• Manage and optimise Google Ads campaigns across Australia, the US, and New Zealand. • Oversee the full campaign lifecycle — from planning and launch to optimisation and reporting. • Handle monthly media spends ranging from $10K to $250K+. • Plan, build, launch, and optimise Google Ads campaigns across Search, Performance Max, Display, YouTube, and Demand Gen. • Manage and execute Meta Ads (Facebook & Instagram) campaigns as a secondary channel. • Develop bidding strategies, audience segmentation, ad copy testing, and landing page recommendations to drive measurable performance. • Ensure campaigns comply with Google’s Therapeutic Goods Advertising (TGA) policies. • Monitor and adapt campaigns in response to regulatory or platform policy changes. • Deliver clear, actionable performance reporting to stakeholders and clients. • Collaborate with creative, content, and web teams to optimise full-funnel conversion performance.

• Own paid acquisition strategy and performance targets across channels, driving scalable user growth • Manage CAC, LTV, and unit economics, optimizing for efficient and profitable growth • Lead channel execution and continuous optimization across paid media, testing and scaling new opportunities • Build a high velocity creative testing engine in partnership with Social and Brand teams • Optimize conversion across the funnel including landing pages and onboarding through experimentation in partnership with Product • Partner with Operations and Analytics on attribution, measurement, forecasting, and budget allocation • Manage external performance media agencies to ensure strong execution and accountability

• Own the success of SMB clients, across channels • Handle client relationships with poise, confidence, and empathy • Project manage and organize your accounts • Build relationships with your point of contacts • Deep technical knowledge of Strategy, Paid Media, SEO, and CRO for tech companies • Strong SaaS background preferred • Skilled at having a large impact in a very specific role • Creative spark for marketing + deep passion for getting results

• Own the success of SMB clients, across channels • Handle client relationships with poise, confidence, and empathy • Project manage and organize your accounts • Build relationships with your point of contacts • Deep technical knowledge of Strategy, Paid Media, SEO, and CRO for tech companies • Strong SaaS background preferred • Skilled at having a large impact in a very specific role • Creative spark for marketing + deep passion for getting results