• Execute and Optimize Digital Media Campaigns: Efficiently manage campaigns across various online marketing channels and platforms (Google, Facebook, LinkedIn, The Trade Desk, CM360, etc.), ensuring they meet set objectives and performance benchmarks. • Campaign Management and Digital Buying: Day-to-day management of digital campaigns, managing their progress toward budget and KPI goals, and making necessary adjustments for optimal performance. • Ownership of digital buying for assigned accounts, utilizing expertise in digital media and analytics to maximize campaign outcomes. • Data Analysis and Trend Identification: Regularly analyze campaign data to identify trends and insights that can inform strategy and improve performance. • Reporting and Performance Improvement: Oversee the reporting for assigned campaigns on a monthly basis, providing insights and recommendations for continuous improvement. • Collaborate on Media Planning: Work closely with media strategists to develop comprehensive media plans that align with the marketing goals of clients in industries like Energy and Government. • Team Collaboration: Be an active member of a dynamic team, contributing to a positive work environment and participating in collaborative efforts for campaign success. • Career Growth and Learning: Embrace opportunities for professional development and learning, staying abreast of industry trends and advancements in digital advertising.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description We’re looking for a results-driven Field Marketing Manager to build, scale, and optimize field marketing programs that directly generate pipeline and drive revenue. This role requires prior field marketing experience and a proven ability to align closely with sales to deliver measurable business impact. You will be responsible for developing and executing regional marketing strategies that increase brand awareness, drive demand, and strengthen sales and marketing alignment. The ideal candidate thrives in a fast-paced environment, understands how to translate business goals into field programs, and is passionate about delivering ROI-driven marketing initiatives. - Develop and execute regional field marketing plans aligned to company revenue goals. - Build and scale integrated field programs including events (in-person and virtual), trade shows, executive roundtables, partner activations, and local campaigns. - Track, measure, and report on program performance, optimizing based on ROI and revenue impact. - Serve as a strategic partner to regional sales leaders to understand territory priorities, account strategies, and revenue targets. - Collaborate with sales to identify target accounts and create account-focused field programs. - Ensure strong follow-up processes and enable sales with the right tools and messaging to convert leads into opportunities. - Work closely with product marketing, content, partnerships, and customer marketing to create compelling field experiences. - Manage and track lead progression to ensure accurate attribution, reporting, and lead management. Qualifications - Minimum 3-4 years of experience in B2B SaaS field marketing, events, or integrated campaign roles—preferably in high-growth, enterprise-focused companies. - Demonstrated success generating pipeline and supporting revenue growth. - Strong understanding of sales processes and experience working closely with sales teams. - Experience tracking KPIs and analyzing marketing performance data. - Excellent project management and organizational skills. Benefits At Unframe, field marketing is a strategic growth lever, not just event logistics. In this role, you’ll work closely with sales and marketing leaders to execute programs that directly influence pipeline and enterprise relationships. You’ll have ownership over high-impact initiatives, gain exposure to complex B2B sales cycles, and play a visible role in how we engage the market as we scale. If you’re energized by turning plans into flawless execution, collaborating across teams, and seeing the tangible business impact of your work, this role offers both challenge and growth in a fast-moving AI company. If you’re a strong, independent builder who thrives on ownership, cares deeply about quality, and wants to have a real impact — we’d love to meet you.

• Design and execute a comprehensive marketing strategy targeting high-income professionals and business owners in vacation/resort communities. • Develop campaigns aligned with our differentiators and Ideal Customer Profile. • Manage digital lead generation efforts, including paid advertising, social media campaigns, and email marketing. • Develop automated workflows and drip campaigns to nurture leads through the buyer’s journey. • Oversee the creation of content, including blogs, videos, social media posts, and client-focused resources. • Ensure messaging aligns with our wealth-building and relationship-driven philosophy. • Track and analyze campaign performance metrics to optimize efforts and ensure a steady flow of quality leads. • Prepare monthly reports showcasing ROI, lead quality, and conversion rates. • Collaborate with the lending team to refine messaging and ensure consistent communication of our value proposition. • Develop co-branded campaigns with referral partners such as realtors and financial advisors. • Manage relationships with vendors, such as graphic designers or video production teams. • Stay updated on industry trends and competitors’ strategies. • Organize and promote customer appreciation events and community involvement initiatives. • Monitor and manage digital marketing campaigns across platforms like Facebook, Instagram, LinkedIn, TikTok, and YouTube. • Update and optimize website content, ensuring SEO best practices. • Coordinate weekly marketing calls with the lending team to align goals. • Respond to social media comments and engage with online communities.

• Orchestrate effective collaboration with sales and cross-functional leaders to drive strategy and execute campaigns that will create, expand, and accelerate pipeline for strategic accounts • Design and implement comprehensive ABM strategies, including account selection, intent monitoring, and personalized content development • Lead account-specific campaign planning and execution, utilizing advanced account insights and buyer journey mapping and partner ecosystem • Develop and manage regional and targeted ABM programs leveraging multiple channels and personalized content experiences • Create account-specific metrics and KPIs to measure program success and ROI • Build and optimize ABM tech stack utilization to enhance targeting and personalization • Drive account-based analytics and reporting to demonstrate program impact and optimize strategies • Partner across the marketing organization, from regional counterparts to corporate, to advocate for inclusion of strategics in key programs and seamlessly communicate to the sales team