Identiq

• Design and deliver enablement programs focused on key sales motions, including discovery, demo execution, and pipeline progression • Develop and maintain high-quality sales content and playbooks aligned to established processes and go-to-market priorities • Partner with frontline managers to support coaching efforts through structured frameworks, tools, and reinforcement strategies • Manage and organize enablement content within LMS/CMS platforms, ensuring materials are accessible, current, and effective • Drive program adoption by tracking participation, engagement, and completion across the sales team • Measure and report on program effectiveness against defined KPIs, using insights to refine and improve programming • Identify performance gaps and implement targeted enablement initiatives to address them • Partner cross-functionally with Sales, Marketing, Customer Success, and RevOps to support execution and alignment across initiatives • Reinforce consistent sales standards and best practices to reduce variability and improve execution quality • Execute and continuously improve onboarding programs to accelerate new hire ramp and ensure readiness to perform core sales responsibilities • Incorporate AI into enablement programs and workflows by identifying use cases, training sellers on practical application, and embedding AI tools into daily sales motions to improve efficiency and effectiveness

• Own the end-to-end messaging architecture for iiQ • Lead the evolution of iiQ’s story as we move toward the agentic operations platform positioning • Sharpen positioning for our Enterprise IT tier, Facilities, and other product lines • Ensure every customer-facing asset reflects a clear, consistent, and compelling voice • Establish and roll out a repeatable product launch methodology • Lead GTM strategy for new product launches, major releases, and AI-forward capabilities • Build and lead a competitive intelligence function that gives Sales, Product, and leadership a clear view of the market • Partner with RevOps and Product to shape pricing and packaging strategy • Build and manage iiQ’s analyst relations program • Lead and develop a team of three product marketers

• Collaborate with field sales reps to understand prospect requirements and challenges. • Deliver compelling and concise product demonstrations for new prospects and current customers. • Provide technical guidance and solutions to address prospect and customer needs. • Act as the technical adviser throughout the sales cycle, and ensure proper expectations are set for successful product implementations. • Collaborate with field sales reps to develop effective wins strategies focused on iiQ technical advantages and capabilities. • Assist in technical documentation for RFP support and proposal generation. • Provide technical expertise in training and enablement for the field sales team. • Maintain and customize Sales Showcase demo environment. • Create and maintain strategic demo automation assets. • Act as technical liaison between customer needs and product development. • Delivery compelling stories of how current customer districts generate positive outcomes using iiQ technology. • Remain updated on industry trends and competitive differentiators to maintain a competitive edge.