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Pear Tree.

Hire smarter, hire globally — scale your business while saving up to 80% on local costs. www.pear-tree.com

Paid Media Specialist

Performance MarketingPerformance MarketingFull TimeRemoteSeniorTeam 1-10H1B No SponsorCompany SiteLinkedIn

Location

Philippines

Posted

17 days ago

Salary

$2.8K / month

Seniority

Senior

Bachelor Degree5 yrs expEnglish

Job Description

Paid Media Specialist

Pear Tree.

• Manage and optimise Google Ads campaigns across Australia, the US, and New Zealand. • Oversee the full campaign lifecycle — from planning and launch to optimisation and reporting. • Handle monthly media spends ranging from $10K to $250K+. • Plan, build, launch, and optimise Google Ads campaigns across Search, Performance Max, Display, YouTube, and Demand Gen. • Manage and execute Meta Ads (Facebook & Instagram) campaigns as a secondary channel. • Develop bidding strategies, audience segmentation, ad copy testing, and landing page recommendations to drive measurable performance. • Ensure campaigns comply with Google’s Therapeutic Goods Advertising (TGA) policies. • Monitor and adapt campaigns in response to regulatory or platform policy changes. • Deliver clear, actionable performance reporting to stakeholders and clients. • Collaborate with creative, content, and web teams to optimise full-funnel conversion performance.

Job Requirements

  • 5+ years of hands-on Google Ads management experience.
  • Proven experience managing monthly media spends between $10K–$250K+.
  • Strong knowledge of TGA ad policies for restricted healthcare/therapeutic verticals.
  • Experience running campaigns in AU, US, and/or NZ markets with understanding of regional nuances.
  • Deep proficiency in Google Ads campaign types: Search, PMax, Display, YouTube/Video, and Demand Gen.
  • Hands-on experience with Meta Ads (Facebook & Instagram).
  • Strong analytical skills with experience in GA4, Looker Studio, and Excel/Sheets.
  • Excellent attention to detail, especially around compliance and budget management.

Benefits

  • Competitive salary and benefits.
  • Flexible, hybrid, or remote working arrangements.
  • Opportunity to work across international markets in a high-impact role.
  • Collaborative team that values expertise, autonomy, and results.
  • Professional development budget for conferences and certifications.

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