• Support the AVANT Midwest and South Central Sales team in coordinating and executing marketing initiatives to recruit, enable and grow AVANT’s Trusted Advisors ecosystem • Ensure both sales teams are apprised of updated tools, materials, and marketing trends and strategies, while also representing AVANT Sales team point of view in marketing planning. • Work with cross-functional teams to make improvements and share/receive best practices with/from other regions and teams • Plan regional and local events and oversee onsite event management from inception to completion • Provide registration lists pre and post events to sales with action items • Facilitate event vendor logistics including RFP, site visit, contract negotiation, signature, purchase requests and purchase orders, payment, onsite management for related vendors • Manage budget requirements through strategic recommendations and operational efficiencies and deliver projects within agreed timeline and budgets • Partner with Marketing Operations and Digital Marketing to ensure all tactical elements are in place and report on the success of programs • Deliver quality assurance that AVANT branding and messaging in marketing materials is clear, consistent, and optimized across regions • Assist with additional marketing requests and one-off tasks to drive growth of key initiatives • Coordinate with Vendor Management for MDF sponsorship • Track and report on event metrics and impact

Role Description As an experienced marketer at Canonical, you’ll lead cross-disciplinary teams of product, partner, or sales professionals in your specific area, from establishing priorities and strategies with senior stakeholders to delivering on integrated campaigns. You will take ownership of one of our core marketing tracks and lead both strategy and execution. You’ll ensure campaigns land, launches succeed, and adoption grows, while contributing to the broader go-to-market engine. - Lead GTM strategy and campaign execution in your functional area - Align with product, sales, content, and partner teams to deliver integrated plans - Shape messaging, positioning, and assets that resonate with customers - Design and run experiments to test your hypothesis - Drive major launches, marketing initiatives, and growth programs - Run reviews and retrospectives to improve performance and impact - Mentor colleagues, strengthen the function, and set high standards for delivery Qualifications - Strong written and verbal communication in English - Exceptional academic track record from high school and university - Proven experience in B2B marketing, ideally in software, SaaS, or open source - Strong track record shaping go-to-market strategy, messaging, and campaigns that move the pipeline - Fast adaptation to change and new technology adoption in marketing - A leader, growing and elevating others across the organization - A solid eye for ROI and effective budget management - Ability to influence and align stakeholders across the organization - Excellent communication and storytelling skills for technical solutions - Skilled at managing complex projects and leading cross-functional teams - Comfortable using data to evaluate campaigns and refine strategy - Proactive, outcome-driven, and confident, operating independently at a global scale Requirements - Background in sales-led or ecosystem growth (nice-to-have) - Familiarity with ABM (Account-Based Marketing) approaches (nice-to-have) - Experience leading go-to-market efforts across a large product portfolio (nice-to-have) - Experience managing budgets, agencies, or external vendors (nice-to-have) - Understanding of open source communities and business models (nice-to-have) - Experience mentoring or leading junior marketers (nice-to-have) Benefits - Fully remote working environment - we’ve been working remotely since 2004! - Personal learning and development budget of 2,000 USD per annum - Annual compensation review - Recognition rewards - Annual holiday leave - Parental Leave - Employee Assistance Programme - Opportunity to travel to new locations to meet colleagues at ‘sprints’

• Build and run the calendar across third-party conferences and tradeshows, hosted Blackthorn events, executive dinners, partner activations, and internal events all focused towards the goal of driving leads and generating pipeline. • Facilitate the selection of the right events for our ICP and goals, working with event partners to secure sponsorships that maximize our presence and participation. • Define and uphold how Blackthorn shows up at every event, ensuring brand presence, booth experience, and attendee-facing materials are consistent and on-brand. • Maintain a single source of truth for upcoming events, status, and outcomes across the team. • Lead end-to-end logistics for live events (hosted and sponsored) including venue sourcing, vendor management, booth experience, signage, swag, AV, catering, run-of-show, staffing, and travel. • Develop pre-event, during-event, and post-event plans that maximize attendee engagement and follow-up to drive new business, expansion, upsells, and renewals. • Brief and prepare Blackthorn staff attendees for each event. • Partner with Demand Generation to plan promotion, registration, and follow-up motion for every event. • Coordinate with Content on event messaging, speaker prep, and supporting assets. • Align with Sales, Customer Success, and Alliances on event selection, attendee strategy, and post-event follow-up. • Communicate event status, plans, and results to the marketing team and broader business stakeholders on a regular cadence. • Support webinar and virtual event production. • Partner with Content and Demand on topic selection, speaker recruitment, promotion, run-of-show, and follow-up. • Act as stage manager/producer for each event to ensure smooth production for speakers and attendees. • Manage event data in Salesforce, including campaigns, lists, and attribution. • Track and report on event performance including registrations, attendance, leads, MQLs, opportunities, and pipeline. • Deliver post-event reporting and recommendations to inform future investment. • Own the field marketing budget and track spend against plan across event types. • Make recommendations on event mix and investment levels based on ROI.

Role Description The Local Marketing Manager is the primary account owner and strategic point of contact for assigned enterprise brands and their LOCALACT users nationwide. This role serves as a strategic advisor and performance partner to franchisees, focused on improving unit-level marketing performance and helping local business owners build sustainable, profitable businesses aligned to brand and system goals. This is a phone-intensive role requiring high-volume client interaction through scheduled performance calls, proactive outreach, and strategic planning conversations until capacity is reached. Local Marketing Managers combine marketing performance analysis, business coaching, and account ownership to translate enterprise strategy into effective local execution. As the primary voice of LOCALACT for assigned accounts, Local Marketing Managers deliver clear, actionable recommendations that connect national initiatives to local results. They own account health, guide franchisees through performance opportunities and challenges, and determine when to involve Local Marketing Coordinators or escalate to a Client Services Manager. Expected Salary Base salary of $65,000 - $75,000 annually depending on experience. Additionally, our incentive plan provides the opportunity to earn even more. What You'll Do - Serve as the primary Local Marketing Manager and point of contact for assigned enterprise client teams and their franchisees. - Act as a strategic advisor and performance partner to franchise owners, helping them understand results and take clear, prioritized action. - Carry the highest call volume for assigned accounts until capacity is reached. - Lead recurring coaching and performance calls focused on local marketing results, execution quality, and growth opportunities. - Analyze LOCALACT performance data, paid and organic KPIs, and location-level trends to identify gaps, risks, and upside. - Translate performance insights into clear action plans aligned to enterprise and brand goals. - Input, approve, and manage campaign changes, budget adjustments, targeting updates, and optimizations within LOCALACT. - Support franchisees in executing enterprise initiatives, promotions, and system-wide marketing programs at the local level. - Translate corporate and enterprise marketing strategy into practical, actionable local execution guidance. - Monitor account health and proactively identify performance risk, underperformance patterns, and expansion opportunities. - Coordinate with Paid Media, SEO, analytics, Strategy Directors, and Operations teams to ensure accurate data and aligned execution. - Determine when to involve Local Marketing Coordinators for education, onboarding, or overflow support. - Escalate complex, sensitive, or high-risk situations to the Local Strategy Manager when appropriate. - Review Zendesk activity tied to assigned accounts to identify themes, friction points, and early risk signals. - Document recommendations, action plans, follow-ups, and outcomes to ensure continuity and accountability. - Contribute to the ongoing improvement of LOCALACT playbooks, performance frameworks, and service standards. Qualifications - 3-5 years of experience in client success, franchise marketing, business consulting, or multi-location marketing. - Strong analytical skills with the ability to interpret paid and organic performance metrics and translate them into business-focused recommendations. - Experience coaching franchisees or small business owners through performance improvement and change. - Strong working knowledge of local paid media and organic marketing performance. - Ability to influence without authority and guide franchise owners toward best practices. - Confidence leading frequent performance and coaching conversations with professionalism and clarity. - Strong judgment around prioritization, escalation, and capacity management. - Excellent communication and documentation skills in a fast-paced, metrics-driven environment. - High level of ownership, accountability, and service orientation. Our Values - WE LOVE NEW IDEAS – Curiosity is our competitive advantage. - WE ARE IN IT TOGETHER – We show up and follow through. - WE ARE PROBLEM SOLVERS – We bring solutions, not just issues. - WE DO THE RIGHT THING – Integrity guides our decisions. Company Description Location3 is a fully remote digital marketing agency founded in 1999. We help enterprise and multi‑location brands improve performance through scalable, data‑driven marketing solutions. Our team supports global, national, and local brands, with many client partnerships lasting three years or longer. - We value collaboration, learning, and connection. - Our culture is supported through ongoing training, strong technology infrastructure, remote‑first flexibility, and opportunities to connect through virtual events and our annual in‑person company retreat. - We offer competitive benefits including medical, dental, vision, a matching 401(k), wellbeing stipends, and remote work support. - Location3 is committed to building a diverse, inclusive, and equitable workplace and is proud to be an equal opportunity employer.