Role Description We are searching for our next Programmatic Buyer to join our One Marketplace team in a full-time TEMPORARY role that runs through June. Here is a snapshot of your day-to-day: - Partners with One Marketplace team to strategize programmatic tactics, technology and make budget recommendations. - Analyzes and interprets campaign performance and provides creative optimizations. - Client communication, offering recommendations and tactics. - Manages and follows QA processes. - Research emerging opportunities in the ecosystem that will drive client value and performance. - Enthusiastically teaches and coaches others on systems, tools, processes, etc. - Troubleshoots technology and potential issues. Qualifications - 2 - 3+ years of experience in the day-to-day programmatic campaign management, working across multiple DSPs – we work with The Trade Desk, DV360 and Amazon, but open to experience in Amobee or Verizon. - You’re a teacher at heart and have already successfully managed others. - You’re not shy and enjoy building relationships with clients and know how to manage up. - A strong passion for the craft, including campaign optimization and understanding the levers that drive performance. - Previous media or advertising agency experience (preferred). Benefits - Flexibility to work in a hybrid manner with in-office and work from home options (depending on role). - Open/Flexible PTO with US & UK specific policies. - Sponsored healthcare options and agency-wide physical & mental health support. - 401k with company match (USA), and generous Pension (UK). - Paid sabbatical at significant milestone anniversaries. - Generous paid parental leave policy. - Life milestone recognition & support. - The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development). - Cell phone/tech reimbursement. - Student Loan payment plan (US). - Tuition reimbursement. - Learning & Development and training programs. - And burgers – lots and lots of burgers. Company Description Crossmedia is the global media independent. We’re committed to doing media and business the right way, guided by the principles of TRUST, REASON and the Pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul. We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget. And we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision-making. We apply REASON & logic to finding solutions to our clients' greatest business challenges. The Pursuit of HAPPINESS matters to us. Big time. We invest in each colleague’s professional & personal wellbeing and growth. We have offices in the US in New York and Philadelphia, with employees across 25+ states, as well as in London and Germany. Our client roster includes U.S. Bank, Invesco, Newell Brands, NASCAR, Planet Fitness, American Cancer Society, Ricola, Herschend Family Entertainment, Edible Arrangements and more.

• Lead the development and execution of a comprehensive customer lifecycle marketing strategy • Design and launch high-impact, multi-channel programs • Build and optimize personalized customer journeys • Create and distribute high-value content assets • Partner closely with Customer Success Managers, Sales, and Product teams • Proactively mitigate retention risk through triggered programs • Own and scale a best-in-class customer advocacy and reference program • Manage the end-to-end lifecycle campaign calendar • Establish, track, and report on core KPIs • Collaborate cross-functionally with Product Marketing, Content, Creative/Brand, RevOps, and Sales • Evaluate and enhance the annual Customer User Group meeting • Partner with Customer Success and Leadership to launch a Customer Advisory Board program

• Assist with execution and scheduling of email campaigns in HubSpot • Support coordination of marketing campaigns across multiple channels • Maintain campaign trackers, calendars, and internal documentation • Help ensure campaigns launch on time and without operational errors • Support creative trafficking and organization of ad assets • Help maintain campaign tracking documentation • Coordinate creative needs with internal and external teams • Help organize creative assets and content libraries • Assist in production coordination for shoots and creative initiatives • Support social and lifecycle content execution • Assist team members across marketing functions as needed • Help maintain marketing systems and operational workflows • Support special projects and growth initiatives

Role Description We are searching for a new Senior Online Engagement Manager position to join the Growth Marketing department. This person will collaborate closely with all other Marketing functions, in particular Website, Automations, Account Based Marketing, and Content, and work with stakeholders across our Revenue Organization including Operations, Sales, and Customer Success. This is an exciting opportunity to grow with a truly global, dynamic team and positively impact the L&D tech industry from day one. What you’ll do - Own and continuously improve our online visibility and engagement across all digital channels including organic and paid tactics. - Work closely with regional and functional teams to drive and execute our SEO strategy. - Lead our GEO strategy, including organic optimization for large language models (LLMs) and emerging AI-driven search experiences, ensuring visibility beyond traditional search engines. - Use tools such as Semrush (or similar) to drive keyword research, competitive analysis, content optimization, and performance tracking. - Plan, execute, and optimize paid advertising campaigns via Google Ads, LinkedIn, Bing, and others, with a strong focus on efficiency, scalability, and ROI. - Manage forecasting and budget planning for paid media campaigns, working closely with stakeholders to align spend, performance expectations, and business goals. - Architect a high-performance technical foundation that powers SEO, GEO, and SEA, overseeing site structure, schema markup, and crawlability. - Analyze performance data and translate insights into concrete actions, leveraging Power BI (in collaboration with Revenue Operations) to monitor trends, results, and optimization opportunities. - Drive decisions through a “data-first” lens, aligning search and paid performance with CRM insights and attribution modeling. - Drive AI and innovation excellence in online engagement by identifying, testing, and scaling AI-powered tools, workflows, and content strategies. - Stay ahead of algorithm updates, AI search evolution, and platform changes, proactively turning insights into recommendations. Qualifications - Proven experience in SEO, GEO and SEA, with a strong understanding of how organic, paid, and AI-driven discovery channels interact. - Hands-on experience with Google Ads, Google Tag Manager, Semrush (or similar), and performance-oriented digital marketing setups. - Experience in paid media forecasting and budget management, with a strong commercial and performance mindset. - Solid knowledge of technical SEO and website structure, including structured data and content optimization for both classic search engines and LLM-based discovery. - Strong analytical mindset, with experience using Power BI or comparable reporting tools to derive actionable insights. - Familiarity with LinkedIn Sales Navigator and its role in supporting targeted engagement and demand generation. - Experience working in an international, cross-functional environment, with confidence acting as a central point of contact across regions. - High curiosity for AI, LLMs, and emerging search technologies, paired with a practical, test-and-learn approach. - A proactive, structured working style with a strong sense of ownership and continuous improvement. - Clear and confident communication skills, able to translate complex data and technical concepts into meaningful actions. - Fluency in English; additional languages are a plus. Benefits - Flexible Working Hours. - Remote or Hybrid Office Models. - International Team. - Culture of Learning. - Award-winning Language Training. - Wellbeing: 28/30 vacation days per year.