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Priorities may shift quickly. Oftentimes, we're tackling very ambiguous problems that don't have clear-cut answers. At times, you'll need to build things in a day: we live and breathe a value called "Calculated Speed". We don't have structured management (yet!). We expect more than 9 to 5 - raw hours make an impact at our current stage. We trust each team member to create a flexible work schedule that allows them to be most productive while accommodating other priorities outside of work. We also strongly encourage time off to recharge the batteries: in addition to unlimited PTO, we've implemented a minimum 20 days vacation policy.
Growth Marketer
Location
United States
Posted
7 days ago
Salary
0
Seniority
Mid Level
Job Description
Growth Marketer
Pogo Technologies
Role Description As a Growth Marketer at Pogo, you'll join our paid acquisition team and run paid for our consumer mobile app - across digital. Specifically, you will: - Run consumer paid acquisition across paid social (Meta, TikTok, Snapchat), programmatic/DSP, and unconventional channels. - Handle the technical side of mobile app marketing - MMPs (AppsFlyer, Adjust, Branch), attribution, SKAdNetwork. - Contribute to channel and budget strategy alongside the team - work together to figure out what to test, scale, and cut. - Apply analytical rigor to every spend decision - CAC, ROAS, LTV, payback, attribution. - Partner with marketing, creative, and product on ad creative, landing pages, and full-funnel optimization. - Test, iterate, and scale what works. Qualifications - Likely 3–6 years of paid acquisition experience at a consumer mobile app, mobile gaming developer, or similar. - Strong technical chops on mobile app marketing. MMPs, attribution, SKAdNetwork - you've done the work, not just managed someone who has. - You've run multiple paid channels. Strong POV on what works where and how budget should move. - You back every spend decision with data. CAC, ROAS, LTV, payback, attribution - you have the rigor to defend your calls. - You've worked at a fast-growing organization with real ownership. - You actively use AI tools in your workflows. - Bonus: mobile gaming background; out-of-home or direct mail experience. Benefits - Own paid acquisition across multiple channels for a well-loved consumer app (4.8 stars across 130K reviews). - Have real influence over budget and strategy. - Move quickly and experiment often. - Partner closely with product, data, and creative teams. - Operate with strong data advantages. Why you might not be excited about us - This is not a pure “media buyer” role. - We care deeply about efficiency and accountability. - Things change quickly. - You'll need to thrive with autonomy. - We expect more than 9 to 5 - raw hours make an impact at our current stage.
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