Senior Manager, Media Commercial Solutions
Location
United States
Posted
9 days ago
Salary
$90K - $95K / year
Seniority
Lead
Job Description
Senior Manager, Media Commercial Solutions
Circana
Role Description We are looking for a dynamic Account Manager & Sales Lead to join our Media Commercial team, focused on building and growing our presence within the Softlines vertical – spanning apparel, footwear, and sports equipment. This is a unique hybrid role that blends the strategic relationship-building and revenue generation of a commercial leader with the deep client partnership and day-to-day product expertise of an account manager. You will be the dedicated resource for Softlines within our media business, responsible for establishing Circana as the trusted measurement and data partner of choice for this category. As the team and client base grow, this role will evolve – with the opportunity to shape the future structure of the Softlines pod and transition toward a more focused commercial leadership position. Job Responsibilities - Drive Client Growth: Identify and pursue opportunities to expand client relationships by aligning Circana’s data and software solutions with their strategic goals. Lead end-to-end sales processes including prospecting, needs assessment, solution development, negotiation, and closing. - Collaborate Cross-Functionally to Win: Partner with Solutions, Mix Directors, Client Insights, and Analytics teams to design and deliver integrated measurement solutions – connecting the dots across media products to tell a cohesive story for Softlines clients. - Build Strategic Relationships: Develop and maintain strong relationships with key stakeholders across client organizations, including decision-makers and influencers. - Utilize Sales Tools and Platforms: Leverage Circana’s proprietary platforms (e.g., Unify+, Liquid Data, Intelligence Suite) to support client engagements and solution delivery. - Achieve Revenue Targets: Meet or exceed individual and team sales goals through disciplined pipeline management and strategic account planning. - Inform Product and Strategy: Serve as the voice of the Softlines market internally – sharing client feedback, competitive intelligence, and category-specific insights with product, analytics, and leadership teams to help sharpen Circana’s media measurement offerings for this vertical. - Ability to Apply Advanced Analytical Thinking: Demonstrate the ability to conceive, manage, and deliver fact-based analyses – working closely with Solutions teams to develop learning agendas and deliver media measurement insights that drive client strategy. Qualifications - Education: Bachelor’s degree in Marketing, Business, Communications, or a related field preferred; equivalent professional experience will be considered. - Experience: 4–8 years of experience in media, advertising, or data/insights – with a demonstrated track record of both managing client relationships and driving new business revenue. Prior experience working with or within footwear/apparel, retail, or consumer goods brands is a strong plus. - Skills and Tools: Proficiency in CRM tools (e.g., Salesforce/Dynamics) and strong presentation skills are essential. Comfort working with data and experience with media measurement solutions such as Media Mix and/or Lift Measurement. Experience with Circana’s suite (Unify+, Liquid Data, Intelligence Suite) is a big plus. Requirements - The ideal candidate brings experience in client-facing account management and commercial sales, with a passion for building new business and navigating complex, consultative sales environments. Benefits - Salary range: $90K to $95K. - This job is also eligible for bonus pay. - We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees. Company Description Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set. At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities.
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Role Description We are looking for a detail-oriented and client-focused Sr. Account Manager to join our Media Commercial team, supporting a growing portfolio of Technology & Entertainment clients spanning consumer electronics, mobile devices, computers, connected home products, toys, and games. In this role, you will serve as the day-to-day partner for established Technology and Entertainment clients who are already engaging with Circana’s media measurement solutions – deepening their trust in our capabilities and helping them unlock greater value from their media investments. Success in this role requires proactively taking action, and anticipating what needs to be done. Creative thinking and a willingness to challenge conventional approaches with fresh, innovative ideas. The ideal candidate will bring a strong media background, with agency or activation experience, and a knack for translating complex data and insights into compelling stories with clear and actionable recommendations. As a member of a small, nimble team, you will also contribute to new client acquisition efforts – supporting sales meetings and helping to demonstrate how Circana’s solutions can solve for the unique measurement needs of Technology advertisers. As our business grows, this role will evolve – we’re looking for someone who is nimble, ambitious, and ready to grow alongside the team. Qualifications - Bachelor’s degree in Marketing, Advertising, Communications, Business, or a related field preferred; equivalent professional experience will be considered. - 2–5 years of experience in media, with a background in agency planning/buying, media activation, or client-facing account management at a media or data/measurement company. - Experience working with or within Technology, consumer electronics, or related advertising categories is a plus. - Strong organizational and project management skills are required, with the ability to manage multiple client workstreams simultaneously. - Familiarity with media measurement or analytics platforms is preferred; experience with Circana’s suite (Unify+, Liquid Data, Intelligence Suite) or comparable tools (e.g., Nielsen, DoubleVerify) is a plus. - Excellent written and verbal communication skills, with comfort presenting to client stakeholders, are essential. Requirements - Serve as the Primary Client Partner: Act as the day-to-day contact for a portfolio of clients, owning kick-off calls, project status updates, audience requests, and final deliverable communication – ensuring a consistently high standard of client service and responsiveness. - Lead Strategic Client Conversations: Facilitate and contribute to client-facing discussions around media activation, campaign measurement, and insights – translating Circana’s data into clear, actionable recommendations that reinforce our value and deepen client trust in our solutions. - Own Project Management Across Workstreams: Quarterback internal operations for each client engagement – coordinating between Solutions, Ad Operations, Data Science, and other cross-functional partners to manage timelines, set expectations, and deliver results on schedule. - Grow and Deepen Existing Relationships: Develop a strong understanding of each Technology client’s business, goals, and media strategy – identifying opportunities to expand the scope of our partnership, introduce new solutions, and position Circana as a long-term trusted advisor. - Support New Client Acquisition: As part of a lean, collaborative team, participate in new business meetings and pitches for prospective Technology clients – contributing product expertise, client-facing polish, and knowledge of the Technology advertiser landscape to help win new partnerships. - Leverage Circana’s Platform Suite: Utilize Circana’s proprietary tools – including Unify+, Liquid Data, and Intelligence Suite – to execute audience requests, surface insights, and deliver client-ready analyses that demonstrate clear media ROI for Technology advertisers. - Build and Maintain Industry Knowledge: Stay current on trends in the Technology category – including consumer electronics, mobile, computing, and connected home – as well as the broader media and measurement landscape, to bring relevant context to client conversations and internal planning. - Maintain Organized and Efficient Operations: Keep client documents, trackers, and project collateral well-organized on SharePoint and internal systems – ensuring the team has clear visibility into account status, open deliverables, and upcoming milestones at all times. Benefits - Comprehensive package of benefits including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees. - This job is also eligible for bonus pay. Company Description Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set. At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. 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