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Marketing Manager – More Nutrition
Location
Switzerland
Posted
2 days ago
Salary
0
Seniority
Senior
Job Description
Marketing Manager – More Nutrition
ESN
• As Brand Guardian, you develop and implement the brand strategy for Switzerland by linking global guidelines with local consumer insights • You define the marketing activation calendar and lead the planning and execution of omnichannel campaigns (including mass media, influencer marketing, TikTok and point of sale) • You help shape the local product portfolio based on the needs and opportunities of the Swiss market • You brief and manage agencies to create brand-compliant, locally relevant assets (in German and French) and ensure timely campaign execution • You track brand metrics (awareness, equity, engagement) and campaign KPIs, using these data to drive continuous optimization • You work closely with cross-functional teams to ensure a consistent brand experience across D2C, pureplay and point of sale • You coordinate closely with the local commercial teams to align marketing activities with market and sales objectives
Job Requirements
- You have 4–6 years of solid professional experience as a Brand or Marketing Manager in the FMCG/consumer goods sector, preferably within Food & Beverage
- You have proven experience leading or managing one or more brands in Switzerland with revenues of at least CHF 50 million
- You have substantial experience managing a D2C business and running omnichannel campaigns (including mass media, influencer marketing, social media such as TikTok and Meta, as well as point of sale and pureplay)
- You demonstrate a strong hands-on mentality, excellent project management skills and a genuine enthusiasm for cross-functional collaboration
- You have a strategic, creative and data-driven mindset and are confident using digital marketing tools
- You possess business-fluent German (including Swiss German) and fluent French, and use English confidently for internal communication
Benefits
- Attractive employee discounts on ESN & More products
- Flexible working hours & remote work options
- Subsidies for mobility & fitness (e.g., Wellpass, Deutschlandticket)
- Company pension scheme
- Workation options and more
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