • Facilitate discussions and workshops to gather requirements and clarify project scope. • Monitor product performance and iterate on features to enhance user experience and increase value. • Act as a liaison between technical teams and non-technical stakeholders, ensuring effective communication and understanding.

• As a Product Manager Specialist II, you will be the primary owner responsible for managing and integrating the RGM and Demand ecosystem. The unified platform integrates areas such as Portfolio Management, Campaign Management, etc., bringing together Sell-in and Sell-out operations. You will play a central role during a critical transition phase, balancing maintenance of a legacy system with the construction of a new data- and AI-driven architecture. • Integration of Complex Ecosystems: Lead the development of a unified platform, with deep understanding of the interdependencies among multiple modules (Planning, Campaigns, Pricing, Simulators) and ensure that technical development directly reflects business value; • Resilience and Stakeholder Management: Act as the point of connection and trust between Technology and Business areas. You will need to manage expectations regarding accumulated technical debt, restore alignment with planners, and manage executive requirements, negotiating priorities between supporting the current model (As-Is) and developing the future solution (To-Be); • Delivery Management and Value Focus: Break large, complex projects into incremental value deliveries (MVPs). You will define the functional scope of each phase (e.g., centralized data view, automatic recalculation) and be responsible for excluding non-priority features based on return on investment (ROI) and adoption metrics; • Change Management: Lead user transition by designing highly usable solutions to eliminate dependence on parallel spreadsheets, ensuring the new platform is adopted organically in partnership with stakeholders; • Data and AI Orientation: Leverage GenAI for automation and ensure transparency (explainability) of predictive models, aiming to increase planners' confidence, reduce bias from manual interventions, and continuously improve error indicators; • Mentorship and Raising Standards: Serve as a senior reference within the team, sharing best practices for continuous discovery, methodologies for breaking down deliveries, and strategic documentation applied to RGM and Planning.

• Define Product Vision and Strategy: Build and communicate the medium- and long-term vision for the portfolio management platform, ensuring the evolution of core themes such as Product Lifecycle and Portfolio Map, as well as other strategic initiatives; • Lead Complex, Integrated Solutions: Design the roadmap focused on implementing robust rules and conditionals for store (POS) segmentation and for defining segmented assortments, ensuring a scalable and integrated platform; • Orchestrate the Data and Data Science Ecosystem: Ensure an integrated roadmap between Application and Data teams, leading inbound and outbound integrations with other portfolio systems and connecting to other data science products; • Stakeholder Management: Act as a strategic partner to Category/Brand teams, commercial teams and channels, leading difficult negotiations, managing conflicts of interest and aligning expectations at a high level; • Value-Based Prioritization: Apply advanced prioritization frameworks to make trade-off decisions, defending the roadmap based on financial return, franchisee business impact and mitigation of operational complexity; • Culture and Mentorship: Raise the team’s technical and behavioral standards by mentoring less-experienced PMs, spreading product best practices and structuring mature discovery and delivery processes; • Leadership in Planning: Lead the development of OKR cycles and PI Planning strategy, ensuring alignment of dependencies across multiple technology, operations and channel teams.

• Lead and support Liebherr’s distribution network to achieve established sales targets. • Provide technical support to the distribution network, accompany sales representatives on customer visits to close projects, and represent the manufacturer at trade shows. • Define optimal commercial terms for all parties and make financial trade-offs to facilitate achievement of the sales objectives agreed with the network. • Maintain competitive intelligence by monitoring the actions of the sector’s main players. • Understand market specifics, anticipate customer needs, and contribute to the development of existing and new products. • Coordinate and prepare commercial offers.