• Drive organic performance improvements across client websites through technical SEO, on-page optimization, and structured content strategy • Build and maintain accurate tracking infrastructure using GA4 and GTM, ensuring data integrity across client accounts • Lead GEO implementation efforts, improving client visibility across AI-powered search experiences and answer engines • Audit and support Consent Management Platform setups so tracking remains reliable as privacy regulations evolve • Develop repeatable processes and documentation that allow the team to scale SEO execution without losing quality • Identify and prioritize ranking, traffic, and conversion opportunities across the client portfolio

Role Description The SEM Specialist collaborates cross-functionally to leverage data and analytics to drive our go-to-market strategies and campaigns. The Specialist is responsible for planning, building, and optimizing how we engage with members through search engine marketing (SEM). - Responsible for the execution of search engine marketing strategies and campaigns. - Work with SEM Operations team as well as the broader digital team to develop strategies for testing all SEM elements including ad copy in various markets and verticals. - Drive all keyword research and strategy (Paid and organic). Coordinate with internal partners/agencies/vendors on campaign initiatives. - Provide continual keyword, targeting and other account maintenance. - Implement, track, and adjust budgets and bids for paid search campaigns, both manually where applicable, and via AI tools such as Adobe Advertising and Google AdWords. - Prepare and facilitate presentations to business line leaders on performance of campaigns. - Responsible for responding to business line leaders' requests within limited timeframes. - Communicates key marketing information to in-house and external creative teams as well as e-business departments. - Manages and traffics all SEM marketing jobs; ensuring timely and cost-conscious project completion. - Measures the effectiveness of marketing strategies. - Analyze and report on campaign results, identify trends and create strategic recommendations for optimization of spend and conversion performance. - Seeks and provides information to help business lines determine their place in the market. - Works with marketing team and business line management, as needed, to define creative strategy and success metrics. Qualifications - Must currently reside in one of the following states: Connecticut, Massachusetts, New Hampshire, New Jersey, New York, or Rhode Island. - Bachelor's Degree in Marketing or related field. - 6-8 years of additional relevant experience in lieu of degree. - 3+ years Holistic SEM management (agency or client). - 1+ years Experience in Adobe Advertising preferred. Requirements - Mastery of Search tools including Google Ads, Google Analytics and Microsoft Advertising (Bing Ads). - Familiarity working with SA360/DCM/Floodlight or similar. - Proficient in text ad development, and knowledge of various paid search ad types. - Experience building, optimizing and reporting on YouTube OLV campaigns. - Experience in digital marketing tactics and measurement. - Encourage, build, and maintain mutual trust, respect, and cooperation with others. - Ability to listen to, understand, and communicate with others by telephone, in written form, electronically, or in person. - Ability to operate a computer with relevant software applications. - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems. - Ability to apply sound judgement to produce appropriate outcomes to a variety of situations; including high volume and challenging situations. - Ability to prioritize, organize, and accomplish work to achieve specific goals. - Developing specific goals and plans to prioritize, organize, and accomplish your work. Licenses and Certifications - Google Ad Words Certification. - Microsoft Ads Certification. Company Description AAA Northeast is proud of our diverse culture, fostered by the many talents, skills, passions, and expertise of our employees. We are an equal opportunity employer. We do not discriminate in recruiting, hiring, or promotion based on race, color, creed or religion, national origin, sex, age, sexual orientation, veteran’s status, gender identity or expression, disability, genetic information, marital status, pregnancy, or membership in any other protected class. We thrive when our team members bring their whole selves to work.

• Research & Prospecting using tools like Ahrefs, SEMrush, ScrapeBox, BuzzStream, Instantly.ai • AI-Powered Prospecting & Workflow Automation to improve productivity • Data Entry & Organization for accurate prospect information management • Support Outreach by collaborating with the outreach team on campaigns • Quality Assurance for verifying domains' relevance and authority metrics • Workflow Coordination to maintain organized records and smooth communication

Role Description We are seeking an outgoing, tech savvy individual to join our growing team. - Manage the set-up and optimization of hundreds of clients per month on the Google Business Profile platform. - Constant email communication with clients to get all the needed information for the set-up/optimization. - Create and update contents in client’s GBP profile. - Process the optimization report of the optimized clients, provide continuous assistance and troubleshoot issues relating to the client’s GBP profile. - Work directly with Google support team to resolve client issues. Qualifications - Min 1-2 years experience in Google services (Google Business Profile, Google Ads, Local Services Ads, Google Analytics). - The right candidate will be extremely organized and capable of multitasking. - Great written English and communication/client management skills. - Preferably with background in SEO and basic design skills. - Team-player, adaptable and with problem solving skills. - Experience with Zendesk and Google Workspace is a plus. Requirements - Processor should be 2 GHz and above, Intel core 5/7 or equal is highly required. - MUST have the latest Operating System. - RAM should be at least 16 GB with 100 GB Free disk space. - MUST have a back-up Computer with the same specs as the main device. - A Headset with noise cancelling feature is a must. - At least 20 Mbps & up wired connection for main ISP. - Back up internet is a must (pocket wifi, prepaid wifi etc. but strictly no USB Sticks allowed). - Back up power source. - Shift Schedule: 9AM - 6PM Pacific Standard. - Rate: rate starts at PHP 40,000. Benefits - A commitment to personal development. - Guidance and support at a high level through interfacing with our Executive Team to prioritize goals as a company. - Excellent leadership and mentoring for our entry-level to senior staff, and recognition of outstanding efforts. - Team building events, team lunches/happy hours, and other company-wide events. - A supportive, caring environment dedicated to continuous learning and growth.