Role Description As Founding GTM at Valent, you will work directly with the founder to: - Identify the right customers and understand their workflows. - Refine our positioning and generate pipeline. - Run outreach and support sales conversations. - Help shape the early revenue motion. You will be involved across the full GTM stack: - Prospecting and lead research. - Outbound campaigns and CRM management. - Discovery calls and sales materials. - Customer interviews and competitive research. - Feedback loops between the market and product. This is a hands-on, high-ownership role for someone who wants to help figure out what works, not simply execute a prebuilt playbook. Because Valent is an early-stage company, this role is best suited for someone who: - Is comfortable with ambiguity. - Communicates clearly in a remote environment. - Can take ownership without needing every detail specified upfront. Qualifications - Strong written communication skills. - Experience in sales, business development, growth, founder-led sales, recruiting, market research, or similar roles. - Highly organized and capable of managing lists, follow-ups, CRM data, and multiple moving pieces. - Curious about enterprise workflows, manufacturing, compliance, quality, procurement, and operations. - Comfortable speaking with senior professionals and asking thoughtful discovery questions. - Ability to operate with urgency without sacrificing quality. - Willingness to test, learn, iterate, and improve based on market feedback. - Desire to join early and help shape the commercial foundation of a company. Requirements - Experience with B2B SaaS sales or business development. - Experience in founder-led sales or early-stage startup GTM. - Outbound prospecting on LinkedIn and email. - Familiarity with tools like Sales Navigator, Apollo, Clay, HubSpot, Attio, or similar. - Experience selling to manufacturing, supply chain, quality, procurement, compliance, or operations teams. - Knowledge of enterprise software, workflow software, compliance software, or AI products. - Experience in customer discovery, user interviews, or market research. - Ability to write sales copy, landing page copy, or product messaging. - Experience building lead lists and researching niche markets. Benefits - Work directly with the founder on the earliest stages of GTM. - Help build the commercial engine of a U.S.-based enterprise AI company. - Learn how early-stage B2B software companies find customers, test markets, and build pipeline. - Work on a real operational problem in compliance-heavy manufacturing. - Join early enough to have meaningful influence over positioning, sales process, customer development, and company culture. - Help define how modern compliance operations software should be sold and adopted. How to apply Send your resume, LinkedIn profile, portfolio, writing samples, examples of outbound campaigns, research projects, sales work, or anything else that shows how you think and communicate. We are especially interested in people who can show examples of thoughtful prospect research, sharp writing, strong follow-through, or experience turning messy information into clear commercial action.

• Develop and maintain positioning and messaging for all Search Atlas product lines — SEO, content, site management, vibe coding, Google Ads, and the integrated platform. • Create product one-pagers, feature briefs, and messaging documents that Sales, Marketing, and Customer Success use daily. • Translate technical product capabilities into clear, compelling language for marketing directors, CMOs, agency owners, and hands-on practitioners. • Continuously refine messaging based on competitive intelligence, customer conversations, and market feedback. • Track competitors across every product line — Ahrefs, SEMrush, Surfer, Jasper, Webflow, and more. • Build and maintain competitive battle cards that help the sales team win head-to-head deals. • Create the materials that help the sales team close: pitch decks, demo scripts, case studies, ROI frameworks, and objection-handling guides. • Support go-to-market for new product launches, major features, and platform updates. • Identify, interview, and write customer case studies and success stories that demonstrate real business impact.

• Lead the strategy and execution of marketing initiatives • Shape how assessment products are positioned in the K–12 market • Drive launch plans for new products and features • Conduct market and competitive analysis • Build sales enablement tools and training • Oversee creation of product-related content • Partner with Customer Success for advocacy • Define KPIs for marketing initiatives

• Execute product launches by translating campaign strategy into clear messaging, briefs, and launch assets. • Own messaging for features and bundled releases, including launch emails, conference talks, presentations, and social posts. • Partner with Product Management to understand the roadmap and own all launch logistics. • Partner with GTM Enablement to produce educational materials for CoLab’s Sales and Customer Success Teams. • Own messaging and effectiveness for key website pages, including product, feature, and use case pages. • Build deep expertise in competitive solutions and support high-stakes competitive deals. • Contribute to ongoing product content between launches, not just at major release moments. • Review and elevate messaging across marketing, especially for technical or product-focused content.