• Help think through the end-to-end customer experience, identifying key touchpoints, contributing to nurture flow development, and ensuring the right message reaches the right person at the right moment across email, product, and digital channels. • Support execution of our reputation management strategy across brands, working to grow and optimize our presence on key external review platforms and digital partner channels, analyzing trends, identifying gaps, and contributing to measurable improvement. • Help build and maintain the program infrastructure that feeds a multi-channel video and content pipeline, sourcing customer reviews and program outcomes, identifying the stories worth telling, and moving assets into production for use across social, PR, and editorial channels. • Support and help grow our brand ambassador programs, including both employee advocacy and customer champion initiatives, identifying and activating the voices that best represent our mission. • Synthesize data and reporting across programs, translating findings into clear insights and recommended actions for internal stakeholders and leadership. • Partner with the Integrated Director to identify, build, and iterate on AI-powered workflows, including agentic use cases, that increase the team's speed, scale, and impact.

Title: Marketing Coordinator, BBC Phil Location: Salford United Kingdom Job Description: Job Requisition ID: 42481 Salford, GBR, M50 2HQ JOB DETAILS JOB BAND: B CONTRACT TYPE: Permanent, Part-time (17.5 hours per week/ 0.5 EFT) DEPARTMENT: BBC Philharmonic Orchestra LOCATION: Philharmonic Studio, MediaCityUK, Salford PROPOSED SALARY RANGE: £26,000 - £30,000 (17.5 hours per week pro rata) depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights. We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application - though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage. PURPOSE OF THE ROLE Founded in 1922, the BBC Philharmonic Orchestra is the oldest radio orchestra in the world, and the BBC's orchestra for the North of England. We're part of the cultural fabric of Greater Manchester and when we're not in the studio, we can often be found performing in schools or working with children and young people right across the region. We're also the orchestra behind the award-winning television series for Cbeebies, Musical Storyland, which has now been streamed over 14 million times. The Marketing Coordinator is a key role within the Philharmonic's marketing team, perfect for a communications professional in the early stages of their career, and will support the Marketing team to build content, deliver campaigns, and develop audiences. WHY JOIN THE TEAM You will be joining a dynamic and ambitious marketing team, committed to telling our story and connecting with audiences. You will have the chance to attend incredible live events, including at the Bridgewater Hall in Manchester, the Royal Northern College of Music, Aviva Studios, the BBC Proms and on tour across the UK. You will have the chance to collaborate closely with the BBC's other Orchestras and Choirs, as well as other marketing teams across the BBC. This is an exciting role, with opportunities for growth across all areas of marketing. YOUR KEY RESPONSIBILITIES AND IMPACT: - Supports the overall development and delivery of marketing campaigns - Also runs some contained end-to-end marketing campaigns for less complex deliverables in the Marketing Plan - Assists in the planning and creation of digital and social media content - Assists in the development and management of events - Organises all campaign collateral and documentation such that we maintain strong records of assets, plans, and performance of individual campaigns. YOUR SKILLS AND EXPERIENCE: ESSENTIAL CRITERIA: - Ability to work on own initiative while seeking appropriate input - Excellent attention to detail, and strong planning skills - Good written and spoken communication, with good presentation skills - Able to work as a member of a team and collaborate across organisational boundaries - Ability to meet targets and deadlines while managing a wide range of concurrent activities. DESIRABLE: - Experience of working in the media from an agency or client-side perspective, and/or with artists and creatives - Knowledge of the UK's arts and culture sector - Strong social media skills - Strong copywriting skills - Experience working with Adobe Creative Suite Please click here to see the full Marketing Coordinator, BBC Philharmonic Orchestra Candidate Pack. If you can bring some of these skills and experience, along with transferable strengths, we'd love to hear from you and encourage you to apply. #LI-DNI Disclaimer This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved. Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory. Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Recruitment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer. Redeployment The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.

• Product/launch strategy development • Develop initial launch strategy and high-level launch plan • Refine commercial opportunity assessment, including potential use cases across the disease continuum/lines of therapy • Lead development of initial product value proposition, including positioning/copositioning strategy and asset-specific lexicon recommendations • Develop initial recommendations related to HCP and patient prioritization and go-to-market model requirements • Lead cross-functional working group to align on a product SWOT and strategic imperatives, identifying major investment requirements e.g., DTC, media, field sales, patient services • Codify and maintain key launch strategies and assumptions in a brand plan • Build and work with cross-functional partners to execute a market development strategy inclusive of disease state education, PR/media, Ad Boards, and KOL/professional society engagement • Serve as the US commercial representative on the labeling strategy workstream • Collect stakeholder insights, monitor the competitive environment, and commission market research to inform the projects above • Partner and align with cross-functional and global partners to establish launch readiness milestones, requirements, and timelines • Collaborate closely with the global team on the development of early US promotional assets e.g., brand book, logo, etc. • Cultivate strong relationships and drive collaboration with all cross-functional partners, including sales, global commercial, regulatory, legal and compliance, medical, commercial operations, patient advocacy, patient services, field reimbursement, medical affairs, and market access • Lead branded marketing efforts for the asset post-PDUFA, inclusive of brand plan, promotional campaign, and materials development, and omni-channel strategies • Monitor performance against key metrics, taking accountability for driving the success of initiatives over the long-term in a competitive market • Lead all national congress participation, including contracting, booth design, and internal coordination

• Lead the development and execution of creative assets across marketing campaigns, including digital ads, landing pages, email, social media, and event materials. • Collaborate with Creative Services to design and launch high-performing campaign assets that drive inbound demand. • Design and develop creative assets using tools such as Figma and Adobe Creative Suite. • Ensure consistent brand identity and visual storytelling across all digital and marketing touchpoints. • Stay current on digital design trends and best practices.